Nielsen’s Arbitron Acquisition a Done Deal; Say Hello to ‘Nielsen Audio.’ Nielsen Holdings N.V. announces that, as expected, its acquisition of U.S. radio ratings giant Arbitron has been completed and the new name for the division will be Nielsen Audio. Nielsen CEO David Calhoun says in a press release, “This is a great day for Nielsen and a natural step in our evolution. Arbitron will allow us to analyze and understand an additional two hours of the U.S. consumer’s day while bringing us another opportunity to provide advertisers with metrics on the effectiveness of the mediums that they advertise on.” Along with the re-branding of Arbitron into Nielsen Audio, the unit will be integrated into Nielsen’s U.S. Watch business segment, which provides information and insights primarily to the media and advertising industries across television, online, mobile and radio. With Arbitron, Nielsen says it now measures eight hours a day per person of dynamic media consumption. Calhoun continues, “Our combined capabilities offer opportunities to measure unmeasured areas that are important to the industries and clients we serve, like streaming audio, out-of-home measurements for television consumption and deeper measurement of multicultural audiences in the U.S. Globally, this is an opportunity to expand our measurement of consumer behavior and introduce audio measurement capabilities in new markets.” Nielsen will have more to say about its business now that Arbitron is in the fold at its October 23 conference call.
Cumulus Media Files with SEC to Sell $100 Million in New Securities. There’s no slowing down at Cumulus Media as the company files a $100 million common shelf registration with the SEC that allows the company to sell securities. According to the company’s filing, the proceeds from the sale could be used for paying down debt, capital expenditures or future acquisitions. The term shelf registration refers to Cumulus offering a single prospectus on potentially multiple future and as yet undefined stock offerings. Right now, it doesn’t mean Cumulus is offering new shares, but if and when that time comes, the company can clarify and update any changes in the business or its finances prior to actually selling shares.
Do You Know Your Twitter Followers? Wouldn’t it be great to know more about who’s following your station or your on-air personalities on Twitter? Well, now you can, says Bonneville Seattle creative director Chris Pendl. He offers a step-by-step approach to using a free tool to find out more demographic information about who’s following you on Twitter. Plus, Pendl has a few thoughts about some cool uses for all this newly minted data. Click here for more.
Jeff Brown Jumps to Cumulus Media’s Atlanta Cluster. After leading Entercom’s Boston cluster that includes news/talk WRKO and sports talk WEEI for the past 18 months, Jeff Brown agrees to take on the vice president and market manager position at Cumulus Media’s six-station Atlanta operation that includes: all-news WYAY; CHR WWWQ “Q100”; rock WNNX “Rock 100.5”; and country WKHX “Kicks 101.5.” In a statement, Cumulus COO Jon Pinch says, “Jeff brings high energy and an unequaled desire to win to our already successful Atlanta cluster. We are confident Jeff will contribute significantly to Atlanta’s continued growth.” Brown adds, “I am honored to have been selected as VP/market manager for Cumulus Atlanta. The team in Atlanta is driving growth on these power brands as we speak. I look forward to connecting with them and adding value to their already successful effort.”
Houston Talk Host Michael Harris Exits KCOH in Dispute with Owner. According to KHOU-TV, talk show host Michael Harris has removed himself from his position as a talk show host on KCOH, Houston after accusing owner Jesse Dunn of misusing station funds. According to the television station, Harris says he secured loans for the station – for operational purposes – and he alleges Dunn used the money for personal expenses and gambling. Dunn tells the TV station he did use some money for gambling but that the money belongs to him since he is president of the station. He also maintains the station is able to pay its bills. Harris has filed a criminal complaint with the Houston Police Department and has said of Dunn, “He has ruined KCOH radio’s future.”
HOLLAND COOKE: Halloween? Boo! Radio consultant Holland Cooke says don’t let the holiday that is second place in the amount of money Americans spend only to Christmas pass your station by. Whether it’s on the air or online, Cooke has three quick ideas for getting some attention and making some money off of Halloween this year. To read more, click here.
WBT, Charlotte Host Keith Larson Authors Book to Benefit Kids Cancer Charities. Charlotte talk show host Keith Larson’s new book, That Season of Hope, is being published and its official release will be recognized during a press conference tomorrow (10/1) at the Carolina Panthers’ Bank of America Stadium. Larson’s book is “the true story of the ‘Cardiac Cat’ Carolina Panthers run to the Super Bowl, Hope Stout’s wish to grant the wishes of the other 155 kids on the Charlotte Make-A-Wish list, and the beautiful blur they all became in the Carolinas – and far beyond – in 2003/2004.” Proceeds from the sale of Larson’s book benefit three charities: Make-A-Wish, Carolina Panthers Keep Pounding Cancer Fund, and March Forth with Hope Foundation.
Audio Summit 2013. Sabo Media CEO Walter Sabo (l) is pictured here with The Newhouse School Dean Lorraine Branham (r) during the Audio Summit held in New York City last week where radio executives gathered at the event organized by Newhouse School (Syracuse University) grads Sabo and Steve Leeds of SiriusXM (both class of ’73). Walter Sabo reports that panelists were enthusiastic about the importance of live and local radio. Ed Levine, owner of Galaxy Media explained that there are two basic models for running radio stations and both will succeed. One is that decisions are made at the local level and programming is 100% tied to the community. The other is a corporate national template executed at the station level. All panelists believed that radio is the original social medium and it often drives the success of digital initiatives.
Cool Job Opportunities. Attention talk radio producers and board operators, SiriusXM is launching Business Radio Powered by the Wharton School and this 24/7 channel will originate from a studio SiriusXM is building on the Wharton campus at U Penn in Philadelphia. While the full launch is still a few months away, SiriusXM is now interviewing for positions on the channel. SiriusXM is in Philly on October 3 and 4 to interview candidates so anyone interested should apply on-line ASAP right here.
A Man Hug Between Old Friends. Fox Sports Radio Network talk host – not to mention comic and actor – Jay Mohr (right) embraces “Ray Donovan” co-star Dash Mihok (left) who stopped by the Fox studios on Friday, September 27 for a candid conversation about acting and sports. Mihok shared thoughts about his methods in acting and reminisced about losing acting roles to Mohr. He even talked a little New York Knicks.
By Holland Cooke
Here comes October, which begins on the heels of another mass shooting, and with yet-another episode of the partisan Washington brinksmanship that has cost Congress in public approval polls, and threatens to relegate talk radio to a wearying caricature.
Meanwhile, the listeners that local retailers want most to see pull into the parking lot are buying pumpkins and candy and wondering who/what to dress up as. So Halloween affords radio an opportunity to be about what people are up to.