Tag: "Media Broker Spotlight"
Media Broker Spotlight – Harold Bausemer, RadioStationsForSale.Net
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This week’s spotlighted broker:
Harold Bausemer • RadioStationsForSale.Net
This interview was conducted by Sandi Bergman
Sandi: What did you do before becoming a media broker?
Bausemer: Spent most of my time in radio and real estate. I am also a real estate broker. My radio business experience has been mostly operational as an AE, SM, GSM, GM, COO of small radio group and owner operator. I worked for a company called Group W for 10 years which bought and then became CBS Radio. I loved the business from the start. Real estate can be very lucrative but is tedious at best.
Media Broker Spotlight – Diane Warren and Jean Robinson, MMTC Media Brokers
This week’s spotlighted brokers:
Diane Warren and Jean Robinson • MMTC Media Brokers (run by Bounceology)
This interview was conducted by Sandi Bergman
Sandi: What did you do before becoming a media broker?
Warren: Jean and I both came to our MMTC work with decades of radio broadcast experience. We both worked for the Clear Channel corporate team prior to the leverage buy out. Jean comes to this work with legal and operational experience. I come to this work with operational, strategic and deal experiences. Together we have done over 200 deals for David Honig of MMTC. We work with buyers, sellers and companies who chose to DONATE stations to MMTC. We can find ideal minority, multicultural and women buyers for these properties. It’s a win for everyone.
Media Broker Spotlight –
Cliff Gardiner, Clifton Gardiner & Company, LLC
This week’s spotlighted broker:
Cliff Gardiner • Clifton Gardiner & Company, LLC
This interview was conducted by Sandi Bergman
Sandi: What did you do before becoming a media broker?
Gardiner: My career in radio began in 1956 as a part time weekend announcer at an Alf Landon-owned station in Liberal, Kansas. That led to a morning DJ slot at a new AM station in Alva, Oklahoma, where I attended my first two years of college. I also had an opportunity to work with the consulting engineer on the construction of the four-tower antenna system, including the pattern calculations (using a slide rule!). After a couple of years I migrated to Oklahoma City and a DJ spot at KOCY, then the only rock station in the market. Starting with the overnight shift, I graduated to afternoon drive time on the station with about 85% of the audience out of 13 stations.
While at KOMA, I applied for a construction permit for a new AM in Liberal, Kansas, built and launched it, and sold it to a local businessman. Then back to Oklahoma City and on to a sales slot at the Storz Broadcasting station, KOMA AM.
Media Broker Spotlight –
Dick Kozacko, Kozacko Media Services
This week’s spotlighted broker:
Dick Kozacko • Kozacko Media Services
This interview was conducted by Sandi Bergman
Sandi: What did you do before becoming a media broker?
Kozacko: I’m probably one of the few Media Brokers who does not have a broadcasting background. My background is acquisition management and market research for companies. I was doing analysis of companies or products to be acquired by another business firm. But, I always had a strong interest in broadcasting even though not working in the field. My thesis for my MBA at Boston College was analysis of radio networks and I predicted the end for the ABC network (as the weakest). Well, I was wrong on that result but this was at the time just before ABC was actually split into four radio networks. So, I was right in a way and ABC management made some significant changes.
Media Broker Spotlight –
Dave Garland, Dave Garland Media Brokerage
This week’s spotlighted broker:
Dave Garland • Dave Garland Media Brokerage
This interview was conducted by Sandi Bergman
Sandi: What did you do before becoming a media broker?
Dave: I spent many years in radio grunt work… on air, sales, etc. My first paid non-college broadcast job was as a photographer for a TV network affiliate and I really got bit hard by the radio bug by hanging out with the folks on the radio side. I now say I have done every job at a station from sweeping the floors to being an owner.
Media Broker Spotlight – Doyle Hadden
Hadden & Associates Media Brokers
This week’s spotlighted broker:
Doyle Hadden • Hadden & Associates Media Brokers
This interview was conducted by Sandi Bergman
Sandi: What did you do before becoming a media broker?
Hadden: Radio-TV, sales, management and ownership. I was never good enough in broadcasting to be an on-air talent, so I found a way to make money behind the scenes.