Tag: "Arbitron Client Conference"

Life After Arbitron: Day One

| December 12, 2013

Holland Cooke
Talkers/RadioInfo Contributor
Media Consultant

cookenielsenconference 200BALTIMORE — When you hear Kenny G Christmas music wafting through a Maryland hotel lobby, you must be at the annual Arbitron Client Conference.  But this year, a new “Nielsen Audio” logo welcomed curious attendees.  And in just the first few hours, the logic behind this change became apparent.

The recent TALKERS Los Angeles conference (10/10/13) began with Sean Hannity voicing a concern echoed by other on-air talent: “Radio” content we’re creating is no longer just transmitter-based.  Yet talent is evaluated, and advertising is priced, based upon consumption of transmitter-delivered work.

“You have to have a multi-platform strategy, and you need to tailor your content for each device.”

Nielsen Audio SVP of radio station services Gary Meo was among presenters detailing how consumers and technology and demographics are re-defining our medium, and how his company’s beyond-radio scope is aggregating consumption data beyond Arbitron’s AM/FM focus.  “The smartphone is clearly the device of choice for Millennials.” Another speaker told us that, the night before, in Washington, NPR had sold – yep, sold – 300 tickets to the taping of a podcast.

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Eight Reasons Cain Will Click

| January 3, 2013

By Holland Cooke
Talk Radio consultant

cainhermanBLOCK ISLAND, RI — January 21 is Inauguration Day, for both our president, and his outspoken campaign opponent Herman Cain, whose nationally syndicated radio show debuts that morning.

Here’s why I predicted Cain’s success oh-so-publicly at the recent Arbitron Client Conference:

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Friday, December 7, 2012

| December 7, 2012

Broad Cuts at Clear Channel Media and Entertainment Claim Talk and Sports Staffers.  The end-of-the-year cuts taking place within Clear Channel is claiming numerous people in the programming end of the company’s radio stations.  Some of the talk and sports personnel who’ve been let go include:  Eric Chase, afternoons at sports WDFN, Detroit; Rich (Michaels) Minaya, afternoons, talk WIOD, Miami; Josh Sabrowsky, producer, sports KJR-AM, Seattle; Mike Morris, morning co-host, sports KFXN, Minneapolis; Don Ayers, morning producer, talk KOGO, San Diego and Jeff More, afternoon producer, KOGO; Steve Versnick, program director, talk WFLA, Tampa, and sports WDAE, Tampa; Catherine Brown, program director, talk WTKS, Orlando; “Bull,” midday producer, WTKS; and “Cabin Boy,” nights, WTKS.  This list is not necessarily complete as more reports of affected industry people are still coming in.  We’ll continue to update this list as more information becomes available.

Day 2 from the Arbitron Client Conference.  Radio consultant Holland Cooke covered the two-day Arbitron Client Conference for TALKERS that concluded yesterday (12/6).  Three points that dominated yesterday’s discussions and presentations are – as Cooke describes them – scary talk about in-car, straight talk about sports, and plain talk about politics.  Read Holland Cooke’s report from Annapolis here.

Entercom’s WEEI, Boston Names Kevin Winter AM Drive Sports Anchor.  When Jon Meterperel left the Dennis & Callahan morning drive show on Entercom’s WEEI, Boston earlier this fall to pursue his play-by-play career, that opened up a prime sports anchor/on-air role at the sports talk giant.  Now, Entercom announces Massachusetts native Kevin Winter will serve in that role.  Winter worked at the crosstown Boston ESPN affiliate and has served in a variety of studio host capacities including national SportsCenter anchor for all ESPN Radio shows including “Mike and Mike in the Morning.”  Additionally, he has been the pre- and post-game host for ESPN’s coverage of college football and basketball.  He says, “I’m very grateful and excited for the opportunity to join WEEI, particularly ‘Dennis and Callahan.’  This opportunity presents new and exciting challenges for me and I’m anxious and ready to get started.  I’m coming home!”

Rush Limbaugh’s Two If By Tea Initiative Raises More than $1 Million for Charity.  Nationally syndicated talk radio star Rush Limbaugh announces the charitable efforts of his Two If By Tea product initiative have surpassed his goal of $100,000 by 10 times, with $1 million going to charities including the Marine Corps – Law Enforcement Foundation.  Limbaugh, who started the tea company with his wife Kathryn in June of 2011, says, “We ran the numbers, and we are thrilled to announce that because of you, Two If By Tea has donated over $1 million in product and monetary donations to incredible causes.”  Limbaugh says in starting the tea company he wanted to create an American business.  “I personally wanted to experience firsthand all of the requirements, the licenses, the fees needed to take a product to market from nothing.  Our goal was to create jobs and manufacture with all American-made products in a fun, unique way.”

Steve Deace Show Hits 50-Affiliate Mark.  The Iowa-based Steve Deace program announces it has hit the 50-affiliate goal in its first year in national syndication.  With the addition of KXBR, Duluth; KVOI, Tucson; and WYAB, Jackson, Mississippi, Deace’s independently syndicated evening talk show (9:00 pm to 12:00 midnight ET) climbs to the 50-station plateau.  Deace left his position at Clear Channel’s WHO, Des Moines (the station that remains his flagship affiliate) to pursue his goal of national syndication success.  He states, “I am honored and humbled to have achieved such success in such a short time.  When I left the award-winning and legendary WHO last year to find out what other opportunities were out there, I had no idea this was possible.”

Jeff Schechtman Steps Down at Wine Country’s KVON and KVYN, Napa, California.  With the possible sale of the news/talk and hot AC duo on the horizon, Wine Country Broadcasting owner Roger Walther and general manager Jeff Schechtman jointly announce Schechtman will step down from his role as GM in January to pursue other opportunities.  Schechtman states, “Ten years is a long time in any one job, and with the possible potential sale of the station, it seems an ideal time to move on to pursue some projects I’ve been thinking about for quite some time. There is always a tendency to get stale after too long in one job and in one place.”

Gow Communications Closes on KFNC, Houston.  Sports talk station 97.5 The Ticket has been operated by David Gow’s Gow Communications under an LMA since September.  Now, the company closes on the station it purchases from AR Broadcast Holdings for $5 million.

CBS Sports Radio Names Chris Moore and Brian Jones Evening Hosts.  The national sports radio network CBS Radio will debut on January 2 has been fitted with the final piece of the programming puzzle.  Hosting the 6:00 pm to 10:00 pm ET slot will be veteran play-by-play announcer and talk host Chris Moore and former NFL player and current CBS Sports Network analyst Brian Jones, who have been named as co-hosts of CBS Sports Radio’s evening show.  Their program will emanate from CBS Sports Radio’s New York City studio in Tribeca and will be heard on several stations, including WIP-AM, Philadelphia, WFOM, Atlanta, WXYT-AM, Detroit, WJZ-AM, Baltimore, KJQS, Salt Lake City and WSJZ, Orlando.

‘Fiscal Cliff’ Battle Top News/Talk Story for Week of December 3-7.  The political fight in Washington over how to avoid the “fiscal cliff” was the most-talked-about story on news/talk radio this week, landing atop the Talkers TenTM for the third straight week.  Coming in at #2 was Syria’s chemical weapons threat.  At #3 was the Egypt Morsi protests and following at #4 was the looming ObamaCare costs.  The Talkers TenTM is a weekly chart of the top stories and people discussed on news/talk radio during the week and is the result of ongoing research from TALKERS.  It is published every Friday at Talkers .com.  See this week’s complete chart here.

Arbitron Client Conference: Day 1

| December 6, 2012

Time Spent Listening about…Time Spent Listening

by Holland Cooke
Radio Consultant

ANNAPOLIS — If the wistful Kenny G. Christmas music wafting through the hotel is nearly-drowned-out by the sound of 250 people typing, it can only be…Arbitron’s Client Conference.

This is an annual Who’s Who of radio Programming, and everyone here admits to the nerdy curiosity necessary to digest a two-day meeting about audience measurement.  I do a half-dozen media conventions a year, and I always extract more “take-home pay” from this one than any other.

Here are my notes from day one.  More here tomorrow, and more Monday.

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