Tag: "Maverick Media"

Friday, November 2, 2012

| November 2, 2012

The Week of Sandy for Broadcasters in the Northeast; Broadcasters Associations Tout Virtues of Local Radio and TV.  Natural disasters bring the importance of radio to the fore and Hurricane Sandy was no different.  Even as we write this, broadcasters in New Jersey, New York and Connecticut are – days after the storm – struggling with ongoing issues of lack of electricity, fuel shortages, staff with homes damages and destroyed, and more.  In fact, contacting broadcasters in the affected areas to report how they are getting by is a challenge since all of their resources – such as they are – are being used to perform the function of emergency broadcasting.  However the degree to which the storm affected the hub of media in this country – New York City — threw another wrench into the works.  Even though radio stations were able to get information out one way or another – for example, all-news WINS using sister station WXRK’s signal when its transmitter went down – broadcasting companies were hampered by the lack of electricity and the business end of operating a station or network remained, and in some cases remains, challenging.  New Jersey Association of Broadcasters president and CEO Paul Rotella is using the disaster to raise the FM chips in cell phones issue.  “This deadly disaster points out the absolute necessity of having FM chips in cell phones activated, which would turn every cell phone into an emergency ‘transistor’ radio. (Many cell phones already have FM chips either installed or easily implanted and activated.) I understand that cell phone carriers want to make money off of consumers with streaming rate plans, etc., but maybe they could light the FM chip up in times of emergency so that more people can receive emergency information that only our local broadcasters are capable of transmitting to everyone. It’s worth exploring.”  New York State Broadcasters Association president David L. Donovan notes in a press release touting the value of over-the-air broadcasting that 25% of cell towers in 10 states were affected by the storm, relegating the public to using battery-powered radios and TVs to get news and information.  (The flood image is courtesy of Cox Media Group Connecticut from a video of the group’s coverage of the storm and its aftermath.  See the entire video here http://www.youtube.com/watch?v=Ix9PvdYKvkc)

CBS Radio Names Ryan Maguire KDKA-FM, Pittsburgh PD.  Rising sports programming star Ryan Maguire has been tabbed by CBS Radio to handle the PD position at Pittsburgh sports talk outlet KDKA-FM “SportsRadio 93.7 The Fan.”  Maguire fills the shoes left by Terry Foxx who moved to Atlanta to program CBS Radio’s new FM sports talk outlet WZGC “92.9 The Game.”  Maguire currently serves as PD for Entercom’s KCSP, Kansas City “610 Sports Radio.”  Prior to that he programmed Entercom’s WSSP, Milwaukee “Sports Radio 1250” and Cumulus Media’s WTKA, Ann Arbor “The Ticket 1050.”  CBS Radio SVP and market manager Michael Young states, “Ryan has a very impressive track record in programming sports radio stations.  He has produced strong ratings and successfully developed a number of dynamic on-air sports personalities.  Furthermore, Ryan has an uncompromising passion for sports and his leadership will well serve Pittsburgh sports fans.”  On his new gig, Maguire says, “I’m thrilled to have the opportunity and privilege to be a part of ‘Sportsradio 93.7 The Fan’ in Pittsburgh.  Western Pennsylvania is home to some of the most loyal and passionate fans in the country and I’m looking forward to seeing KDKA-FM continue to be a big part of their sports experience.”

Media Broker Says Opportunity is Knocking Right Now for First-Time Station Buyers.  Sandi Bergman, whom TALKERS publisher Michael Harrison describes as “a dynamic rising star among today’s crop of media brokers,” has positive news for the many recently laid-off radio management figures looking to apply their seasoned skills in a new and productive direction in the industry.  They should consider radio station ownership!  Although it is a tough sales-driven business and there are daunting obstacles to obtaining financing, ownership is not just for the mega-corporations who are burdened with seemingly insurmountable debt. It is indeed possible that many of them will be spinning off unwieldy properties in the months and years ahead creating new opportunities for fresh blood in the business.  According to Bergman, who owns the innovative website www.RadioTVDeals.com and a New Mexico-based brokerage firm (MyMediaBroker.com) and is one of the relatively few major female brokers in the game, there are many incredible opportunities for first-time buyers.  Read the entire TALKERS interview with Sandi Bergman here.

It’s Official:  WFAN, New York Broadcasts on 101.9 FM.  CBS Radio took over WRXP 101.9 FM under an LMA at midnight last night and the nation’s first full-time sports talk station WFAN, New York is now heard in the region on FM.  CBS Radio is buying the class B FM signal from Merlin Media for $75 million.

Keven Cohen Out at WVOC, Columbia, South Carolina.  Clear Channel Media and Entertainment ousts PM drive host Keven Cohen from news/talk WVOC, Columbia, South Carolina.  Cohen announced his departure from the station via his Facebook page stating, “An hour ago, Clear Channel relieved me of my duties and fired me.  Obviously, I am devastated.  I am not getting the chance to do so on the radio, so I want to thank all of you for the love and support you have offered my way over almost 19 years at WVOC.  Please keep the Cohen family in your prayers.  This will be a significant challenge.”  WVOC has not announced its plans for PM drive at the station.

Now That You’re in Sales…  Because all radio staffers are in sales now – or should be, according to radio consultant Holland Cooke – if they want to keep their jobs.  But as Cooke writes, just because you’re a talent doing personalized spots doesn’t mean you have job security these days.  So, what’s a talent to do?  Still more, says Cooke.  “Offer to write copy.  You got your on-air job because you’re good with words, right?  That could make you handy to have around if yours is one of many stations where the creative department fell victim to a recent bloodbath.  Too often, account reps are writing spot copy, and too much of it sounds like…well, spot copy.”  Also, have you accompanied a sales rep on a call?  No?  Uh-oh…better read more of Holland Cooke’s wise advise for air talent here.

Steve Kelley to Prove Colorado is a Swing State.  Steve Kelley, along with Bill Rogan and Murphy Wells, hosts the morning drive show on Salem Communications’ KNUS, Denver.  Kelley is a well-known Denver radio personality who has performed various stunts for charity in the past.  Now, Kelly has begun an effort to break the world record for time spent swinging – a tongue-in-cheek nod to Colorado’s political status as a “swing state” and with the desire to highlight the need for all registered voters to cast their ballots.  Kelley will report on his progress live on the air and plans to finish his attempt sometime Saturday evening.  In past stunts, Kelley has rode a pogo stick from Boulder to Denver and sat in every seat in both the old and new Mile High Stadiums.

Welcoming Herman to Tulsa.  Cox Media Group’s news/talk KRMG-AM/FM, Tulsa held a live local event with some of its showcase talent to welcome talk show host and former presidential candidate Herman Cain to the market where he’ll take over as host of the Cox-syndicated Neal Boortz show in January.  Pictured here are (from l-r): Cox Media star Clark Howard, Boortz, Cain, and Cox Media radio news director of the Washington Bureau Jamie Dupree.

Hurricane Sandy Destruction Tops Talkers TenTM for Week of October 29-November 2.  The destruction caused by Hurricane Sandy was the most-talked-about story on news/talk radio this week landing at #1 on the Talkers TenTM.  Following at #2 was the NY/NJ/CT Gas Shortages.  At #3 was climate change controversy followed by the presidential race polls and predictions at #4.  The Talkers TenTM is a weekly chart of the top stories and people discussed on news/talk radio across the country and is the result of ongoing research from TALKERS.  View this week’s entire chart here.

TALKERS Weekly Affiliate Roundup.  WYD Media-produced and Dial Global-distributed Michael Smerconish is added to the program schedule at WCMY, Ottawa, Illinois and WEZS, Laconia, New Hampshire…..Independently syndicated “Free Talk Live” with Ian Freeman and Mark Edge is added to the lineup at KBZZ-AM/FM, Reno.