Clear Channel Pulls the Plug on Progressive Talk KPOJ, Portland. The conspiracy theories from listeners and progressive talk fans are already pouring in – especially on the Portland-area blogs and mainstream media sites – but the notion that Clear Channel Media and Entertainment is flipping KPOJ to sports talk for political reasons and not because of business factors has no basis in reality. According to a piece in the local Willamette Week blog site, KPOJ’s recent 12-plus ratings were around a 1.0 share compared to some of its spoken-word competitors (news/talk KEX and KXL posted a 3.5 share and 5.0 share, respectively). TALKERS is not privy at this time to how well Clear Channel was able to sell KPOJ but it should surprise few in the business that sports content has never been hotter from a consumption standpoint and political talk – whether conservative or progressive – is, from a sales perspective, controversial and therefore a much tougher sell, probably even in a progressive market such as Portland. Local morning talk host Carl Wolfson was gracious in his public statement about the decision saying, in part, “I appreciate the opportunity they gave me for six years to be a voice for progressive causes in our state and nation. I will miss all of my fun friends at work (my excellent producer Paul, remains employed!). I love all of you, my loyal listeners. It has been my honor to give a platform to all of the outstanding groups, volunteers, elected officials and good people who make Oregon so special.” The station, considered one of the nation’s more successful progressive talk outlets for many years, also carried WYD Media’s Thom Hartmann, Premiere Networks’ Randi Rhodes and Mike Malloy.
Fox Sports Radio Takes Over in Portland. Beginning Today, KPOJ, Portland becomes “Fox Sports Radio 620” and carries the full lineup of Fox Sports Radio Network programming that includes “Fox Sports Daybreak,” “Loose Cannons,” Petros & Money, “Fox Sports Tonight” and JT The Brick plus other weekend programming. Clear Channel Portland has the rights to Portland Trailblazers basketball (which airs on sister KEX) and Oregon State Beavers sports and the “Beaver Nation Live” show will continue to air on KPOJ from 6:00 pm to 7:00 pm daily. Operations manager Chris Sargent states, “Combining our rich relationship with the Oregon State Beavers and Portland Trail Blazers, and now Fox Sports Radio, this is a win-win situation for us. We expect the new Fox Sports Radio 620 to serve the community with great access to sports information and entertainment, while setting the standard of sports excellence in Portland.”
Brian Wilson Exits WSPD, Toledo. News/talk pro Brian Wilson leaves Clear Channel Media and Entertainment’s WSPD, Toledo where he’s been program director, news director and afternoon drive talk host for more than seven years. Wilson has long operated his Vacation Relief Services company and has been a host a such outlets as WABC, New York; KSFO, San Francisco; WRC, Washington; and WGST, Atlanta. Wilson says via his Facebook page: “I am glad to have had the opportunity to preach the gospel of freedom and liberty to Northwest Ohio. Wish I had the chance on the air to say thank you and goodbye to my listeners. I will continue to make every effort to spread the message of free markets and liberty.”
Cox Media Splits WDBO, Orlando Simulcast; AM 580 to Sports Talk. The AM/FM simulcast of news/talk on Cox Media’s WDBO, Orlando ends today as the station takes up the ESPN affiliation and begins airing ESPN Radio’s lineup of nationally syndicated programming including “Mike & Mike in the Morning,” “The Herd with Colin Cowherd,” and SVP & Russillo. The move adds another sports talk outlet to the market that already includes Clear Channel-owned WYGM “The Game” the Fox Sports Radio affiliate; Star Over Orlando’s WRSO the Yahoo! Sports affiliate; and Genesis Communications’ WHOO “Sports Talk Florida” the NBC Sports Radio affiliate. WDBO’s full program schedule should be known soon and it’s not clear at this point if the station will air any local sports talk.
Unlocking the Secrets of Twitter. One of the radio industry’s most respected digital consultants offers tips on maximizing the use of Twitter to drive listeners to the station and increase ratings. TALKERS columnist Chris Miller of Chris Miller Digital warns that Twitter is not Facebook‘s “little sister” and should not be treated that way. He says broadcasters can use Twitter to effectively enhance their radio brand by creating a “bulletin service” that promotes one element of upcoming programming and one element only; a “customer channel” that opens a link to a real, live customer serviceperson – a recording; and by creating “mico-targeting” initiatives which separates various factions of the total target audience for very specific aspects of the programming of primary interest to them. Read Chris Miller’s entire piece here.
WABC, New York’s Geraldo Rivera to Broadcast Sandy Relief Program. During his midday show today, Cumulus Media Networks’ talk show host Geraldo Rivera will broadcast live from a Salvation Army post on storm-ravaged Island Park on Long Island in order to raise funds for Hurricane Sandy relief. WABC states, “During the broadcast, singer and actress Katharine McPhee will interrupt filming the next season of her TV show ‘Smash’ to announce that she will match every donation dollar-for-dollar up to $50,000 through her charitable foundation, McPhee Outreach (for a total of $100,000).” McPhee says, “I was looking for the organization on the ground that was doing the most to help Hurricane Sandy victims and I found that to be the Salvation Army.” Rivera will be on the air from 9:00 am to 1:00 pm ET. He says, “There is no one who does more with less than the Salvation Army. I’m hoping that my listeners and sponsors will step up and match the McPhee Outreach’s grant to raise more than $100,000 to help people rebuild their lives in the wake of this weather disaster.”
LFM’s KKFN, Denver Re-Signs Clough. Late-morning talk host Sandy Clough re-ups with Lincoln Financial Media’s Denver sports talker KKFN. The terms of the deal were not announced and Clough’s extending his contract with the station comes shortly after the sports talk outlet re-upped fellow air talent Scott Hastings and Joel Klatt.
Aaron Matthews Named PD at WWSR, Lima, Ohio. Maverick Media fills the program director position at sports WWSR, Lima “93.1 The Fan” with market veteran Aaron Matthews. He takes over for Ryan Reker who exited Maverick’s Lima cluster to become program director at Federated Media’s WOWO-AM/FM, Ft. Wayne.
Opinion: Talk Radio’s Renaissance Requires Open-Minded Ownership. Talk host and programmer Tom Becka – currently heard on KRWK, Fargo and KOIL, Omaha – says that the post-election reflection on talk radio’s future reminds him of his days as a stand-up comic traveling the country and talking with people whose concerns went far beyond the political process in Washington, DC. “The truth is what is important to most talk show hosts is not important to most people on the street.” Becka says hosts must be broader in their approach and management has to be willing to change. Read his opinion piece here.
Canada’s CRTC Approves New English-Language Talk Station for Montreal. The new English-language talk formatted station won’t hit the airwaves in Montreal until late spring of 2013 but Canada’s broadcasting regulation agency – the Canadian Radio-Television and Telecommunications Commission has approved the application for the new station. The company applying for the license is owned by three Montreal businessmen and the outlet will be the sister station to the French-language talk outlet that’s also been approved. The French station will operate at 940 AM – a signal that’s been dark in Montreal for two years. Currently, Montreal is served by Astral Media’s English-language talk outlet CJAD.