Tag: "NBC Sports"

Peacock Sports Network Playing The Hits

marcia | January 3, 2013

Part Two of a Special Feature

By Mike Kinosian
TALKERS
Managing Editor/West Coast Bureau Chief
LOS ANGELES — As sure as 2013 has arrived, personal resolutions have been made, and a plethora of prognostications will bombard us.

Equally as predictable is that not long into this brand new year, those well-meaning self-promises will be severely compromised, and one’s forecasting ability becomes cloudy-looking, at best.

Here, however, is something that could actually be a trend this year: Don’t be surprised if clusters with multiple talk stations jettison one of those signals to sports.

Associated with that, we very well might witness a spate of under-performing (primarily talk) outlets transition to sports.

Sports Talk Network Update: Heavyweights Covering All Bases

TALKERS | January 2, 2013

Part One: CBS Launches New Network

By Mike Kinosian
TALKERS
Managing Editor/West Coast Bureau Chief

LOS ANGELES — “Happy Sports Year!”

That could easily be the battle cry sentiment among ardent fans to welcome 2013, even if it means that many of them will require scorecards to track the whereabouts of some of their favorite sports radio personalities.

A perennial sports talk talent MVP tops the headlines by switching teams, while some new names get to crack opening-day lineups, as not one – but two – national sports networks are being introduced this year, each carrying instantly-recognizable name branding.

One of them in fact, is making its maiden voyage today (Wednesday, January 2) and, if all goes according to plan, many radio station managers and programmers will be echoing that “Happy Sports Year!” declaration in about 11 months as their way of assessing 2013.