Bouvard Joins Cumulus Media as CMO. Former president of sales for Arbitron – Pierre Bouvard – is named chief marketing officer of Cumulus. The New York City-based media research, sales, and marketing expert will direct Cumulus’ strategy for its local and national brands. Cumulus president and chief executive officer Lew Dickey comments, “Pierre is one of the radio industry’s most effective advocates. He understands the power of our great medium and is uniquely positioned to leverage audience insights to help advertisers take full advantage of our platform to deliver national scale with local activation. Incremental data beyond ratings is rapidly becoming the most important component in advertising decisions; we are excited to have Pierre leading our effort to help our clients achieve a superior return on investment.” Bouvard – who begins his new assignment today (Wednesday, 3/18) – states that, “Cumulus is America’s fastest growing major radio group. Over the last ten years, their national revenues have grown tenfold from $50 million to $500 million. They have transformed themselves into a major market, cross-media national platform through the merger of Westwood One and Cumulus Radio Networks; launch of the ‘Nash’ country music lifestyle brand; and the Rdio online radio partnership. Radio is the soundtrack for the American worker and ‘king of the road.’ Cumulus has impressive solutions for advertisers and agencies to reach the right audience and accomplish their brand and sales objectives.” Most recently, Bouvard was senior vice president of sales for TiVo Research & Analytics. Prior to his lengthy Arbitron tenure, Bouvard was executive vice president of Coleman Insights.
Jack Taddeo Joins NRG Media’s Waterloo/Cedar Rapids Operations. Consultant and radio management pro Jack Taddeo is the new general manager for NRG Media’s Waterloo and Cedar Rapids, Iowa stations: rock KFMW, Waterloo; classic hits KOKZ, Waterloo; sports talk KWLO, Waterloo; and news/talk KXEL, Waterloo. NRG Media chief operating officer Chuck DuCoty comments, “We couldn’t be more pleased to have Jack Taddeo on board. He is an outstanding broadcaster who demonstrates strategic vision, outstanding coaching skills and great leadership.”
Larry Gifford: Radiodays Europe 2015 – Day Three. The overriding theme of the just-concluded three-day radio conference in Milan, Italy was the future of content distribution, according to consultant and talent coach Larry Gifford, who filed a series of special reports for TALKERS magazine. “Talk of the future of radio and audio was pervasive. ‘The connected age,’ ‘second screens,’ and ‘visualizing radio’ were some of the buzz phrases heard throughout the three days. Everyone seemed to be talking about how important it is to embrace video, studio cams, and social media,” Gifford writes. Get more of Gifford’s summary of the event, including some insight into how one Australian morning show is embracing the digital platform, here. (Pictured here is Gifford delivering his “30 Ideas in 45 Minutes” session on Tuesday. Photo by James Cridland.)
Bold Gold Media Forms Foundation for Training Tomorrow’s News/Talk Broadcasters. The broadcasting company that operates nine commercial radio stations in Northeast Pennsylvania and Upstate New York is announcing a new effort “to help prepare tomorrow’s frontline communicators.” Bold Gold Media Group is establishing the Bold Gold Broadcast and Media Foundation – a non-profit organization that is an altogether separate and distinct entity from Bold Gold’s commercial broadcast operations. Bold Gold says the Foundation will focus its efforts on providing funding and resources to educational organizations that train tomorrow’s broadcast and media leaders. While the Foundation encourages young people in all areas of broadcasting, it is currently placing particular emphasis on supporting the advancement and training in the various spoken-word and informational formats such as news and talk. Bold Gold president Vince Benedetto states, “Radio broadcasting is the most powerful, informative, and persuasive medium in the world, and the news and talk formats are extremely demanding, and like all media, evolving… and we need the best and brightest communicators of tomorrow to begin preparing for these fields today. Investing in the future providers of our communication needs is imperative. The most trusted broadcasters have always been those who could provide timely, reliable and compelling information and entertainment you couldn’t find anywhere else… they were live and they were local. That’s still true and even more important than ever, but powerful broadcasting is now about being on-air, online, mobile, social, live and local! That’s what future leaders in our medium need to be preparing for, and the Foundation intends to support efforts that seek to do just that.” TALKERS publisher Michael Harrison states, “This is a very exciting initiative. Vince Benedetto is a rising young star among station group owners who are passionate about radio and dedicated to having it continue to grow to the fullest extent of its potential.” The Bold Gold Broadcast and Media Foundation will be having its Inaugural Fundraising Event on Tuesday evening the 19th of May at Mohegan Sun Pocono in Wilkes-Barre, PA, and will feature citizen-journalist James O’Keefe, of Project Veritas, as the guest speaker. To support the work of the Foundation and to purchase tickets to the May 19th event, go to www.BoldGold.org, or email the Foundation at: info@BoldGold.org. Meet Vince Benedetto at Talkers New York 2015 on Friday, June 12. To register, call 413-565-5413.
Nielsen Audio Releases Second Round of February 2015 PPM Data. The second of four rounds of February 2015 PPM ratings data from Nielsen Audio has been released for 12 markets including: Washington (D.C.), Boston, Detroit, Miami, Seattle, Phoenix, Minneapolis, San Diego, Tampa, Denver, Baltimore, and St. Louis. The February 2015 survey period covered January 29 through February 25. You can find the complete ratings from subscribing stations here. Additionally, TALKERS magazine and RadioInfo managing editor Mike Kinosian provides his “Ten Takeaways” from this group on the main page of our sister publication here.
Newsmax Feed Network Achieves 67 Million Uniques in February. According to data from comScore, Newsmax Media’s Newsmax Feed Network posted a record 67.4 million unique visitors last month. The Newsmax Feed Network is a proprietary syndicated headline box that is carried on more than 2,000 websites, making more than 1 billion page impressions monthly. The Feed Network box carries unique Newsmax content headlines along with sponsored advertisements. Newsmax reports that it “has gained enormous traction recently, and a bevy of well-known publisher brands make up the network, including National Review Online, Boston Herald, Breitbart News Network, dozens of local ABC, NBC, and CBS News affiliates via independent television station groups Gray, Nexstar, and Schurz Communications, as well as community newspaper networks Horizon Publications and Gatehouse Media.” Newsfeed Network manager Kevin Mallon comments, “We are very excited about the latest comScore numbers. More and more publishers are choosing to implement the Newsmax Feed because of the relevant and quality content we provide, while yielding them robust revenue from our sponsors.” Company VP of business development Matt D’Lando adds, “Our Feed Network focuses on a clear demographic of 45-plus baby boomers, the largest demographic group in the nation with the highest disposable income.”
WTOP PD Alumni Club. Two former program directors of all news WTOP, Washington, DC – Laurie Cantillo and consultant Holland Cooke — pose for a selfie today at Inside Music Media publisher Jerry Del Colliano’s annual Media Solutions Conference in Philadelphia. Cantillo is a guest speaker at the full-day event discussing methods of increasing radio station website traffic, something she has proven to be able to do quite well before leaving her position at WTOP last week.
Odds & Sods. The internet-based talk show “Behind Enemy Lines Radio” – hosted by NYC Republicans, attorney Gene Berardelli and Army combat veteran Russell Gallo – is joining the AM/FM platform as it will be heard Thursdays at 1:00 pm on Forsythe Broadcasting’s WNJC, Washington Township, New Jersey (Philly market). The show joins the “Conservative Commandos Radio Network” in creating a block of conservative programming heard every day from 11:00 am to 5:00 pm on WNJC…..CBS Sports Radio programming will emanate from Indianapolis beginning April 2 for coverage of the NCAA Men’s Basketball Final Four. Shows airing from the Indiana Convention Center will include Doug Gottlieb and Tiki & Tierney…..Joining the Yahoo Sports Radio national lineup for a daily 10:00 am program is former Carolina Panthers general manager Marty Hurney and his sports talk radio partner Lanny Ford. Together, they host “Inside the Lines,” heard on WZGV, Charlotte “ESPN 730.”…..New to SiriusXM’s Insight channel is a new show called “The Briefing Powered by Dartmouth College,” – an “all-new radio show giving listeners a lively hour that dissects the history, facts, and perspectives shaping the week’s news.” The bi-weekly show will be hosted by Michael Mastanduno, Dean of the Faculty of Arts and Sciences and Nelson A. Rockefeller Professor of Government at Dartmouth.
Pluggin’ Podcasts on Boomer & Carton. Former pro wrestler Taz, a.k.a. Peter Senerchia (center), enjoys a mock choke-hold from Boomer Esiason (left) as he appeared on WFAN, New York along with Craig Carton (right) to promote his new wrestling podcast titled, “The Human Podcast Machine” that is available on Play.It, CBS RADIO and CBS Local Digital’s podcast platform.
Ken Birdsong Celebrates 50 Years in Radio. WENG, Englewood, Florida morning drive host Ken Birdsong is celebrating 50 years in radio on March 27. He started his career when he was just 15 at his hometown station KWOC, Poplar Bluff, Missouri. He then went on to work for stations in the Show-Me State cities of Kennett, Jefferson City, Moberly, and Osage Beach. He also put in a stint in Mt. Airy, North Carolina (the heart of Andy Griffith country) and did afternoons in Las Vegas. In 2002, he joined WENG and served as general manager until 2012.
Iran Nukes/GOP Letter, Israeli Elections/Netanyahu’s Future, Hillary Clinton Email Probe, 2016 Presidential Prospects, OU Racist Song Case, and Dick Cheney Playboy Interview Among Top News/Talk Stories Yesterday (3/17). Iran’s nuclear program and the controversy over the letter sent to the nation by GOP senators; the Israeli elections and Benjamin Netanyahu’s status on the world stage; the ongoing probe over Hillary Clinton’s use of private emails for State Department business; the potential candidates for president in 2016; the furor over an OU fraternity’s videotaped racist song and the university’s reaction; and Dick Cheney’s criticism of President Obama in his recent Playboy interview were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS.
CBS Radio Partners with Brooklyn Nets and Barclays Center. In what is being called “an exclusive multi-year entertainment and sports initiative,” CBS Radio announces a partnership with the Brooklyn Nets and the Barclays Center. This sounds like a big sports deal from the language in the press statement but it also allows for non-sports entertainment that could benefit CBS music stations. The companies say they have formed a “strategic alliance that combines the strengths of the powerful media and entertainment brands, resulting in increased coverage on WFAN Sports Radio 66AM and 101.9 FM of the popular NBA team, select college basketball games under the BROOKLYN HOOPS presented by Ticketmaster franchise, and select BROOKLYN BOXING powered by Golden Boy Promotions bouts, as well as the creation of first-class concert events, and exposure of the landmark arena to audiences across the country.” Further they state, “A unique aspect of the agreement calls for Barclays Center and CBS Radio to develop and jointly program a new concert series and live events hosted at the arena. These events will be promoted using the nationwide scale of CBS Radio’s 126 stations, the majority of which are located in the top 50 radio markets. These co-produced events will offer out of market consumers the chance to experience Barclays Center firsthand through customized promotions and fly-away contests.”
FTC Gives Thumbs-Up To Nielsen Acquiring Arbitron. The much-discussed acquisition of Arbitron by Nielsen Holdings gets regulatory clearance from the Federal Trade Commission (FTC). The deal now becomes subject to usual closing conditions, but it is expected to become reality next Monday (9/30). According to a statement released by Nielsen, “The combined company will expand advertising effectiveness for radio clients and be better able to solve for unmeasured areas of media consumption, such as streaming audio and out-of-home.” It was at this time last year (September 2012) when Arbitron – working with ESPN and comScore – announced a cross-platform project. The FTC decision effectively means that project will continue. Reuters reports that, “The cross-platform services tell advertisers in a holistic way what customers watch on television, listen to on the radio, look at online and see on their mobile devices.” If an FTC-approved third-party agrees to licensing terms and other requirements, Nielsen would make available for license Arbitron PPM and related data as well as software and technology currently being used in the ESPN project for the sole purpose of cross-platform measurement for up to eight years. Nielsen chief executive officer David Calhoun comments, “We are looking forward to providing all of the benefits of the combined company to our new clients in the radio industry and their advertisers, driving incremental value for them as well as our shareholders. This is a highly acceptable outcome for us as it doesn’t change the market landscape.” This past December, Nielsen agreed to acquire all of the outstanding common stock of Arbitron for $48 per share, for a total purchase price of $1.3 billion.
New Opportunities for Radio in Social Media Marketing. Digital media consultant and Talkers columnist Chris Miller says he firmly believes that for radio sales people “a social media arrow in your quiver would help open doors to more potential interactive clients.” Miller writes that it’s understandable that radio sales people are concerned with selling their own inventory but it’s important to realize that advertisers are concerned with moving their products or selling their services. Most will admit to wanting to use social media but don’t know how to go about it. That, says Miller, is where you should come in. Read Chris Miller’s entire piece here.
RAB/NAB Radio Show a Success. Six senior members of the TALKERS/RadioInfo editorial team attended and provided in-depth coverage of last week’s NAB/RAB Radio Show in Orlando, Florida. The consensus among them is that this year’s installment of the conference was one of the most successful and productive in recent history. This report card is based on the following criteria: 1) significant attendance during difficult economic times, 2) a well-balanced agenda that covered the most important bases of interest to radio broadcasters – namely programming, marketing, sales, and technical concerns, and 3) a reasonably realistic attitude toward the challenges facing the medium and business of radio relatively undistorted by the wishful thinking or mindless cheerleading that often comes along with the territory at conferences presented by trade associations. In assessing the convention, TALKERS/RadioInfo publisher Michael Harrison states, “This was the best Radio Show we’ve attended in many years. It wasn’t watered down by the interests of its sponsors but rather really focused on what was best for its attendees – plain and simple – and the most important achievement being that it was targeted like a laser on the radio industry taking into account its most pressing existential concerns.” Harrison’s special address at the TALKERS-sponsored “info-session” discussing the 10 things radio needs to do to remain vital to 21st century popular culture was delivered to a standing room-only crowd. It will be re-broadcast on TalkersRadio as well as TALKERS TV and RadioInfo TV within the next several days. Stay tuned for details.
Radio Show Wrap-Up. Radio consultant and Talkers columnist Holland Cooke offers some final thoughts from the Friday edition of the 2013 Radio Show in Orlando. Included in this column are some salient tidbits from the “Adventures in Copyrightland” panel dealing with some of the industry’s most common legal questions as well as takeaways from the Radio Show Luncheon. Read Holland Cooke’s piece here.
Entercom to Add Local Talk to Re-Imaged Sports Talk WWWL, New Orleans. Entercom prepares to change the programming on WWWL, New Orleans from straight sports talk from ESPN to what it is calling “3WL 1350 – a hybrid sports and local talk station. The company says it “is an extension of the Gulf South POWERhouse, WWL AM/FM. 3WL builds on the success of this legendary New Orleans station by offering a ‘branch’ focused on the passions of New Orleans. 3WL will go live Monday, October 14.” Entercom New Orleans GM Chris Claus states, “3WL 1350 celebrates the three greatest passions of New Orleanians: sports, food and fun! Think of 3WL as a radio station as tasty as gumbo, as fun as Mardi Gras and as passionate as Saints fans on Sundays. 3WL will build on the tremendous success of WWL, but have a focus all its own. This is an exciting time for Entercom New Orleans and our clients. There is no city like New Orleans in America and there will be no station like 3WL in New Orleans.” WWL PD Diane Newman is programming the station that will feature: T-Bob Hebert and Kristian Garic in morning drive; NBC Sports Radio’s Erick Kuselias in late morning; “The Food Show with Tom Fitzmorris” from 12:00 noon to 3:00 pm; “The Lighter Side of the Spud Show” with John “Spud” McConnell of sister WWL from 3:00 pm to 6:00 pm; and NBC Sports Radio the rest of the evening and overnight.
Johnny D. Exits WSPD, Toledo. Talk show host Johnny D. took over the afternoon drive program on Clear Channel’s news/talk WSPD, Toledo on a part-time basis after the departure of Brian Wilson from the station last November. In February, Johnny D. was named permanent host of the program. Now, the station moves on without him as program director Scott Sands takes over the program. Clear Channel regional market manager Kellie Holeman confirms Johnny D.’s exit from the station to the Toledo Blade and says the replacement show will be “a new talk show featuring lively conversations about pop culture, breaking news, money, politics, technology, and sports with host Scott Sands and a ‘think tank’ of regular contributors from the local and national stage.”
Rumors Indicate WEEI, Boston is Courting Curt Schilling for On-Air Gig. In published reports in both the Boston Herald and the Boston Globe, there are rumors in the Boston sports talk radio scene that Entercom is making overtures to former Red Sox pitcher Curt Schilling to bring him aboard as a host – possibly on the PM drive show. The Globe states that the station may be seeking to pair Schilling up with PM drive co-host Mike Salk and that Salk’s co-host Michael Holley is looking to get out of his contract with the station to join ESPN. But Holley’s statement to the paper doesn’t indicate he’s ready to leave. He said, “I haven’t heard anything. I haven’t been informed that they’re looking to move on or change the show. I think when we started in March, I think the acknowledgment was, it takes a while. It takes a while for the new show to get its identity and for the co-hosts to develop chemistry. I had never met Mike before March. We’re getting to know each other on the air and off. I’d be surprised [if Entercom made a change] based on what I’ve been told, but you never know.’’ Writer Chad Finn wonders if Schilling – who obviously knows baseball – would be comfortable talking football, hockey and basketball. The paper also reports WEEI has been trying to bring Comcast Sports Net New England’s Joe Haggerty for on-air work at the station.
AL HERSKOVITZ: To Beat the Devil. Sale maven and H&H Broadcasting president Al Herskovitz says that radio sales people can take their stations to higher revenue plateaus with a little creative thinking in the areas of marketing, remote events and contesting. Herskovitz writes that, yes there are concerns for anyone working in radio because “we live in a fast-paced, quickly changing society. But until the day the mountains erupt and bolts of lightning come crashing out of the sky simultaneously, there still are things under our control that can be done. And sales reps have one such tool in their hands at which they are supposed to be the experts. It’s called “ADVERTISING!” Sales departments that strive to creatively put radio’s unique attributes to work for them will survive longer than those that forget about what radio does best. Read Herskovitz’s column here.
Marilu Henner Profiled in TALKERS Tomorrow. Actress and healthy lifestyle advocate Marilu Henner’s new talk radio show is being produced and repped by Sun Broadcast Group as she ventures into the business. TALKERS managing editor and West Coast bureau chief Mike Kinosian recently spoke at length with Henner about her acting career, her work as an advocate for healthy lifestyles and her new talk radio show initiative. About the latter, Henner says, “I knew radio would feel intimate, but I had no idea just how intimate. I never realized how much fun it would be.” You can read Mike Kinosian’s profile of Marilu Henner tomorrow at Talkers.com. You can also meet Henner in person if you’re already registered for the sold out Talkers Los Angeles 2013 conference taking place on Thursday, October 10 at the Steve Allen Theater in Hollywood as she will be addressing the industry there. For information about the conference, including remaining sponsorship opportunities, please call 413-565-5413. To see the latest updated agenda, please click here.
Odds & Sods. Cumulus Media Networks nationally syndicated talk host Michael Savage is added to the schedule at Entercom’ WRKO, Boston in the 10:00 pm to 1:00 am ET time slot.. This is a return to the station for Savage whose show aired there until he left syndicator TRN last fall. Savage says in a statement, “The people in Boston are realists, we understand each other. I appreciate the city.”…..News director and program director Adam Chappelle exits Black Crow Media’s news/talk WVGA, Valdosta, Georgia…..WJR, Detroit-based weekend talk show host Glenn Haege – host of “The Handyman Show” – is publishing an expanded version of his Fix it Fast and Easy publication as an eBook. Haege has published 11 books and writes a column for the Detroit News.
Mel Wheeler’s Roanoke and Lynchburg Stations Add Skywatch Traffic. The Mel Wheeler Radio Group stations – country WSLC, Roanoke; news/talk WFIR-AM & 107.3, Roanoke; urban contemporary WVBE, Lynchburg; CHR WXLK, Roanoke “K 92,”; and adult contemporary WSLQ, Roanoke “Q99” – add Skywatch Traffic for traffic reporting. In a press statement, Skywatch Traffic CEO Chuck Johnson says, “Both areas have grown in population and with the construction going on up and down I-81, it warrants the need for this partnership between all of these companies. This type of service is very common in all major and medium size radio and TV markets. Now Roanoke and Lynchburg has the service in place. SML Aviation who also serves both cities has also jumped on board.” Skywatch Traffic says it is now the third-largest traffic reporting company in the United States behind Total Traffic/Clear Channel and Radiant Traffic/Cumulus and serves 157 radio stations and 4 television markets.