Industry News

Yesterday’s Top News/Talk Media Stories (7/15)

The most discussed stories yesterday (7/15) on news/talk radio and related talk media according to TALKERS research:

1. Epstein Case Controversies
2. Russian Strikes on Ukraine / Trump Threatens Sanctions
3. Inflation Ticks Up / Trump vs Powell
4. ICE Raids
5. Trump Tariffs

Industry Views

Emergency Radio

 

img

By Michael Harrison
Publisher
TALKERS

imgLet’s look into the crystal ball. Humor me if you will.

The year is 2030 and someone invented a new radio brand that was recognized by the end of the 2020s as the most innovative AM format to come down the pike since “news/talk” and “all sports” rose to prominence some three decades earlier (although the need for it was plainly obvious for years). It is even credited with “saving the AM band” like Rush Limbaugh did back in the 90s.

Now, at the start of the 21st century’s third decade, this approach to on-air broadcasting exists across America on approximately 20 major and medium market AM outlets and is tagged by a variety of brand names including “Emergency Radio,” “Emergency Room,” “First Responder AM,” and more. (One outlet has been tagged “The Flashlight 570” and another is being called “The Hero 710.”)  How about “Crisis 1050?”

It is a commercial format with an extraordinarily wide array of potential advertisers, and it is an “image buy” that defies being dependent on ratings. What image-conscious company wouldn’t want the prestige of sponsoring such a positive media force?

Of course, it streams on the internet and has a syndication component – but it wears its “live and local” dimension and its AM dial frequency like a double-edged sword of honor because by 2030 it has become painfully obvious that the electric grid as provided by digital technology is a fragile structure indeed.

We hold this TRUTH to be self-evident

Emergency Radio is based on the self-evident truth that it is very challenging to be a human being in an environment in which the world is constantly bombarding each and every individual with disasters. Please pardon my messy metaphor – but hurricanes are merely the tip of the iceberg.

The human race is plagued by non-stop natural disasters, man-made disasters, medical disasters, financial disasters, emotional disasters, technical disasters, ethics disasters, and a tsunami of anxiety!

Emergency Radio provides real time help in conveying accurate live and local information to the immediate market during fires, floods, earthquakes, pandemics, accidents, and random acts of violence.

Emergency Radio also provides information about disasters happening around the nation and world.  The volcano in a far-away country. The kid trapped in a well in the next state.

But it doesn’t stop there. “Slow news days” are filled with a whole array of revivable radio syndication initiatives that focus on feelings, anxiety, relationships, money, and a slew of real-life problems that impact each and every one of us on a seemingly constant basis. Emergency Radio simply puts them under a different generic umbrella. The world around us, near and far, is one big potential drama waiting to be tapped on the great stage known as the theater of the mind.

Emergency Radio unabashedly recognizes that life’s a bitch and that people need help – including honest inspiration.

BACK TO THE PRESENT: The only problem standing in the way of this prophesy being self-fulfilled is that it will take a bit of a budget still not considered feasible by industry standards and a whole lot of work.

Michael Harrison is the founder of TALKERS.  He can be emailed at michael@talkers.com.    

Industry News

Hannity Hosts New Season of “Wanted: Dead or Alive”

img

Sean Hannity is hosting a new season of his historical drama series, “Wanted: Dead or Alive,” for FOX Nation. The series premieres tomorrow (7/16) tackling the stories of the infamous John Dillinger, Bonnie and Clyde, Baby Face Nelson, and Ma Barker. FOX Nation says, “A continuation of his 2024 FOX Nation series, ‘Outlaws and Lawmen,’ Hannity will transport viewers back to The Great Depression as it devastated the nation, and the fast times and easy money of the roaring ‘20s became a faded memory. With bank foreclosures and millions out of work, a new brand of outlaw was born. They rob banks, pull off daring kidnappings and shoot their way into American folklore and one by one, enter the crosshairs of J. Edgar Hoover and the FBI. Each episode will feature a single character or duo’s story in a journey that re-imagines this volatile era.” Hannity comments, “In the shadows of the Great Depression, outlaws cemented their names into history as America’s most wanted. I’m thrilled to further this series and share the stories that ultimately defined a generation.”

Industry News

Hubbard Names Beyer VP/ Market Manager for Seattle

Hubbard Radio names Nick Beyer the new VP/market manager for its Seattle cluster that includes alternative talk KKNW-AM, four music brands and the 2060 Digital Seattle office. Beyer began his radio career at theimg Hubbard Seattle stations (then owned by Sandusky) and rose through the ranks in promotions, sales, and on-air roles, and was selected for Hubbard’s inaugural NextGen Leadership program. Most recently, Beyer held senior sales leadership positions at CRISTA Media and iHeartMedia Seattle. Beyer says, “I’m incredibly honored to return to where it all began. Hubbard Radio Seattle is home, and I can’t wait to work with this amazing team to serve our listeners, clients, and community.”

Industry News

Yesterday’s Top News/Talk Media Stories (7/14)

The most discussed stories yesterday (7/14) on news/talk radio and related talk media according to TALKERS research:

1. SCOTUS Education Dept. Ruling
2. Epstein Case Controversies
3. Trump Reverses Course on Ukraine
4. EU and Mexico Tariffs
5. The Economy / Inflation

Industry News

Monday Memo: We’re There, Too

By Holland Cooke
Consultant

imgHow obsolete does this sound? “Newsweek magazine.” News, gathered during most-of the week, had to be frozen by week’s-end, on deadline, to roll the presses in time for hard copy to be delivered in Monday’s snail mail. Back then – picture people dressed like “Mad Men” characters – enough subscribers felt informed-enough to deliver Return On Investment for the magazine’s advertisers. Seems antique. Now, news is reported moment-to-moment, on any device. And newsweek.com is there… along with everyone else competing for attention.

Also quaint: that “clock radio” on the nightstand, which accomplished two-of-many functions now on smartphones. And the “transistor radios” heard all along the beach this time of year in the 1960s? In Providence, the capital city here in The Ocean State, an AM 630 signal superior to its AM 1290 Top 40 competitor led WPRO to brand itself as “The Station That Reaches the Beaches.” Now, there are smart speakers on those beach blankets. I live at the beach and hear them playing Pandora and Spotify.

Good news, but…

Radio is still the #1 in-car audio; increasingly ported there via smartphone app, if stations have explained theirs well. And there’s plenty of other audio on those phones, and on the smart speakers that brought radio back in-home… unless we ask Alexa to instead “play hotel poolside music” or ask her for the weather or some other heretofore radio content.

im

Repetition builds habit, and to best explain that we’re there too, you should audit the user’s experience consuming your stream. Does “Just say ‘Alexa, play 102.3 WXXX’” or “Hey Siri, play KXXX on TuneIn” get you there? Does the smartphone app instantly play your on-air programming, or are multiple clicks required?

More important than Where and How to listen: Why?

Radio’s real-time nature is still its superpower, and if your station has earned a news reputation, listeners will find you – however they listen – when the fit hits the shan. And between bombshells, diligent stations whose real-time audio seems helpful and relevant and uniquely local will be habit-forming and keep ‘em comin’ back for more. Adding push notifications, breaking news alerts, and other direct engagement can bridge the gap, prompting more live listening.

Beyond that “linear” delivery, our on-demand culture favors predictable utility. Smart stations repurpose their best moments into snackable content: a daily local news roundup, your morning show’s funniest bit, or the weather and event calendar for the weekend; all sponsorable. ICYMI, my recent TALKERS column: Feature The Moments That Matter.

Your over-the-air signal is still the beating heart of your operation. Your call letters are a family surname, these new platforms are siblings. They’re extensions, not threats; extra doors into your house. Make sure they’re open wide, easy to find, and lead to something welcoming. Ideally something they can’t hear anywhere else.

Holland Cooke (HollandCooke.com) is a media consultant working at the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke

Industry Views

Michael Harrison Interviews C. Crane CEO Jessica Crotty About the Future of the AM/FM Receiver and Radio-Oriented Devices

img

In its latest post (7/2), “Up Close Far Out” – a YouTube video series hosted by TALKERS publisher Michael Harrison – takes a deep dive into the rapidly evolving world of radio, examining the state of the radio device itself – the actual appliance – from the perspective of those on the front line of its development, manufacturing, marketing and distribution.

What is the state of the gizmos we call “radios” in the early decades of the digital era?

Is radio an obsolete technology on its last legs or is the device going through an exciting evolution in terms of its technology, content and broader societal purpose going forward into a brave new world?

What is the difference between “radio” and the broader term “audio?”

What impact does the prospect of ongoing tariff wars have upon the domestic radio manufacturing industry?  And what exactly does it take to move back and develop a new product such as a modern radio in the USA?

Harrison’s guest, Jessica Crotty, is an important player in that industry. She is the CEO of a small, but highly influential, Northern California-based company – C. Crane – that for more than three decades has specialized in manufacturing, aggregating, distributing and marketing radios and radio-oriented devices for the platform’s most ardent fans.

The company’s focus on radio literally began as a “mom & pop” operation by draftsman, designer and electronics engineer Bob Crane, his wife Sue, and Grandma Faye who ran the fledgling business at the kitchen table of their home north of the “Redwoods Curtain.”

Since selling their first AM antenna, C. Crane has grown into a nationally respected “boutique” electronics company. They have developed several outstanding radios to serve radio listeners who prefer information, talk radio and audio tuned for voice clarity. After several near 7.0 earthquakes, in 1992 they added radio and light products that would become essentials during an emergency event anywhere in the country.

Jessica Crotty launched her professional career with C. Crane almost three decades ago working her way through the ranks from customer service all the way up to being CEO and a company principal.

Crotty and Harrison engage in a candid, information-packed conversation exploring the evolving technical and cultural intersection between radio’s glorious past, underrated present, and potentially impactful, but somewhat ambiguous, future. If you are interested in radio as a broadcaster or a fan, you do not want to miss this interview.

To view the video in its entirety, please click here.

Industry News

Top News/Talk Media Stories Over the Weekend (7/12-13)

The most discussed stories over the weekend on news/talk radio and related talk media according to TALKERS research:

1. Epstein “Client List” Mystery
2. Death at California ICE Raid
3. Trump’s Tariffs / Financial Markets Activity
4. Fed Renovations Criticism
5. Trump vs Rosie O’Donnell

Industry Views

You Cut for Time. They Cut You a Lawsuit.

By Matthew B. Harrison
TALKERS, VP/Associate Publisher
Harrison Media Law, Senior Partner
Goodphone Communications, Executive Producer

imgLet’s discuss how CBS’s $16 million settlement became a warning shot for every talk host, editor, and content creator with a mic.

When CBS settled a lawsuit with Donald Trump for $16 million over a selectively edited “60 Minutes” interview with Kamala Harris, it wasn’t about guilt. It was about leverage. The lawsuit happened to coincide with Paramount’s FCC merger review – coincidentally, right when regulatory pressure was needed the most.

For broadcasters and digital creators alike, the message is clear: even lawful edits can become political weapons. If you shape content, you’re a target. And the courts aren’t the only battleground. Public outrage, regulatory scrutiny, and advertiser anxiety all shape the cost of controversy.

For Broadcasters: Every Cut Counts

Editing always alters reality. That doesn’t make it wrong – but it makes it risky. Even good-faith trims for time or tone can be reframed as distortion. What matters isn’t just what you cut, but whether you can defend it.

Case in Point: “60 Minutes” vs. DeSantis

CBS was accused of misleading edits in a 2021 vaccine rollout story. They published full transcripts and stood their ground. No apology, no payout.

Takeaways:

— Archive raw footage.
— Log your editorial decisions.
— Be ready to explain your process with clarity and conviction.

For Digital Creators: You’re Not as Untouchable as You Think

Section 230 might protect platforms, but it doesn’t shield you from smear campaigns, takedowns, or frivolous lawsuits. Editing with commentary or critique is often fair use – but that doesn’t stop bad-faith actors from flipping the narrative.

Case in Point: “Decoding Fox News”

Jules Terpak’s critique series survived coordinated attacks thanks to clear sourcing, transparency, and credibility built ahead of time.

Takeaways:

— Know your rights, but also your vulnerabilities.
— Keep receipts.
— Build audience trust before someone tries to burn it down.

The Real Risk Isn’t the Edit – It’s the Optics

Trump didn’t need to win the lawsuit. He just needed the headlines – and CBS needed their merger. Settlements aren’t always about truth. They’re about timing.

So protect yourself:

— Document your work.
— Develop internal standards.
— Don’t panic under pressure – prepare for it.

Because in an era where outrage spreads faster than facts, defending the integrity of your edit isn’t optional. It’s essential.

Matthew B. Harrison is a media and intellectual property attorney who advises radio hosts, content creators, and creative entrepreneurs. He has written extensively on fair use, AI law, and the future of digital rights. Reach him at Matthew@HarrisonMediaLaw.com or read more at TALKERS.com.

Industry Views

SABO SEZ: Music on the Weekends Can Build Cume

By Walter Sabo
a.k.a. Walter Sterling, Host
WPHT, Philadelphia, “Walter Sterling Every Damn Night”
and TMN syndicated, “Sterling on Sunday”

imgMusic on the weekend provides multiple positive strategic weapons for talk stations. From launch, “New Jersey 101.5” (1,000,000+ cumer); WTKS-FM “Real Radio,” Orlando; WABC, New York; WPHT, Philadelphia; and other major market winners air music all weekend or on dayparted shows.

When launching WTKS, NJ101.5 and many others, Sabo Media researched talk stations throughout the country to find any facility that did as well or better on the weekend than during the week. Not one. KGO at the time was dominant in San Francisco, but its weekend audience share was HALF its weekday share. Then we studied music formats looking for genre that did better on the weekends than during the week.  Answer: oldies and alternative rock.

Music on the weekend works:

Music prevents an outlet from suffering the negatives of being a “talk station.”Music blows off the chronic callers and people who need the station for companionship. You know who they are.
A carefully chosen song list targets a specific cume. People sample radio on weekends. They have fewer utilitarian needs for radio listening and can indulge in entertainment. When they hear a song they like—they lock in the frequency. The station enjoys fresh sampling. WTKS FM plays alternative rock all weekend, the result is a very young overall cume base.
Music is good for sales.  Clubs, concerts, festivals, and comic cons buy music radio. Music on the weekend keeps talk stations on those buys!
Innovative execs replace infomercials with specialty music shows. They sell those shows to wedding venues, wedding suppliers, party stores, mobile DJs, boat and RV rentals, as well as home improvement retailers.
Publisher Michael Harrison posits that genre and chronological segregation of songs is not as essential today as it was back in the day. 13-year-olds love the Beatles and Beach Boys. Hits are always absolute necessities but “Never My Love” by the Association, “Light My Fire” by the Doors and the #1 song today, “Ordinary,” are all hits and could be played back-to-back.

In most cities, the second highest audience daypart is midday Saturdays. Stations that recognize that fact by offering quality, local, live entertainment grow their cume.

Walter Sabo has been a C Suite action partner for companies such as SiriusXM, Hearst, Press Broadcasting, Gannett, RKO General and many other leading media outlets. His company HITVIEWS, in 2007, was the first to identify and monetize video influencers.. His nightly show “Walter Sterling Every Damn Night” is heard on WPHT, Philadelphia. His syndicated show, “Sterling On Sunday,” from Talk Media Network, airs 10:00 pm-1:00 am ET, and is now in its 10th year of success. He can be reached by email at sabowalter@gmail.com.

Industry News

2025 TALKERS Heavy Hundred Posted

img

The editors of TALKERS magazine, with input from industry leaders, present the 2025 edition of “The 100 Most Important Radio Talk Show Hosts in America” – a popular feature that has come to be known as “The Heavy Hundred.”

Debuting in 1996, this marks the 29th consecutive year of the TALKERS Heavy Hundred existing as an iconic radio industry standard. It actually launched one year earlier in 1995 but only focused on 25 hosts in that first installment.

The criteria used to determine the individual broadcasters included in the list are clearly detailed in a disclaimer posted at the beginning of the feature. According to TALKERS VP/executive editor Kevin Casey, “In addition to the standard 11 factors considered – which include [in alphabetical order] courage, effort, impact, longevity, potential, ratings, recognition, revenue, service, talent and uniqueness – the editors strongly considered the quality of entrepreneurship for 2025 which has become increasingly important as the industry hurtles deeper into the digital era and faces emerging challenges which require an expanded set of business skills and layers of emotional fortitude.”

Casey continues, “A number of this year’s inductees have ‘put their money where their mouth is’ and own their own stations or syndication businesses. In 2025, we see that as a deeply personal commitment to the future of the radio medium.”

This year’s list is sponsored by GuestBooker.com and co-sponsored by C. Crane Radio for which TALKERS is grateful.

To see the 2025 TALKERS Heavy Hundred, please click here.

Industry News

JFMN Welcomes Vince Maiocco as Contributor

The John Fredericks Media Network welcomes Taft College head baseball coach and health/physical education professor Vince Maiocco as a regular contributor to the network’s signature sports program,img “Godzilla Wins,” that airs Saturday mornings from 9:00 am to 11:00 am ET. John Fredericks says, “Coach Vince is a tremendous asset to our weekend sports broadcast. He has built an enormous fan base in a short period of time. His insight and knowledge of professional and college sports is enlightening and uncanny. Most importantly, Vince is a dedicated mentor and teacher whose keen analysis engages and informs our listeners as well as our younger contributors, whose careers in broadcasting we are dedicated to growing.” JFMN programming is heard on 23 radio stations, plus via multiple streaming platforms including YouTube Live, Rumble Live, X-Live, GETTR Live, and JFMN.TV.

Industry News

Top News/Talk Media Stories This Past Week (July 7 – July 11, 2025)

Here are the most talked about stories of the past week (7/7-7/11) on news/talk radio and related talk media according to TALKERS:

Stories

1. Deadly Texas Floods / Warning System Scrutiny
2. Epstein “Client List” Mystery
3. SCOTUS Mass Firings Ruling / IRS Churches Ruling
4. Judge Blocks Birthright Citizenship Order
5. ICE Raids / Masked Agents Controversy
6. Russia Bombs Kyiv / Trump-Putin Tensions
7. Trump Tariffs
8. Musk’s “America Party”
9. Netanyahu-Trump Visit
10.Iran Nuclear Capabilities

People

1. Donald Trump
2. Jeffrey Epstein
3. Pam Bondi
4. Stephen Miller
5. Karoline Leavitt
6. Vladimir Putin
7. Elon Musk
8. Benjamin Netanyahu
9. Greg Abbott
10.Jerome Powell

To see the full TALKERS Stories, Topics, and People Charts, please click HERE.

Industry News

Yesterday’s Top News/Talk Media Stories (7/9)

The most discussed stories yesterday (7/9) on news/talk radio and related talk media according to TALKERS research:

1. Trump Tariffs
2. Texas Floods Aftermath
3. ICE Raids / Masked Agents Controversy
4. Russia-Ukraine War
5. Bedford Confirmed as FAA Administrator

Industry News

Yesterday’s Top News/Talk Media Stories (7/8)

The most discussed stories yesterday (7/8) on news/talk radio and related talk media according to TALKERS research:

1. SCOTUS Mass Firings Ruling
2. Trump-Putin Tensions
3. Texas Floods Aftermath
4. Trump Suggests Feds Run DC
5. IRS Churches Ruling

Industry News

Yesterday’s Top News/Talk Media Stories (7/7)

The most discussed stories yesterday (7/7) on news/talk radio and related talk media according to TALKERS research:

1. Deadly Texas Floods Aftermath
2. Trump Announces More Tariffs
3. Netanyahu Visits Trump
4. Musk’s “America Party”
5. Epstein “Client List” Controversy

Industry News

Top News/Talk Media Stories Over the Weekend (7/5-6)

The most discussed stories over the weekend on news/talk radio and related talk media according to TALKERS research:

1. Deadly Texas Floods
2. Big, Beautiful Bill Passes
3. Musk’s “America Party”
4. Netanyahu to Meet with Trump
5. DOJ: No Epstein Client List

Industry News

Yesterday’s Top News/Talk Media Stories (7/2)

The most discussed stories yesterday (7/2) on news/talk radio and related talk media according to TALKERS research:

1. Big, Beautiful Bill Debate
2. Asylum Claim Ruling
3. Paramount Settles Trump Suit
4. U.S.-Japan Trade Talks
5. Trump vs Powell

Industry News

MacLeod to Lead Portland Stations for Alpha Media

Alpha Media Portland names Ross MacLeod the new operations manager for the Portland market. In this role he’ll also serve as content director for news/talk KXL-FM “FM News 101” and sports talk KXTG-AMimg “750 The Game.” He most recently served as program director for iHeartMedia’s WBGG, Miami “Big 105.9.” MacLeod states, “I’m looking forward to working with some of the amazing talent we have in Portland, and leading this cluster to new heights. KXL is a heritage news/talk leader in Portland and I couldn’t be more honored to be part of this team.” Alpha Media stations are being acquired by Connoisseur Media in a deal that is expected to close in the fall.

Industry News

Yesterday’s Top News/Talk Media Stories (7/1)

The most discussed stories yesterday (7/1) on news/talk radio and related talk media according to TALKERS research:

1. Big, Beautiful Bill Debate / Musk-Trump Feud
2. Trump Visits “Alligator Alcatraz”
3. Paramount Settles Trump Suit
4. Israel-Gaza War
5. Trump Threatens Mamdani

Industry News

Black Information Network Celebrates Five Years on Air

Monday (6/30) marked the fifth anniversary of the launch of BIN: Black Information Network, what iHeartMedia calls “the first and only 24/7 national and local all news audio service dedicated to providing an objective, accurate and trusted source of continual news coverage with a Black voice and perspective.” The company says, “What began on June 30, 2020, has grown into an essential source of trusted journalism,img storytelling and community engagement. Over the past five years, BIN: Black Information Network has achieved remarkable milestones, including: Surpassing 19 million monthly listeners, a reflection of BIN’s growing influence and strong connection to its target audience; expanding BIN News content to over 100 broadcast radio stations across the U.S., making BIN one of the most widely distributed, Black-focused news audio platforms in the country; and delivering news coverage tailored to 65 of America’s largest Black communities, with reporting that reflects the local realities, perspectives, challenges and triumphs.” BIN president Tony Coles adds, “BIN: Black Information Network has become a trusted and indispensable voice for Black communities in America. In just five years, we’ve transformed how local and national news reaches our audiences. We are giving a voice to the stories that have gone untold for too long. We are providing freedom to journalists to pursue meaningful reporting – and we’re just getting started.”

Industry News

Wayne Allyn Root and The Gateway Pundit Partner for Podcast

Nationally syndicated talk media personality Wayne Allyn Root is partnering with The Gateway Pundit on his two-hour daily video podcast that’s being renamed, “Wayne Allyn Root’s WAR Zone, Presented by The Gateway Pundit.” This makes “WAR Zone” the official podcast of TheGatewayPundit.com and will beimg featured live each night from 6:00 pm to 8:00 pm ET.  Root says, “Tens of millions of die-hard Trump supporters go to theGatewayPundit.com 24/7 for the news and opinions that you won’t find in the mainstream media. It’s the perfect platform and synergy for my podcast. This is a marriage made in heaven. My daily podcast offers raw truth, the most exciting content for MAGA fans, and the most intense, passionate, combative, controversial, in-your-face, high-energy show anywhere in American media, combined with the biggest personality, and the loudest MAGA mouth on the planet. My show takes your breath away. It’s two hours of ‘pedal to the metal, balls to the walls,’ without taking a breath.”

Industry News

Yesterday’s Top News/Talk Media Stories (6/30)

The most discussed stories yesterday (6/30) on news/talk radio and related talk media according to TALKERS research:

1. Big, Beautiful Bill Debate / Musk-Trump Feud
2. “Alligator Alcatraz” to Open
3. Trump vs Harvard
4. Israel Strikes in Gaza
5. Kohberger Guilty Plea

Industry Views

Monday Memo: Feature the Moments That Matter

By Holland Cooke
Consultant

imgAre archived shows – whole hours – your station’s only on-demand offering? It’s an easy checkbox: post the aircheck, call it a podcast.

And why not? In our on-demand culture, why expose this work – and its sponsors – only to those who happened to be listening in real-time? But few listeners will sit through an hour – or three – of linear audio. Most don’t when listening live. They’re busy. The only person who hears the whole show is the host (which is why I cringe when I hear “hour number three”).

Trim the fat, serve the steak 

Many more will be interested in highlights, those couple minutes of Pet Pro Dr. Donna Stone’s tips for “Helping Your Critters Keep Their Cool During a Long Hot Summer,” or whatever “money moments” aired.

im

— Give these excerpts a title, incorporating words someone might include in Search. Add a sharable description. Let MS Copilot or ChatGPT make you a graphic. For this example, make it a cute puppy.
— In addition to the station’s website, these clips should be all over your social media. Think of your whole show as a movie. Hashtag-laden Tweets that include a click-to-listen link are the trailer. Script several versions and post at intervals.
— Get good at this, and your posts will get shared.
–And Dr. Donna can share her moment to her followers.

This is something music station morning shows do better than talk stations, because archiving whole songs is taboo. They’re forced to cull. 

Find the time

It’s an investment in reach, relevance, and revenue. Don’t just archive – curate. You can find new ears, using these audio appetizers to offer people who don’t know your show to try the entrée.

Holland Cooke (HollandCooke.com) is a media consultant working at the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke

Industry News

Audacy Content Now Available on iHeartRadio Platform

iHeartMedia and Audacy agree to a content distribution partnership that will have Audacy’s portfolio of more than 240 radio brands and time-shifted podcasts be available on iHeartRadio. iHeartMedia says that through the iHeartRadio app, Audacy content will be available on more than 500 additional platforms and over 2,000 additional devices, including smart speakers, digital auto dashes, tablets, wearables, smartphones, virtualimg assistants, televisions and gaming consoles. iHeartMedia president of business development and strategic partnerships Michael Biondo says, “This is an exciting day for our industry as the addition of Audacy’s stations to iHeartRadio maximizes imgradio’s presence across the country as the most listened to and trusted medium for audiences and consumers. This move gives our listeners even more opportunities to connect with the stations and content most relevant to them, aligning with our mission to always meet our audiences where they are and enhance their experience.” Audacy chief business officer Chris Oliviero states, “We believe in the power of being everywhere, and this partnership is a meaningful step in our strategy to ensure our iconic stations, talent and programming are available wherever and however audio is consumed.”

Industry News

Jeff Tyler Retires from iHeartMedia

After a radio career spanning 47 years, Jeff Tyler announces he’s retiring from iHeartMedia. Tyler began his career as an on-air talent in 1978, with early roles in both Madison and Milwaukee. In 1997, he played a pivotal role in forming one of the first merged markets when Capstar Broadcasting acquired six stations from two different companies – a move that laid the foundation for today’s iHeartMedia cluster in Madison. Overimg the next three decades, Tyler held numerous leadership positions, including market manager roles in both Madison and Milwaukee.  In 2010, Tyler was promoted to region president and later moved to Minneapolis in 2015 to serve as regional president for iHeartMedia. He rose to division president in July 2018 before returning to Wisconsin in 2022 to lead as metro president and most recently area president. Tyler says, “Broadcast radio has been my life. I’ve worked in every aspect of this business and have been fortunate to work for tremendous leaders who helped shape my career, including the creative and innovative team at iHeartMedia. I’m grateful to have worked with so many talented, dedicated professionals in vibrant broadcast markets, serving advertisers and creating meaningful partnerships. I’m excited to begin a more flexible chapter of life with my family, while continuing to support our sports partnerships in the short term.”

Industry News

Top News/Talk Media Stories Over the Weekend (6/28-29)

The most discussed stories over the weekend on news/talk radio and related talk media according to TALKERS research:

1. Big, Beautiful Bill
2. Idaho Firefighter Shooting
3. Iran Strikes Post-Mortem
4. Israel’s Gaza Strikes
5. Tillis Won’t Run for Reelection

Industry News

Audacy Shuttering Pineapple Street Studios

Numerous news outlets, including Variety, Bloomberg and Podnews.net, are reporting that Audacy is closing podcast production house Pineapple Street Studios. Pineapple Street was acquired by then-Entercom inimg 2019 for $18 million as the podcast industry was really taking off in terms of listenership. Podnews.net notes, “Audacy shut Cadence13 (a $50mn purchase) in March 2024, and rebranded Podcorn ($22.5mn) as Audacy Creator Lab in April this year.” An Audacy spokesperson says in a statement, “This difficult decision aligns our resources with our core strengths and the most promising growth areas for our podcasting business. We’re sorry to say goodbye to talented colleagues and are grateful for their contributions.”

Industry News

Top News/Talk Media Stories This Past Week (June 23 – 27, 2025)

Here are the most talked about stories of the past week (6/23-27) on news/talk radio and related talk media according to TALKERS:

Stories

1. Iran Strikes Aftermath / MAGA “Civil War”
2. SCOTUS Friday Rulings
3. Trump at NATO
4. Big, Beautiful Bill
5. ICE Raids / SCOTUS Deportation Ruling
6. Mamdani NYC Primary Victory
7. Powell Testimony / Trump Fed Nomination
8. SCOTUS Planned Parenthood Ruling
9. ASIP RSV Recommendation
10.Bezos-Sanchez Wedding

People

1. Donald Trump
2. Ayatollah Ali Khamenei
3. Pete Hegseth
4. Marjorie Taylor Greene / Rand Paul
5. Tucker Carlson / Steven K. Bannon
6. Mark Rutte
7. Mike Johnson
8. Zohran Mamdani / Andrew Cuomo
9. Jerome Powell
10.Jeff Bezos / Lauren Sanchez

To see the full TALKERS Stories, Topics, and People Charts, please click HERE.

Industry News

Edison: News/Information Low on Gen Z Audio Preference List

Edison Research is releasing its Gen Z Audio report based on 2,010 online surveys of respondents ages 13img-24 and, perhaps not surprisingly, their most preferred categories of podcasts are Comedy, Music, Entertainment, and True Crime. News/Information is far down the list with just 17% saying they watched or listened to a news/information podcast in the last month. Also noteworthy is the breakdown of delivery systems for audio for this demographic. Streaming music is the top audio source (42%), followed by YouTube (20%), and AM/FM (16%) in third place. See the complete report here.

Industry News

Yesterday’s Top News/Talk Media Stories (6/25)

The most discussed stories yesterday (6/25) on news/talk radio and related talk media according to TALKERS research:

1. Iran Strikes Aftermath
2. Trump at NATO Summit
3. Mamdani’s NYC Primary Victory
4. Big, Beautiful Bill
5. ICE Raids

Industry News

Date Set for Posting 2025 TALKERS Heavy Hundred

 

img

The TALKERS editorial board has announced the date of the 2025 edition of the TALKERS “100 Most Important Radio Talk Show Hosts in America” – also known as the TALKERS “Heavy Hundred.” The prestigious list will be posted Tuesday, July 8, 2025.

This will mark the 30th anniversary of one of the most popular annual features published by TALKERS magazine since its debut as a list of 25 in 1995 (it expanded to 100 in 1996) and comes in conjunction this Summer with TALKERS magazine’s 35th anniversary as a broadcasting industry trade journal.

According to TALKERS VP/executive editor Kevin Casey, “The criteria for inclusion in the class of 2025 will remain radio-centric, however, with additional weight given to influence wielded in associated talk media platforms such as audio and video podcasting along with other means of online distribution appropriate to evident changes in the industry.”  Casey adds, “But the criteria that all inductees in the Heavy Hundred must have a regularly scheduled professional show on the air at a minimum of one terrestrial or satellite radio station at ‘press time’ will continue.”