Industry News

Layoffs Hitting iHeartMedia Stations Across the Country

iHeartMedia has been cutting staff at radio stations across the country and talk hosts are part of this reduction in force. Some of those affected by the cuts include sports talk radio personalities Steve Czaban – who co-hosted the Czabe & Butch program with Brian Butch on theimg company’s WRNW-FM, Milwaukee “97.3 The Game,” and KBME-AM, Houston “SportsTalk 790” morning host Sean Salisbury. Salisbury tweeted, “It’s been a hell of a run the last 8 years [at] SportsTalk 790. I fully understand the financial decisions that corporate has to make. I appreciate the great bosses at iHeart that I got to work with and here in Houston, who have become friends too. Very grateful for good coworkers and the talent you hear daily on the SportsTalk 790 lineup. I’m so blessed to have worked with special teammates/friends on my show every morning, you know my love for you guys!” Also, a victim of this latest round of cuts is Salt Lake City market manager Joyce Wirthlin.

Industry News

SiriusXM Gives Megyn Kelly Her Own Channel

SiriusXM inks Megyn Kelly to a new multi-year deal and as part of the new contract Kelly will headline her own SiriusXM channel. The satcaster calls her program “one of the platform’s mostimg successful political and cultural programs.” The new Megyn Kelly channel will also feature brand-new programming, including the debut of an exclusive daily after-show program. Additional series, shows, and specials will be announced in the coming weeks. Kelly comments, “Linear television news is dead. People can’t stand those stilted, censored conversations anymore, which is exactly why this medium is thriving. I’m thrilled to deliver our bold brand of no-BS news live on SiriusXM and to be expanding my relationship with such a stellar, blue-chip brand and great partner. Soon our listeners will have the Megyn Kelly Channel to enjoy and trust for the conversations and content they love.”

Industry News

Buck Sexton Interviews Taiwan President During Fact-Finding Mission

 

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Premiere Networks nationally syndicated talk host Buck Sexton (above left) is seen here with Taiwan President Lai Ching-te (right) during his week-long fact-finding mission to the nation. As part of his trip, Sexton sat down for an exclusive interview with President Lai. The two discussed the rising tensions with China, including Xi Jinping’s expanding military presence in the Taiwan Strait and the South and East China Seas. President Lai also emphasized Taiwan’s growing importance in the global AI race and delivered a direct message to President Donald Trump, urging vigilance and strategic focus. Sexton co-hosts “The Clay Travis and Buck Sexton Show” for Premiere Networks.

Industry News

Mark Handwerger to Lead Connoisseur Portland

Connoisseur Media names Mark Handwerger market manager for the Portland station group that includes news/talk KXL-FM. Handwerger has been serving as director of sales for theimg cluster that was recently acquired from Alpha Media. Handwerger, who assumes his new role on October 16, will take over for current market manager Robert Dove, who is retiring at the end of the year and will transition to an advisory role until then. Connoisseur Media CEO Jeff Warshaw states, “Portland is a major part of who we are. It’s a great market with incredible talent and strong brands. Mark’s the right person to lead this next chapter. He understands how to connect with the community and drive results, and that’s exactly what we want in a local leader.”

Industry News

Urban One Announces Management Promotions

Urban One announces a number of promotions in operations and programming across several of its markets. At the Radio One Washington DC station group, A Plus is named operations manager for the cluster that includes news/talk WOL. In Cleveland Matt Myers is the newimg operations manager for the station group that includes news/talk WERE-AM. Urban One SVP of programming Colby Tyner comments, “These leadership changes reflect the incredible depth of talent within Radio One. It’s exciting to see so many of our team members grow within the company and take on new challenges across markets. By empowering our brightest minds to share fresh ideas and perspectives, we ensure our stations remain dynamic, creative, and deeply connected to the communities we serve.”

Industry News

NAB to Host Next BFoA Media Mixer

The Broadcasters Foundation of America announces that the next Media Mixer will take place at NAB headquarters in Washington DC on Thursday, November 6, from 4:30 pm to 7:00 pm and will be hosted by NAB president and CEO Curtis LeGeyt, with special guests Kelly O’Donnellimg of NBC and Hubbard Radio president and general manager Joel Oxley. The Media Mixer series is designed to “celebrate the camaraderie of the broadcasting community and bring to light the charitable mission of the BFOA to provide a lifeline to colleagues in acute need from illness or disaster.” BFoA chair Scott Herman says, “We thank the NAB for providing this impressive event space at their headquarters, and we’re grateful to Curtis, Kelly, and Joel for their support in making this event a success for all attendees. Our Media Mixers bring together junior and senior level broadcast professionals and on-air celebrities, while raising the profile of our mission to help every broadcaster who qualifies for aid.” Registration for the event is required and you can do that here.

Industry News

KMJ-AM/FM, Fresno Helps Raise Funds for Central California Food Bank

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Cumulus Media’s KMJ-AM/FM, Fresno “NewsTalk 580/105.9 KMJ” recently partnered with local agriculture company GAR to present the 12th Annual Feeding Families Fund Drive and raised a record-breaking $534,917 for the Central California Food Bank. KMJ broadcast live from The Market in Fresno on September 19. Over the past 12 years the annual event has raised more than $35 million for the Central California Food Bank. Pictured above at the radiothon are KMJ morning drive personalities Greg Lane (left) and Randy James (right). KMJ VP and market manager Patty Hixson says, “Our listeners continue to overwhelm me with their generosity and graciousness. We are so thankful for them and for the GAR team, who always assist us in taking care of those people in need in our community. Such a blessing to have these incredible partners!”

Industry News

TALKERS News Notes

AURN Exec Honored with NAN Award. The CEO of American Urban Radio Networks parent company A Wonder Media Company, Chesley Maddox-Dorsey, received the President’s Award for her role in amplifying Black voices in media at the National Action Network’s 2025 Triumph Awards on October 6. at Jazz at Lincoln Center’s Frederick P. Rose Hall.

iHM Recognizes Five Years of The Black Effect Podcast Network. iHeartMedia and Charlamagne Tha God are celebrating five years of The Black Effect Podcast Network – a podcast publisher dedicated to Black listeners. Charlamagne Tha God says, “Our mission has always been to build a dedicated platform where Black voices can thrive. We have accomplished that mission and more. The past five years have been extraordinary, and the future of the Black Effect excites us. We will keep inspiring, empowering and creating culture and opportunities for all.”

Saga to Present at Noble Capital Markets Conference. Saga Communications executives Christopher S. Forgy, president and CEO, and Samuel D. Bush, EVP, chief financial officer and treasurer, will presenting at today’s Noble Capital Markets’ Emerging Growth Virtual Equity Conference at 4:00 pm ET. The presentation will feature a fireside style Q&A session with Michael Kupinski, director of research and senior media & entertainment analyst at Noble Capital Markets.

Industry News

Wayne Allyn Root Visits Trump at the White House

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Nationally syndicated talk media personality Wayne Allyn Root recently visited the White House and met with President Donald Trump. Root says, “I’ve had the honor of interviewing President Trump on my TV and radio shows 16 times. I’ve also opened for him at many Las Vegas rallies. And I’ve been honored to attend many White House events – including White House Christmas and Hanukkah parties and the Abraham Accords. But this was my first Oval Office visit. What an honor. God bless America. I know my dad – a blue collar Jewish butcher from Brownsville, Brooklyn – is watching down from heaven with pride!” Pictured above are (from l-r): Cindy Root, Wayne Allyn Root, and President Donald Trump.

Industry News

Rob Parker Press Box Dedicated at His Alma Mater

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FOX Sports Radio’s Rob Parker – co-host of “The Odd Couple with Rob Parker & Kelvin Washington,” MLB Network analyst, and founder/editor of MLBbro.com – was honored by his alma mater, Southern Connecticut State University at the school’s homecoming last Saturday (10/4) as the Jess Dow Field press box was officially dedicated in his honor. Parker, a 1986 grad, says, “I’m so grateful to Southern for laying the groundwork for my career. This is where it all began and where I learned to be a reporter. It’s an absolute honor to have my name on Southern’s press box. I hope this will inspire others to excel and do what most think can’t be done.”

Industry News

Joel Clary Joins KSE Media Ventures

Media pro Joel Clary joins KSE Media Ventures in Denver as SVP and general manager for theimg company’s four stations that includes sports talk KKSE-AM/FM. Clary most recently served with Salem Media Group as regional multimedia sales manager and takes over for Dave Fleck who left the company to start up his own company. Clary comments, “I am incredibly excited to join an organization with such a passionate fan base and an unparalleled portfolio of teams and venues. I look forward to contributing to the continued success and growth of the KSE family.”

Industry Views

Monday Memo: Social Media Checklist for Radio

By Holland Cooke
Consultant

imgThese aren’t just bulletin boards. They’re extensions of your station, where listeners expect to be acknowledged and advertisers expect to see results.

Michelle Krasniak’s “Social Media Marketing All-in-One For Dummies,” 6th Edition (Wiley, 2025) really is “9 Books in One.” Haven’t got time for all 739 pages? I’ve boiled-it-down to five fundamentals that tee-up useful brainstorming.

Her core message: stop treating social media as a sideline. It is as important to your brand as what comes out of the transmitter. And it’s sponsorable.

Here are five fundamentals:

Pick your platforms wisely.You don’t need to be everywhere. As our superstar traffic reporter Bob Marbourg used to say when I managed WTOP: “Pick your lane and stay with it.” Figure out where your target listeners already spend time and go-deep there. For most stations that’s Facebook and Instagram, but TikTok and YouTube Shorts are big with younger demos.

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  • Treat it as programming. Every social post is content marketing. That means it needs the same creativity and discipline as an on-air break. Recycle strategically: a morning show prank becomes a 15-second Reel, a newscast becomes “WXXX News Now, Top Stories.”
  • Post consistently. Social media isn’t set-it-and-forget-it. Build an editorial calendar. Balance evergreen content (i.e., music trivia or host Q&As) with timely, trending posts. Post predictably.
  • Measure what matters. Stop obsessing over likes. Engagement — comments, shares, saves, direct messages — is where the action is. Track what kinds of posts spark conversation and what falls flat. Advertisers will also expect hard numbers, so get comfortable with analytics.
  • Bring advertisers along. Clients want more than a schedule of spots. They want campaigns that include social media integration — from sponsored live streams to Instagram Reels with product tie-ins. Package these with on-air buys and show ROI with real data.

Krasniak stresses that “content is everywhere” — the trick is connecting the dots. For stations, that means breaking down silos between the studio, the stream, and the screen. Social feeds aren’t bulletin boards. They’re extensions of the studio, where listeners expect to be acknowledged and advertisers expect to see results.

Bottom line: Social media done right isn’t an add-on; it’s table stakes. If your station isn’t treating it with the same rigor as on-air programming, you’re leaving audience and revenue on the table.

Holland Cooke (HollandCooke.com) is a media consultant working at the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke

Industry News

Harry Hurley Charity Foundation Hosts 17th Dinner & Silent Auction

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The Harry Hurley Charity Foundation held its 17th annual Charity Dinner & Silent Auction at Resorts Casino Hotel Atlantic City over the weekend and welcomed more that 300 guests to the event that featured guest of honor Republican nominee for governor of New Jersey Jack Ciattarelli. As usual, this annual charity event, hosted by WPG, Atlantic City morning host Harry Hurley, brings out the “Who’s Who” of New Jersey potentates from business and politics including hundreds of New Jersey legislators, county leaders, mayors, council members, and a broad section of business and industry leaders. It raised a record $82,000. Over the past 18 years, The Harry Hurley Charity Foundation has raised more than $2 million. Hurley tells TALKERS that next year’s guest of honor and keynote speaker has already been selected and it will be none other than the legendary Tony Orlando. Pictured above are Ciattarelli (left) and Hurley (right).

Industry News

FCC Chair Agrees to Testify Before Senate Commerce Committee

Federal Communications Commission Chairman Brendan Carr is agreeing to testify before the Senate Commerce Committee about the issues surrounding ABC/Disney’s suspension of Jimmy Kimmel form comments about the death of Charlie Kirk. The date for Carr’s testimony is not setimg but sources tell Reuters that it would likely be sometime after November. Senate Commerce Committee Chair Ted Cruz criticized Carr for comments he made on the Benny Johnson podcast about late night talk host Jimmy Kimmel’s joke that appeared to threaten ABC/Disney and promise FCC action against the company if it didn’t take action on its own. On his Premiere Networks distributed podcast, “The Verdict with Ted Cruz,” Cruz said of Carr’s comments, “I got to say that’s right out of ‘Goodfellas.’ That’s right out of a Mafioso coming into a bar going, ‘Nice bar you have here. It would be a shame if something happened to it.’” Carr recently said that’s not what he meant and stated, “We don’t want to see weaponization of government by any administration against any perspective – and that’s certainly not what we’re doing here.”

Industry News

TALKERS News Notes

SalemNOW Documentary Series Launches. Salem Media Group says that its SalemNOW conservative and Christian streaming service is now streaming “Prescription to Kill,” a true crime docuseries hosted by actor and filmmaker Kevin Sorbo. Salem says the series originated from director Andrew Thibault’s two-year legal battle with the Food and Drug Administration under the Freedom of Information Act that uncovered hundreds of previously withheld reports it says link prescription medications to acts of homicide, including multiple school shootings.

Audacy Hosts Phillies Party. Audacy’s sports talk WIP, Philadelphia – flagship of the MLB’s Phillies – is hosting the second annual Red October Rally today (10/3) from Stateside Live! in celebration of the Phillies’ National League Division Series appearance. WIP is hosting a live broadcast from the team’s postseason rally from 10:00 am to 6:00 pm.

iHeartMedia Presents Wine on the River Event. iHeartMedia Louisville is producing the sixth annual Wine on the River event on October 11 at The Belvedere in Downtown Louisville. The company’s Louisville stations – including news/talk WHAS – are promoting the event that will benefit the Boys & Girls Club of Kentuckiana.

Industry News

“Hello Future” Launches on iHeartPodcasts Network

Premiere Networks and veteran journalist and mtf.tv founder Kevin Cirilli partner for a new podcast titled, “Hello Future with Kevin Cirilli,” to be featured on the iHeartPodcasts platform. “Hello Future” is described as “a daily podcast where tomorrow’s biggest questions come alive.img With topics ranging from Mars and UFOs to flying cars and ‘civilization starter kits,’ each episode blends science, technology, and imagination with the real choices shaping our world.” For example, on this week’s program Cirilli welcomes Harvard astrophysicist Dr. Avi Loeb for a conversation about comet 3I/ATLAS, alien tech, and the future of space exploration. He also chats with Rich Cooper, vice president of strategic communication and outreach for Space Foundation, about America’s $1 trillion space economy and why investing in space isn’t just about exploration – it’s about building America’s economic future. Premiere Networks president Julie Talbott states, “We’re thrilled to welcome ‘Hello Future’ to the network. With years of experience as a journalist covering global affairs, technology and policy, Kevin has the unique ability to connect the dots between science and the future for listeners who crave bold ideas and fresh perspectives on what’s ahead.”

Industry News

“Family Matters” and “Next Role” Join Cumulus Podcast Network

Cumulus Media’s Westwood One today announces two additions to the Cumulus Podcast Network. The “Family Matters” podcast is hosted by CJ Pearson and “tackles the most pressing social, cultural, and political issues in America as told from a perspective rarely heard in podcasting: conservative, culturally aware, and authentically Black.” Pearson says, “Joining the Cumulus Podcast Network is a huge moment for ‘Family Matters.’ We’re bringingimg unapologetically conservative, culturally aware, and authentically Black voices to the forefront – voices that have been ignored for far too long. This show is about faith, family, freedom, and fearless truth-telling. I’m proud to be part of a network that values bold ideas and real conversations, and I can’t wait to shake things up.” Separately, Cumulus announces that “The Next Role with Vernon Davis” also joins the Cumulus Podcast Network. Former NFL star and Super Bowl champion turned actor and producer Vernon Davis’ podcast focuses on career transition and reinvention. Davis says, “The Next Role is more than a podcast – it’s a movement. I created this show to highlight the courage it takes to reinvent yourself, especially after a career in the spotlight. Partnering with the Cumulus Podcast Network gives me the platform to amplify these powerful stories and connect with listeners who are navigating their own transitions. I’m excited to bring these conversations to life and inspire others to embrace their next chapter.” 

Industry News

Texas Town Chamber Names KLVI Host “Man of the Year”

Beaumont, Texas talk radio host Al Caldwell is named the 2025 Man of the Year by The Greater Beaumont Chamber of Commerce. Caldwell is the morning drive host on iHeartMedia’s KLVI, Beaumont “News Talk 560.” iHeartMedia says that Caldwell has been a cornerstone ofimg Beaumont region for over five decades known for his authenticity, passion, and a deep love for Beaumont and its people. Caldwell is now 89 yet he continues to wake up at 4:00 am to entertain and inform his long standing and loyal fan base. Chamber president Amy Lavoi says, “Al Caldwell is more than just a radio personality – he’s the voice of our community. Through decades of broadcasting and public service, Al has uplifted this city with his humor, insight, and compassion. We are honored to recognize him as our 2025 Man of the Year.” Caldwell comments, “This community has given me so much over the years and being recognized by the Chamber as ‘Man of the Year’ is truly humbling. I love telling stories, sharing laughs, connecting with listeners, and waking up before the sun to be part of their day.”  The award will be presented at the Chamber’s Annual Meeting on October 7 at the Beaumont Civic Center.

Industry News

Urban One: Study Shows Importance of Black Cultural Influence

Urban One commissioned a study titled, “Influence to Impact: Black Culture’s Role in Brand Growth,” that the company says quantifies “just how deep that influence runs and demonstrates that brands failing to authentically engage with Black consumers risk missing out on exponential opportunities for growth in relevance, trust, and revenue.” Urban One EVP, head of brandedimg entertainment & integrated marketing Jeff Meza says, “Cultural ROI is the vehicle for us at Urban One to further our mission to help educate the industry and brand partners alike on the importance that intentions must be rooted in strategy, and this new economy requires development of total market plans that are inclusive and representative of authentic experiences.” Urban One VP, television and digital research Audrey Cochran adds, “I am incredibly proud of the work we’ve done to quantify the undeniable impact that Black consumers have on U.S. culture. This study not only demonstrates their impact and influence on broader consumer behavior but also underscores the value of authentically connecting with this segment – and the business risks of failing to do so.” See more about the study here.

Industry Views

SABO SEZ: Learn the Habits of Power and Success

By Walter Sabo
a.k.a. Walter Sterling, Host
WPHT, Philadelphia, “Walter Sterling Every Damn Night”
TMN syndicated, “Sterling on Sunday”

imgAs a media consultant, my team has had the privilege of being engaged extensively by members of the C-Suite. Becoming a member of the C-Suite is a common goal. To get into any group, acceptance often depends on acting and appearing like established members. Here are some of the actions observed of business masters whom we consulted:

Arrive First

Let’s start with Walter Anderson, CEO PARADE magazine. PARADE was then owned by Newhouse and was the most-read publication in the English language with 30-million-plus readers. Walter Anderson was a rock star. For years he was an award-winning editor and proud of his publication. He was a gifted leader. Smart writers and graphic designers want to work for Anderson. He’s that guy! It was an honor to have lunch with him… always at the Four Seasons.

Lunch at 12:30 pm. I’d arrive at 12:25 pm – Anderson was well seated. Lunch at 12:30, I’d arrive at 12:15 pm and Anderson was well seated. I had to arrive at 11:30 am to “beat” him to the 12:30 pm table. When I finally arrived at 11:30, he was startled that I arrived first. Score! I shared this story with the manager of the Four Seasons, Julian Niccolini. Julian smiled and said, “The most powerful person always arrives first.”

Arriving first is control, preemptive and, yes, powerful. Arrive first in all actions. The first one in a room can rearrange the chairs and name plates. Arriving first for a meeting gives a person a moral upper hand!

Answer Emails Fast

Our clients have included a long list of CEOs, presidents, and CBOs. Who answers their emails first? The most powerful: Bob Pittman, CEO, iHeartMedia; Julie Talbott, president, Premiere Networks; Kelli Turner, CEO, Audacy; Bob McAllan, CEO, Press Broadcasting; Joe Clayton (deceased), CEO Sirius; Scott Greenstein, president, SiriusXM; Kraig Kitchin, CEO, Soundmind; Tim McCarthy, CEO, Broadcasters Foundation; Alan Shaw, CEO, Centennial Broadcasting; and Chris Oliviero, CBO, Audacy all answer their email super fast. (There are other contacts who answer fast, but this is the CEO/president list.) Most of the other CEOs and presidents who answer late or not at all are bankrupt.

Thank You First

Powerful people send thank you notes – fast. After an event, they send thank you to the host before going to bed. Powerful execs study when people in their industry get an award or promotion and then write notes of congratulations – and stamp it. No emails. Those real letters are saved – forever. Thank you, Cathy Black!

 Know Thy Numbers

Powerful executives are never vague about numbers. Vagueness invites suspicion and erodes confidence. BUT, the powerful are not driven by the numbers. The numbers are not front and center in conversations.

RKO chairman Tom O’Neil hired my company to consult all of their radio stations. Tom was charming, in charge, and larger than life. RKO owned Frontier Airlines. Over lunch, he casually mentioned the passenger load on Frontier that day. He knew those numbers and the ratings for WOR midday. Pass the bread.

Once a year, PARADE and all Newhouse pubs presented their business plans to the Newhouse brothers directly. Participating in that meeting, I saw that the Newhouses expected the CEOs to know their numbers. The CEOs of their pubs presented the numbers. No CFOs, no accountants, and no business managers were allowed in the business plan meetings. CEO direct to owner.

C-Suite members show up first, answer emails fast, know their numbers cold and send thank you notes.

Walter Sabo has been a C-Suite action partner for companies such as SiriusXM, Hearst, Press Broadcasting, Gannett, RKO General and many other leading media outlets. His company HITVIEWS, in 2007, was the first to identify and monetize video influencers.. His nightly show “Walter Sterling Every Damn Night” is heard on WPHT, Philadelphia. His syndicated show, “Sterling On Sunday,” from Talk Media Network, airs 10:00 pm-1:00 am ET, and is now in its 10th year of success. He can be reached by email at sabowalter@gmail.com.

Industry Views

A Little Less Lonely

 

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By Todd Starnes
Talk Host / Station Owner
KWAM, Memphis

An elderly man came to my book signing this past weekend in Waterloo, Iowa. The old-timer told me he listens to my radio show every day on KXEL.

He said his beloved wife had recently passed away – and he “missed her something terrible.”

The gentleman then handed me my book and asked if I would autograph it. And he asked if it wouldn’t be too much trouble for me to write his wife’s name in the pages – which I did.

We chatted for a few more minutes and then I shook his hand, and he walked away. At that point, I noticed he opened the book and paused for a moment – staring at his wife’s name – and he pulled out a handkerchief and wiped away the tears.

This is why I love radio – the friendships that are formed over the airwaves. That voice on the radio who makes the lonely days a little less lonely.

Todd Starnes is the CEO of Starnes Media Group, owners of KWAM, Memphis and syndicators of his TALKERS Heavy Hundred daily national radio talk show.  He can be reached via email at todd@starnesmediagroup.com.  

Industry News

WWO: AM/FM is Key to Reaching Political Segments

The latest blog post from Cumulus Media | Westwood One’s Audio Active Group looks at aimg number of issues based on data from Edison Research’s ongoing Share of Ear study. One aspect of AM/FM radio’s strength is its ability to reach the country’s political segments. The post notes, “Among registered voters, AM/FM radio has a 67% share of ad-supported audio, followed by podcasts (20%). Whether the target is Independents, Republicans, or Democrats, AM/FM radio shares are in the mid-60s to low 70s.” See the full blog post here.

Industry News

TALKERS News Notes

Hayslett Joins Black Effect Podcast Network. Actress, producer, and host Crystal Reneé Hayslett’s talk series, “Keep It Positive, Sweetie” joins Charlamagne Tha God‘s and iHeartMedia’s The Black Effect Podcast Network. She says, “Joining The Black Effect Podcast Network is a meaningful moment for me. KIPS is all about bringing comfort and empowerment to our culture, and I’m honored to welcome my community into this incredible family dedicated to amplifying the powerful conversations that take place on the KIPS couch.”

WUSF Launches Local Talk Show. Public radio outlet WUSF, Tampa debuts, “Florida Matters Live & Local,” a new show that the station says “connects listeners with Tampa Bay’s most influential leaders while opening the phone lines for callers to weigh in on the issues that matter most to them.” WUSF general manager JoAnn Urofsky says, “Our listeners don’t just consume news – they actively shape the conversations that matter. These are tremendously eventful times, and local voices are more crucial than ever, so we’re creating a space where residents can directly engage with the issues defining our community’s future.”

Industry News

Bold Gold to Acquire Silent Townsquare Stations

Bold Gold Media Group is adding to its Upstate New York holdings with the acquisition of two signals that Townsquare Media has ceased operating. The signals – WDLA-FM and WDLA-AM,img licensed to Walton, New York – previously aired a country format and a news/talk format, respectively. Bold Gold Media Group president Vince Benedetto says, “We have a deep love and connection to the Catskill Mountains and Delaware County, and we are very much looking forward to bringing our programming to the wonderful community of Walton. For a long time, we have had the privilege serving the neighboring town of Hancock, and very much look forward to extending our local programming to include even more of the residents of Delaware County.”

Industry Views

Monday Memo: Replay it. Reuse it. Re-sell it.

By Holland Cooke
Consultant

imgSure, radio’s superpower is that we’re live. But 75% of all advertising dollars are now spent on digital. And Netflix, YouTube, and podcast platforms have conditioned consumers to expect that their content will wait for them (“on-demand”), not the other way around (“linear,” meaning real-time on-air). If your best content disappears the moment it airs, you’re leaking value. Think: time-shifted, searchable, and shareable.

Repackaging doesn’t just mean repeating

Is posting airchecks – whole hours – your news/talk station’s only on-demand offering? Hey, why not. It’s easy, and – mathematically – no listener hears everything live. So, archiving offers convenience.

But few people sit through a whole hour, even when listening live, as Nielsen’s 3-minute gimmick reminds us. So do what music stations do, because music rights issues force them to: Extract chunks of what aired.

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— Smart stations, in every format, are curating familiar recurring morning show bits.

  • — From interviews: Was there an “Aha!” moment, the-one-thing-said that was most impactful/helpful/surprising/quotable? Maybe even a few standout moments? Just one is fine. Be choosy, rather than posting for the sake of posting.
  • — From host monologues, excerpt the passage that makes the point in-a-nutshell. Like Sean Hannity’s shortform morning bit, a lift from the previous day’s live show. Give yours a title, i.e., “Mike in a Minute,” “Randy’s Rant,” “Tell me I’m wrong,” whatever. And if a caller crystallized – or challenged – the host’s take, include a bite. These features are hors d’oeuvres, nibbles from those whole segments you have also posted for those interested to devour.
  • — If you are doing solid local news, CONGRATULATIONS. You’re conspicuous, as newspapers tailspin and because TV stations’ coverage tends to come later in the day. So consider repurposing the morning’s top local stories into a short daily update.
  • Don’t just clip and post. Package and brand. Give all-of-the-above your station’s imaging feel. A series with a name is easier to remember, easier to sell, and more likely to be shared.

The juice is worth the squeeze

Repackaged content does more than just fill your feeds:

  • — It increases time spent with your brand.
  • — It creates more occasions of listening, whichever way works best for the listener. BE ON PHONES.
  • — It opens up new monetization opportunities. Sponsors love targeted content and are buying digital. Sell them yours.

The bottom line? Yours. Future-proof your station.

Holland Cooke (HollandCooke.com) is a media consultant working at the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke

Industry Views

When Borrowed Becomes Stolen: The Fair Use Line for Talk Hosts and Podcasters

By Matthew B. Harrison
TALKERS, VP/Associate Publisher
Harrison Media Law, Senior Partner
Goodphone Communications, Executive Producer

imgJimmy Kimmel’s first monologue back after the recent suspension had the audience laughing and gasping, and, in the hands of countless radio hosts and podcasters, replaying. Within hours, clips of his bit weren’t just being shared online. They were being chopped up, (re)framed, and (re)analyzed as if they were original show content. For listeners, that remix feels fresh. For lawyers, it is a fair use minefield.

Playing the Clip, Owning the Take

Audiences increasingly expect their favorite talkers to “play the clip,” whether it is from Kimmel, Stephen Colbert, Sid Rosenberg, or Charlamagne tha God on The Breakfast Club (a show that seems to go viral every other week), and then add their own color commentary, the kind of play-by-play that makes it feel like the home team is calling the action. That format works. It gives context, tone, and a sense of immediacy that no transcript can match. Done right, it is what transforms a broadcast from just a recap into a fulfilling cultural conversation.

But with every replay comes a risk. Fair use does not mean free use. Courts weigh factors like how much of the original work you used, whether your purpose was transformative, and whether your use cuts into the market value of the original. Playing a short excerpt of Kimmel’s joke before riffing on it? Likely fair. Running half the monologue and treating it as your A-block? That edges into trouble, both legally and from a programming perspective. Why would anyone want to hear your take if your “take” is mostly replaying someone else? That is not adding to the common zeitgeist; it is just echoing it.

The Podcaster and Broadcaster Dilemma

Radio hosts have long leaned on “newsworthiness” as a shield. Podcasters often assume the same rules apply. But here is the distinction: news clips and comedy bits are not treated equally in court. A station rebroadcasting a press conference is serving public information. A podcast re-airing Kimmel is competing directly with Kimmel’s own clips on YouTube. One informs, the other risks replacing.

And while linking to ABC or YouTube is a courtesy, just as crediting them in the video itself might be, it does not replace the traffic (and ad dollars) Kimmel’s team expects. The law does not guarantee creators compensation for commentary, but judges do consider market harm. If your listeners stop watching the original because your show already gave them the “best parts,” you have tilted the scale against yourself. John Oliver is often credited (though no one seems able to find the clip): “People are always going to say stupid things, and you’re always going to be able to make jokes about that, but it should be the last thing you add in, because it is the easiest thing.”

Whether he actually said it or not almost proves the point. Recycling someone else’s words without context is the laziest move in the book. And if you cannot find the source? That is about as meta as fair use gets.

The Takeaway

Here is the smart play: use less and say more. A 20-second clip followed by two minutes of commentary is transformative. A five-minute clip with a shrug and a chuckle is not. Audiences do not tune in to hear Kimmel again. They tune in to hear what you think about Kimmel. The moment you let someone else’s content carry your show, you lose both legal ground and creative authority.

Matthew B. Harrison is a media and intellectual property attorney who advises radio hosts, content creators, and creative entrepreneurs. He has written extensively on fair use, AI law, and the future of digital rights. Reach him at Matthew@HarrisonMediaLaw.com or read more at TALKERS.com.

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