Tag: "national programming platforms"
Hardin, Zellner, Maynard Receive iHeartMedia Promotions. The “National Programming Platforms” group of iHeartMedia appoints Brad Hardin executive vice president/general manager; Jon Zellner executive vice president of programming operations; and Maynard executive vice president of programming strategy. All three will be New York City-based and report to National Programming Platforms president Tom Poleman, who states, “iHeartMedia’s strength is built on our great programmers working together to develop great content and experiences for our listeners utilizing our unmatched scale. Brad, Jon, and Maynard each have a remarkable amount of hands-on experience programming some of the best local radio stations in the world, making them uniquely qualified to lead our company-wide programming initiatives.” Hardin comments, “I am looking forward to working more closely with the amazing people on our National Programming Platforms team as well as programmers throughout our markets. They are the very best in content creation and live event marketing. I am excited to have the opportunity to further contribute to our future growth, and continuing to demonstrate the power of iHeartMedia’s local and national brands.” Zellner remarks, “iHeartMedia continues to set the industry standard for innovation and one-of-a-kind content. I am honored and very excited to have the opportunity to work with Tom and the programming team on implementing new ideas and strategies for our incredible brands.” Maynard notes that he has “had an incredible experience since joining iHeartMedia. It is extremely motivating to work with a company that is committed to exceeding expectations both internally and with our millions of listeners. The people in this company are what make it great, and I am truly grateful for this opportunity and even more excited for what lies ahead.” Most recently the executive vice president of programming and company-wide active rock/alternative brand manager, Hardin has been with iHeartMedia (and the former Clear Channel) for over 15 years. He was senior vice president of programming for west major markets and has programmed in Tampa, Cincinnati, Dayton, and Louisville. Zellner joined iHeartMedia in 2009 as senior vice president of programming and he is being promoted from executive vice president of programming. His resume includes senior management positions at SiriusXM and CBS Radio. Maynard will work with iHeartMedia’s programmers and oversee the company’s on-air creative directors; he joined iHeartMedia in late-July 2014.