Tag: "build your brand"
By Chris Miller
Chris Miller Digital
SHAKER HEIGHTS, OH — I was amazed by the high level of interest in my previous TALKERS piece, “Start Doing THIS Right NOW on Facebook.” So here are a few more tips to help you get your radio station’s pages and posts right!
A lot of us radio folks see the value in social media. Still, many could use some help working it in a way so you’re building your brand, instead of just spinning your wheels. Many of the mistakes businesses make on Facebook have to do with how you write what you post. We tend to speak in marketing-ese or like we’re scripting a promo. That’s a huge error that may have people consistently hiding your content. Here’s how to write a post that works for you.