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Nielsen Digital Audio Ratings (NDAR) Set to Debut. The service will formalize a two-month pre-currency preview period covering data from this year’s February and March surveys, available in mid-March and mid-April, respectively. Clients must license Nielsen Digital Audio Ratings to access data related to their own media properties and the data of other subscribers. NDAR is a component of Nielsen’s ‘Total Audience,’ an initiative that provides comparable metrics across all linear and digital platforms. Nielsen Audio managing director Brad Kelly states, “With the way people consume content in a continual state of change, it is critical to capture all of the platforms where people are listening to audio, whether on the radio, computers or Smartphones. To achieve ‘Total Audience’ for audio, we must provide a comprehensive view of listening behavior across all platforms. Nielsen Digital Audio Ratings allows broadcasters, advertisers, and marketers to better understand the dynamics of a station’s over-the-air and online audiences. Radio is a crucial format to reach audiences and must be an integral part of Nielsen’s ‘Total Audience’ initiative. With NDAR, we will be able to capture broadcast radio’s total reach and begin laying the groundwork to measure other audio platforms where people listen to music, syndicated programs, or news-talk and sports content.” Audience estimates will include Average Quarter Hour (AQH) and an Average Minute Audience (AMA) metric for digital streams. Nielsen Digital Audio Ratings is expected to expand reporting to include diary markets, as well as regional and national views. NDAR is currently collecting data on more than 2,500 station streams across all 48-PPM markets. Initially, Nielsen Digital Audio Ratings will report listening of digital streams of AM and FM stations and e-radio stations in the 48-PPM markets. Measurement for custom-curated and on-demand audio, including podcasts, is currently in development.
Dr. Joy Browne Recruited to Serve as Official Emcee of TALKERS 2016: Bridging the Generations. The reigning queen of the psychology talk radio genre, Dr. Joy Browne, has been named Official Emcee of the 19th annual installment of the talk media industry’s longest-running and most important national convention, TALKERS 2016: Bridging the Generations. The power-packed, one-day event will take place on the campus of Hofstra University in Hempstead, NY on Friday, May 20. In making the announcement, TALKERS publisher Michael Harrison states, “Dr. Joy Browne is perfect for this role that she performed for us so successfully a number of years ago – opening up the show and tying all its components together as the dynamic day moves along. Between her rapier intelligence and wit, unpredictable ad libs, numerous wardrobe and hairdo changes and vivacious personality, she is perfectly suited to take on this awesome responsibility. We are delighted that she has consented to do this.” The Genesis Communications Network (GCN) syndicated star says, “I have never missed an installment of this amazing conference and I am absolutely delighted and honored to have the opportunity to again play this role in it and have so much fun!” The event kicks off at 8:00 am with the traditional “Breakfast with Hannity” opening social. It will conclude 12 hours later with a gala, early-evening reception on the university’s magnificent television soundstage. Located just outside of New York City, Hofstra University’s Lawrence Herbert School of Communication is nationally recognized as one of the nation’s most respected and influential breeding grounds of great broadcasters. The NAB honored WRHU-FM in 2015 with a Marconi Award as the first ever “student operated” non-commercial station of the year! Radio Hofstra University WRHU-FM is also currently ranked number one – best college radio station – by the Princeton Review. WRHU-FM also earned a Pinnacle Award – station of the year – from the CMA. The cost of a full registration is $299 per person with a special student rate of $249. Registration is only open to professionals currently or recently (within one year) employed in media-related industries as well as students enrolled in accredited colleges or universities. Registration includes all sessions, presentations, exhibits, receptions, and tours as well as breakfast/lunch/refreshment and social networking activities. Registrations can only be taken over the phone (to verify qualifications) and paid for with a credit card. As in years past, for the sake of intimacy and productivity, total attendance will be limited to 500 and TALKERS 2016 will be an early sellout. No registrations can be sold after that point. All registrations are non-transferable and non-refundable. To register please call 413-565-5413. For more up-to-the-minute agenda, registration, hotel and sponsorship information, please click here.
Clippers Dribble Over to KLAC. Professional sports franchises do not usually change flagships during the season, but starting tomorrow (Saturday, 3/19) and continuing for the rest of the NBA regular and post-season, Los Angeles Clippers’ games will be heard on iHeartMedia Los Angeles sports outlet KLAC as part of an exclusive multi-year broadcast rights agreement. The key station of the Clippers since 2009 had been cross-town KFWB, which was recently sold to Principle Broadcasting, but earlier this month, the new owners transitioned “980 The Beast” to an Asian music format (“Desi 980”). Being an NBA flagship is nothing new for KLAC: Up until the 2009-2010 season, it was the longtime home of the Los Angeles Lakers (now on ABC Radio Los Angeles’ KSPN). This will be the fifth year KLAC will be the flagship of MLB‘s Los Angeles Dodgers. When there are Dodgers-Clippers schedule conflicts, Clippers games will shift to KLAC talk cluster-mate KEIB “The Patriot.” Senior vice president of sports for iHeartMedia Los Angeles Don Martin comments, “iHeartMedia Los Angeles and the Clippers just reinforced the fact that KLAC ‘AM 570 LA Sports’ is the number one destination for sports in Los Angeles.” Clippers president of business operations Gillian Zucker remarks, “We are proud to establish an exceptional, long-term destination for Clippers basketball on a radio station that sounds like it was named for us.” Brian Sieman continues to do radio play-by-play, as does Isaac Lowenkron for pre-game, halftime, and post-game shows. Joining Sieman on nationally televised games not shown on Fox‘s Prime Ticket will be Ralph Lawler and analyst Michael Smith. Among persons 6+ in the most recent (February 2016) Nielsen Audio PPM report for Los Angeles, KLAC ranks #37 (.5), KFWB is #36 (.2), and KSPN places #31 (.8); adult contemporary cluster-mate KOST “Coast 103.5” is first with a 5.7 (6+).
Round Four of February PPM Data. The fourth – and final – round of February 2016 PPM data from Nielsen Audio has been released for 12 markets including: Austin, Milwaukee, Indianapolis, Providence, Raleigh, Norfolk, Nashville, Greensboro, West Palm Beach, Jacksonville, Memphis, and Hartford. The survey period was January 28 – February 24. TALKERS magazine’s sister publication RadioInfo has all of the 6+ numbers from subscribing stations here. In addition, managing editor Mike Kinosian presents his “Top Takeaways” from this batch of ratings on the main page at RadioInfo.com here.
KCBS-AM Staffers Vote to Join SAG-AFTRA. Results from ballots cast yesterday (Thursday, 3/17) by a group of employees at CBS Radio San Francisco’s all-news KCBS-AM reportedly were “nearly unanimous” in favor of aligning with SAG-AFTRA. Editor and shop steward Joe Rogers comments that the station’s writers, production assistants, and newsroom assistants “have shown a lot of courage and determination” and “the entire KCBS-AM news team stands united at a time when the company is contemplating drastic changes in how this station gathers and reports the news.” Production assistant and producer Nick St. Charles states, “Volatility in the news business and skyrocketing living costs in the Bay Area make union representation essential.” Production assistants, writers, and newsroom assistants will join the union with an existing bargaining unit of editors at the all-news operation. SAG-AFTRA also represents Bay Area units at CBS’ KPIX-TV and KCBS-AM hot AC sibling KLLC “Alice,” as well as on-air counterparts at KCBS-AM. Dislodged from San Francisco’s top spot in the “Holiday” 2015 report, KCBS-AM posted its second straight +.4 in February’s Nielsen Audio PPM (5.4 – 5.8 – 6.2, 6+) and repeats at #1; it had been in the top spot six successive sweeps before “Holiday” 2015.
Baum Becomes NAB’s VP/Government Relations. The former senior policy advisor to the House Committee on Energy and Commerce – Ray Baum – joins the National Association of Broadcasters as vice president of government relations. NAB president and chief executive officer Gordon Smith states, “I am pleased to have Ray Baum join our talented government relations department. He brings extensive policymaking experience on the federal, state, and local levels as both a legislator and a staffer. Broadcasters will benefit greatly from having Ray advocating on our behalf in Washington.” Baum previously was chair of the Oregon Public Utility Commission and Oregon House majority leader. Beginning his new assignment in two weeks (3/31), Baum will report to NAB executive vice president of government relations Curtis Legeyt.
Mohiuddin Appointed LSM at iHeartMedia Chicago. Formerly an account executive at Hubbard Broadcasting Chicago hot AC WTMX “The Mix,” Khatija Mohiuddin is named local sales manager of cross-town iHeartMedia. Vice president of sales of iHeartMedia Chicago Adam Kurtz comments, “Khatija is the perfect leader to augment our sales efforts on our heritage brands. Khatija’s experience in Chicago media is unsurpassed and we are so excited she is on our team.” Mohiuddin, who begins her new duties one week from Monday (3/28), remarks, “I am really looking forward to working with such amazing radio properties as well as an incredibly talented sales team.” This is actually a homecoming for Mohiuddin, as she began her sales career in 2005 with iHeartMedia Chicago hot AC WLIT “93.9 My-FM,” which was then adult contemporary “Lite-FM.”
The Presidential Race Tops Talkers TenTM Again. Likely to be an ongoing trend, activities of the candidates for president and the surrounding issues were the most-talked-about story on news/talk radio this week, landing atop the Talkers TenTM. At #2 this week was President Obama’s nomination of Merrick Garland for the Supreme Court. Coming in at #3 was the Syrian civil conflict and Russia’s involvement followed by the battle against Islamic State at #4. The Talkers TenTM is a weekly chart of the top stories and people discussed on news/talk radio during the week and is the result of ongoing research from TALKERS magazine. View this week’s entire chart here.
Beasley’s Quarterly Cash Dividend is $0.045 Per Share. The board of directors of Beasley Broadcast Group announces a quarterly cash dividend of $0.045 per share of its Class A and Class B common stock. The dividend is payable on April 8 to shareholders of record on March 31. All subsequent dividends will be reviewed quarterly and declared by the board at its discretion.
Odds & Sods. WBEZ producer/reporter Kathy Chaney departs the Chicago Public Media-owned outlet to join Ebony Magazine as managing editor ….. Also in the “Windy City,” the Chicago Police Department and Illinois State Police have dropped all charges against CBS News campaign reporter Sopan Deb, who was cuffed and placed into a police van last Friday during his coverage of the protests outside a Donald Trump event ….. WDDV, Venice-Sarasota (Florida) transitions from adult standards to talk WFLG and is simulcasting iHeartMedia Tampa sibling WFLA.
By Walter Sabo
NEW YORK — In our strategic advisory work to CEOs we are constantly asked to deep dive into the future of media. This column will always focus on future trends and products that will lead media to goal achievement.
Radio economics becomes TV economics
The radio station of the near future will look like…a TV Station. Until 1970, most TV stations, even in the smallest towns had live on-air studios. Some of them had three full live studios. They produced, in house, local shows for many hours a day: a kid’s show, entertainment shows, cooking, dance shows. Right now at KPIX-TV in San Francisco there are three beautiful studios, one with studio audience seating and a separate entrance for the audience. Only one, the news studio, is in use.