Tag: "endorsement spots"
Bob Sirott and Marianne Murciano to Host Late Mornings at WLS-AM, Chicago. A little more than a week after the Jonathon Brandmeier show was cancelled, Cumulus Media announces that it is bringing well-known Windy City broadcasters Bob Sirott and Marianne Murciano aboard to host the 10:00 am to 12:00 noon program on WLS-AM. The husband-and-wife team most recently worked on radio at Tribune’s crosstown WGN, handling the 12:00 noon to 3:00 pm show. Cumulus Chicago VP/market manager Peter Bowen states, “Bob Sirott and Marianne Murciano are deeply rooted in Chicago and are well known to the community. With their addition, WLS is more local and more relevant to Chicago listeners and advertisers.” At the same time, the station announces its new program lineup starting in January: Big John and Ray, 6:00 am to 10:00 am; Sirott and Murciano, 10:00 am to 12:00 noon; Rush Limbaugh, 12:00 noon to 3:00 pm; Steve Dahl, 3:00 pm to 7:00 pm; Mark Levin, 9:00 pm to 12:00 midnight. The host of the 7:00 pm to 9:00 pm show is still to-be-announced.
Aircheck D.I.Y. Media consultant Holland Cooke writes today that, due to numerous changes in the radio business, talk radio personalities don’t huddle for aircheck meetings with program directors like they used to. Because of this, talk hosts are often missing a valuable tool for improvement. If you’re a young programmer with some talk talent to coach, or a music PD who isn’t used to coaching talk talent, Cooke offers this handy primer on airchecking talk radio personalities. Read more here.
Wainwright: Make it Part of the Show. WSYR, Syracuse morning show host Mark Wainwright tells TALKERS magazine that after viewing a recent Talkers TV video from consultant Holland Cooke titled, “Making Money with Endorsement Spots,” he felt compelled to share some of his experiences and strategies for endorsement spots. Wainwright says his overarching belief about the effectiveness of live endorsements is that they must become part of the show in order to achieve their maximum effect. Read more here.
WMAL, Washington’s Larry O’Connor Joins The Weekly Standard. In a memo to the staff, The Weekly Standard editor-in-chief Steve Hayes announces that WMAL, Washington personality Larry O’ Connor is joining the organization as online editor. Hayes calls O’Connor’s arrival at TWS “part of an aggressive expansion of the TWS online presence.” Hayes goes on to say, “As you might expect, Larry has a very good ear for the kinds of issues that resonate with grassroots conservatives and we’re eager for his input as we continue to improve and expand the digital side of the magazine.” His previous work in digital media includes time at Hotair.com and Independent Journal Review. Earlier this fall, it was announced that O’Connor is leaving the “Mornings on the Mall” AM drive show to take over the afternoon drive daypart (3:00 pm to 6:00 pm).
WTMJ, Milwaukee’s Charlie Sykes Pens NYT Op-Ed Piece ‘Where the Right Went Wrong.’ Longtime Milwaukee conservative talk personality Charlie Sykes is stepping down from his role as a talk show host on E.W. Scripps’ WTMJ at the end of this month. It’s no secret in the industry that Sykes – along with other Wisconsin talk radio hosts – has been a vocal opponent of President-Elect Donald Trump. In an opinion piece published in The New York Times over the weekend, Sykes lays out why he believes Trump won the election, how the conservative media helped him win and, as the title implies, where he thinks the conservative movement has gone wrong. Read it here.
John Ziegler Ends Syndicated Sunday Night Radio Talk Show. Conservative media personality John Ziegler announces he’s ending the live Sunday night broadcasts of his talk show, originally called the “John & Leah Show” that featured co-host Leah Brandon for most of its run (though he hopes to continue it as a podcast). Ziegler, a strong opponent of President-Elect Donald Trump, gives shared credit for his decision to shutter the show to Trump’s ascension to the Oval Office, some bad business moves for which he accepts the blame, and the state of the talk radio business. Ziegler also writes for Mediaite and he lays out his decision for leaving AM/FM radio in a piece in the publication here.
Odds & Sods. News/talk WOWO, Fort Wayne – with the help of two local co-sponsors – helped raise $343,808 for Community Harvest Food Bank and Super Shot during its recent two-day radiothon. Program director Ryan Wrecker says, “The generosity was overwhelming this year.” The Penny Pitch Radiothon raised $171,094 but Brigadoon Fitness and King of Carts matched that to double the total raised. Community Harvest Food Bank’s Hope for Heroes program focuses on providing groceries at no cost to veterans and military families in need. Super Shot helps provide vaccinations for low-income, uninsured, under-insured and Medicaid eligible people. The WOWO staff is pictured at right around the phone bank…..The Salem Media Group Minneapolis cluster – news/talk WWTC “AM 1280 The Patriot,” Christian talk KKMS “AM 980 The Mission,” business talk KYCR “Business Radio 1440,” talk KDIZ “Wellness Radio 1570,” and stream theFishTwinCities.com are presenting a “Crisis & Security Summit” on Thursday, January 26. It’s a free, informational event that will feature experts discussing topics such as IT security, personal safety, community preparedness, and child protection. Salem Minneapolis GM Nic Anderson comments, “In this day and age, we must plan ahead, be informed, and ensure personal and community safety from all angles. We at Salem feel a sense of duty to our local churches and schools.”
Trump Cabinet Nominations, Today’s Electoral College Vote, Allegations of Russian Hacking, ‘Fake News’ Controversy, China Nabs U.S. Submersible Drone, Rogue One Opening Weekend, Cold Snap, and NFL Action Top News/Talk Stories Over the Weekend. The transitioning of the Trump Administration and President-Elect Donald Trump’s nominees for cabinet posts; today’s electoral college vote and the numerous pleas from celebrities to not vote for Trump; the allegations that Russia is responsible for hacking the DNC’s servers in order to influence the election; the hot topic of “fake news” and its role in politics; China’s intercepting of a U.S. drone submarine and tensions between China and the U.S. over China’s military build-up in the South China Sea; the opening weekend of the new Star Wars film Rogue One; the bitter cold weather affecting parts of the country; and National Football League action were some of the top stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.
Bryan Nehman to Take Over Morning Drive on WBAL, Baltimore. Anne Arundel County, Maryland native Bryan Nehman is named the successor to the morning drive show at Hearst’s news/talk WBAL, Baltimore after Dave Durian – who’s been with the station for 20 years – steps down from his position this fall. Nehman has been half of the “Brian and Bryan” show on Cumulus Media’s WMAL, Washington with Brian Wilson but tells the Baltimore Sun’s David Zurawik the WBAL job is too good to pass up. “Number one, it’s a great station, and I love the fact that they’re local, local, local. It’s very hard to find that in radio these days. Almost everywhere you go, it’s syndicated in radio. The company is fantastic from everything I heard. And then, there’s the city. I’m a Maryland boy through and through.” WBAL program director Dave Hill tells the paper, “Bryan is one of the brightest young men that I’ve met, and he is the guy who’s going to lead WBAL into the next 20 years of broadcasting.” Durian’s last day hosting the AM drive show is not certain – though mid-October has been suggested. Durian will remain with the station to do special assignments.
Trip Savery Upped to VP/General Manager at Greater Media Charlotte. Director of sales Trip Savery is promoted to the vice president and general manager position at Greater Media’s Charlotte cluster that includes news/talk WBT-AM/FM and personality AC WLNK. Savery joined Greater Media in March of 2010. He’ll continue to perform director of sales duties and will now serve as acting market manager under senior vice president and general manager Rick Feinblatt who says of Savery, “Trip’s outstanding performance as DOS of Greater Media Charlotte has earned him this well-deserved promotion.”
August Sports Scoreboard. Sports talk radio is one of radio’s hottest formats right now. It has the kind of listener engagement that advertisers crave, it brings adult men with disposable income to the table and its content focuses on one of the hottest aspects of American pop culture in the early 21st century – professional sports. Sports as a radio moneymaker is evidenced by the recent launching of not one but two new players in national sports talk content – CBS Sports Radio Network and NBC Sports Radio. TALKERS managing editor/West Coast bureau chief Mike Kinosian has taken a look at the ratings of 40 of America’s sports talk outlets and compiled them in this “scoreboard-style” feature. Check out the rankings in Kinosian’s piece here.
Killer Endorsement Spots: Advertisers’ (and your) Best Buds. Consultant Holland Cooke says the best way radio can fight the competition for ad dollars (Google, Pandora, et al) is for personalities – talk hosts and jocks – to use the credibility and relationships they’ve built up to their advantage. Cooke says, “Radio is an intimate medium, with decades of cred’ to the two generations which control most retail spending. So the local DJs and talkers who will survive the ongoing bloodbath do so by being more than just voices. Properly applied, the trust you have earned with listeners can sell-sell-sell, in a way that makes Arbitron numbers irrelevant.” How to do that? Holland has some suggestions. Read his piece here.
Re-Branding Drives Success for Home Improvement Host Danny Lipford. Mobile, Alabama-based home improvement talk show host Danny Lipford says his weekend program is gaining new affiliates since he re-branded his program. Now called “Today’s Homeowner with Danny Lipford,” the former “Homefront” show is garnering renewed interest, according to Lipford. “SuperTalk Mississippi was the first group to come on board with our name change from ‘Homefront’ to ‘Today’s Homeowner.’ The response to the name change has been tremendous.” Danny Lipford has made over 150 television appearances on shows such as “Rachael Ray,” “Live with Regis & Kelly,” “CNN’s Your Bottom Line,” and “The Early Show on CBS.” He also produced a television program of the same name.
Talk Hosts Play Role in Family Research Council “Values Voter Summit.” This weekend’s Family Research Council “Values Voter Summit” in Washington, DC will feature a number of high-profile talk show hosts. Salem Radio Network’s Bill Bennett will introduce GOP vice presidential nominee Paul Ryan. The congressman once worked for Bennett at the think tank Empower America before he entered public service in the Congress. SRN talk personality Dennis Prager will serve as a keynote speaker with his speech addressing “the need for American values to triumph around the world.” Other talk personalities appearing this weekend will include Premiere Networks star Glenn Beck, Talk Radio Network’s Laura Ingraham and Cumulus Media Network’s Mike Huckabee.
WGN, Chicago’s John Williams to Attempt New Speed Golf World Record. WGN midday host John Williams and a group of his listeners will attempt to break the world record for the fastest round of golf on Sunday at Carriage Greens Country Club in Darien, Illinois. Dubbed “King John & His Royal Court’s Speed Golf World Record Challenge,” this will be the second attempt at a world record by Williams and crew after last year’s inaugural event. Williams has assembled a team of 200 listeners for this Sunday’s event, which will play out in a speed golf relay format. Golfers will be assigned locations along the course based upon their best club and will hit the ball to each other in progression. The current world record is 7 minutes, 56 seconds.
Leslie Marshall Represents America Progressive Talkers in Dublin. Nationally syndicated progressive talk host Leslie Marshall will be in Dublin, Ireland next week where she says she’ll “represent the Left/Democrats at an international debate on the U.S. Presidential race at the U.S. Embassy, in Dublin, Ireland.” She’ll also appear at Dublin’s Boston College as well as speaking at the Women For Election luncheon about women in the U.S. Election. Additionally, she’ll be a guest on Dublin’s “The Right Hook” talk radio program on Monday, September 17.
Talk Radio Pro Roger Fredinburg Re-enters Biz with “Homeland Security Radio.” Roger Fredinburg was nationally syndicated by Talk Radio Network back in the 1990s. His program was the lead-in to “Coast to Coast AM” back when it was hosted by Art Bell. Fredinburg exited the business in 2004 after saying he became “frustrated with redundant voices and re-packaged news, each agonizing hour of talk radio parroting the last.” He got into the national advertising agency business. Now, Fredinburg tells TALKERS he’s getting back into the talk business due to his concerns over recent developments in the Middle East. He says that, combined with his recognition of a growing communications gap between the public sector and private citizens as relates to Homeland Security, has awakened his passions and he is determined to make a positive difference using talk radio. He’ll keep the focus and a watchful eye on Homeland Security and bring HS insiders to the airwaves to connect with average Americans via talk radio. Genesis Communications Network is syndicating the program on Sundays from 5:00 pm to 7:00 pm ET.
Dave Ramsey’s EntreLeaderhip Hits Indy. Nationally syndicated talk host Dave Ramsey (pictured here third from the left) brought his super-successful EntreLeadership Seminar to Indianapolis on Wednesday in conjunction with the launch of the new AM/FM simulcast of his affiliate station, “Freedom 95.” Here he poses with the station’s staff.
TALKERS Weekly Affiliate Roundup. XtreMEDIA’s Kevin McCullough adds five new affiliate stations: WLES, Richmond, Virginia; KTIA, Des Moines; KUTR, Salt Lake City; WCRU, Charlotte; and WBRG, Lynchburg, Virginia…..Also, the XtreMEDIA-produced Dani Johnson show is added to WETR, Knoxville, Tennessee and WHKT, Norfolk, Virginia…..The nationally syndicated talk show “Phil’s Gang,” with host Phil Grande, is added to the program schedule at KFNN, Phoenix and KPSF, Palm Springs, California…..Fox Sports Radio Network adds its daily lineup of sports talk shows to KVNS, Brownsville, Texas…..”The Captain’s America” host Matt Bruce announces a new flagship home — WXJB-FM, Homosassa, Florida (“News-Talk For The Nature Coast of Florida”) — for his program that is syndicated by Phoenix Broadcasting…..The weekly military talk radio program, “Frontlines of Freedom” hosted by Denny Gillem, LTC, US Army (Ret) is added to the weekend schedule at Midwest Communications’ WKZO, Kalamazoo, Michigan and its simulcast WZKO, Portage, Michigan.
Libya Consulate Strike/Obama Foreign Policy Record Top News/Talk Stories for Week of September 10-14. The violent attack on the U.S. Consulate in Libya that resulted in the death of U.S. Ambassador Christopher Stevens and the assessment of President Obama’s foreign policy record tied for the most-talked-about-stories on news/talk radio this week, landing atop the Talkers TenTM. Following at #2 was the anti-American violence taking place in the Muslim world tied with President Obama’s relationship with Israeli Prime Minister Benjamin Netanyahu. At #3 was President Obama’s “convention bounce” in the polls and at #4 was the rise in jobless claims. The Talkers TenTM is a ranking of the top people and stories discussed on news/talk radio during the week. It is the result of ongoing research from TALKERS magazine and is published every Friday at Talkers.com. View this week’s entire chart here.