Category: Analysis

August 2017 PPM Analysis:
Rhythmic CHR

| September 18, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series reviewing August 2017 ratings performances concludes with a thorough examination of rhythmic CHR.

Earlier recaps addressed public news/talk (Wednesday, 9/13); sports talk (Thursday, 9/14); and mainstream rock (Friday, 9/15).

As was the case with those other three overviews, our rhythmic CHR analysis is comprised of data from PPM-market facilities that rank in the top 20 (6+, August 2017).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive rhythmic CHR breakdown are limited to stations that pay Nielsen Audio for its data.

The company’s August 2017 ratings period covered August 17 – September 13.

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August 2017 PPM Analysis: Rock

| September 15, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Earlier this week, we reviewed the August 2017 ratings performance of two spoken-word formats – sports talk (Wednesday, 9/13) and public news/talk yesterday (Thursday, 9/14).

We now shift our attention to mainstream rock for the same August 2017 ratings period, which covered July 20 – August 16.

Mirroring what we did with the two aforementioned summaries, this overview of mainstream rock outlets is comprised of PPM-market facilities that rank in the top 20 (6+, August 2017).

It is typical for PPM-market rock stations meeting August 2017 ratings criteria to rank ninth (#9.45, 6+) with an AQH of 4.35 (6+).

For comparison purposes, the (6+) stats for public/news talk qualifiers are (#11.37 and 3.43, 6+), while it is common in August 2017 for eligible sports talkers to rank 14th (#14.13, 6+) with a 6+-AQH share of 2.40.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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August 2017 PPM Analysis:
Public News/Talk

| September 14, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The second of our four-part series of August 2017 PPM ratings overviews deals with a thorough look at public news/talk outlets; a similar recap of sports talk stations was posted yesterday (Wednesday, September 13).

As was the case with that one, this analysis is comprised of PPM-market public news/talk facilities that rank in the top 20 (6+) for the August 2017 sweep, which covered July 19 – August 16.

This is not an overview of all public outlets in PPM-markets, but rather a focus on those that are primarily news/talk.

Given that programming on public stations is generally multi-faceted, some listed on our “public news/talk” panel might be incorporating music blocks (jazz, classical, folk, bluegrass, etc.); however, noncommercial public stations that are exclusively or principally music-reliant are purposefully excluded from this list.

One more noteworthy disclaimer: Nielsen Audio only releases audience estimates for facilities that subscribe to its services. For that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

Compared to their sports talk counterparts, eligible PPM-market public news/talk outlets in August 2017 typically have a 6+-AQH share one full-point higher (3.43 versus 2.40) and rank 11th (#11.37), compared to 14th (#14.13).

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August 2017 PPM Analysis: Sports Talk

| September 13, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — With the baseball season heading into the home stretch and football season underway, it seems appropriate that our four-part series of thorough August 2017 PPM overviews kicks off with sports talk.

The following “scoreboards” are comprised of stats compiled by sports talk facilities that rank in the top 20 in any of the 48 PPM-markets (6+, August 2017).

Nielsen Audio only releases audience estimates for stations that subscribe to its services.

Owing to that reason, ratings information in this exclusive analysis are limited to properties that pay Nielsen Audio for its data.

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Radio Show: Creating Unforgettable User Experiences

| September 8, 2017

By Holland Cooke
Media Consultant

 

AUSTIN — We’ve always talked-the-talk about being “less transmitter-focused, more receiver-focused.”  New competition and scant attention now force us to walk-the-walk.

Lingo:

  • User Interface, referred to nonchalantly as “UI:” What people interact with, i.e., your on-air product, web site, social media, events (“the bartender,” one Radio Show panelist quipped).
  • User Experience, “UX:” What people take-away from using your UI (“How you feel the next morning”).

“We try to do creative advertising that’s a joy to listen to.”

Nikki Nite is VP programming & operations, Entercom Austin, panelist in the NAB/RAB Radio Show session “Creating Unforgettable User Experiences.”  Her point: There are no “stopsets.”  Listeners experience whatever comes out the speaker at any given moment.

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NAB + RAB = Radio Show

| September 7, 2017

By Holland Cooke
Media Consultant

 

AUSTIN — The 8:00 am start time means an early reveille for night-before convention revelers, but the Pillsbury law firm’s Leadership Breakfast is always packed, and always sound-bite-rich.  Session theme: “Is Radio Ready for a New Deal?”

Again this year, the SRO crowd paid rapt attention to Wells Fargo Securities debt analyst Davis Hebert, whose outlook was rosier last year:

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Sports Talk Host Could Face Tough Penalties

| September 6, 2017

By Steven J.J. Weisman
TALKERS
Legal Editor

 

BOSTON — Earlier today, WFAN sports talk host Craig Carton, half of the extremely popular morning talk show “Boomer and Carton” was arrested by FBI agents and charged along with Michael Wright with securities fraud, wire fraud and conspiracy to commit those crimes.  The criminal complaints also describe an unnamed third person designated in the complaints as “CC-1” who is alleged to have conspired with Wright and Carton.    In a separate action involving the same alleged scam, the Securities and Exchange Commission (SEC) brought civil charges against Carton and Joseph Meli.  Most likely it is Meli who is “CC-1” from the criminal complaints.

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Report from the RAIN Summit

| September 6, 2017

By Holland Cooke
Media Consultant

 

AUSTIN — The declining number of radios per household is a big deal, in the view of RAIN News publisher Kurt Hanson.  Smart speakers “are replacing the clock radio and kitchen radio.”

From his State of the Industry remarks at a well-attended event:

  • As sales plateau, “everyone who wants [a smartphone] now has one.”
  • New smart watches will have self-standing connections, not tethered to a nearby smartphone like Apple Watch.
  • Bluetooth headphones are selling well, having a big impact on users’ experience.
  • In-car? “Broadcast radio will be moved down to a second-class position in the center stack,” as so-called connected dashboards proliferate.  There are 38 thousand in the USA today; 118K+ are forecast by 2022.  Ford has open-sourced its groundbreaking Sync system, and will now handshake the driver’s smartphone, so familiar phone app icons appear on the dashboard.
  • For stations, streaming “simulcasts are not a strategy.” Consumption is down from last year.
  • “Podcasting revenue numbers are great.”

 For AM/FM broadcasters that’s whack-on-the-side-of-the-head stuff.  But RAIN Summit topic one was a name we’re hearing lots lately…

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July 2017 PPM Analysis: Country

| August 25, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The fourth and final installment of our special feature July 2017 ratings overviews addresses the format with the most qualifying stations of any musical genre – country.

Our previous analyses dealt with all-news (Tuesday, 8/22); MLB flagships (Wednesday, 8/23); and classic rock (yesterday, Thursday, 8/24).

This summary is comprised of PPM-market country facilities that rank in the top 20 (6+) in the July 2017 ratings period, which covered June 22 – July 19.

Bottom-line matchup: On average, a PPM-market country station in July 2017 registers a 6+-share of 4.54 and finishes in eighth- or ninth-place (#8.63). By way of perspective, among the four aforementioned groupings we have summarized, country’s July 2017 (6+) rank and AQH-share stats are second – in both cases – to classic rock’s 5.17 and #6.34.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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July 2017 PPM Analysis: Classic Rock

| August 24, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — After having posted special feature July 2017 ratings overviews of all-news stations (Tuesday, 8/22) and Major League Baseball flagships (yesterday, Wednesday, 8/23), we turn our attention to classic rock.

This summary is comprised of PPM-market classic rockers that rank in the top 20 (6+) in the July 2017 ratings period, which covered June 22 – July 19.

Bottom-line matchup: The typical PPM-market classic rock station in July 2017 generally notches a 6+-share of 5.17 and finishes in sixth-place (#6.34). Those (6+) rank and (6+) AQH-share stats are better than its all-news and MLB flagship counterparts.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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July 2017 PPM Analysis: MLB Flagships

| August 23, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The second in our four-part series of July 2017 recaps is this year’s second ratings overview of Major League Baseball’s radio flagships.

More specifically, the following scoreboards are for each MLB team’s English-language, Nielsen Audio-subscribing key station.

While some MLB teams have a secondary outlet and/or an emergency alternative, we are showing one designated hitter per team.

Key outlets of the two New York franchises (Mets and Yankees) appear in three PPM-rated markets (New York, Long Island, and Middlesex); the Angels’ flagship is listed in Los Angeles and Riverside; and key stations of the San Francisco and Oakland franchises (Giants and A’s) appear in San Francisco and San Jose.

In these instances, ratings information is limited to New York City for the flagships of the Mets (WOR) and Yankees (WFAN); the only ratings stats used for the Angels’ key station (KLAA) is from the Los Angeles report; while flagships for the two Bay Area teams – Giants (KNBR) and A’s (KGMZ) – have San Francisco ratings info only.

No ratings information is shown for the flagship for the American League East’s Toronto Blue Jays (CJCL).

Full-week, Monday-Sunday, 6:00 am – 12:00 midnight (6+) is the ratings data cited here. It is not limited to a specific day-part.

The July 2017 ratings period covered June 22 – July 19.

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July 2017 PPM Analysis: News

| August 22, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The first in our four-part series of July 2017 ratings recaps begins with the all-news format, where our qualifying panel did considerably better year-to-year (July 2016 – July 2017) versus month-to-month (June 2017 – July 2017).

The following (6+) scoreboards are comprised of all-news stations that appeared in any of the 48 PPM-markets in July 2017, a ratings period that covered June 22 – July 19.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services.

Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data. In that context, this is practically an overview of only CBS Radio-owned properties, as all stations listed here are under that group’s umbrella – with the exception of WTOP-FM, Washington, DC (Hubbard); KOMO, Seattle (Sinclair Broadcast Group); and KFBK, Sacramento (iHeartMedia).

Designated by an asterisk (*) are those facilities that are all-news throughout the day, but program extended talk blocks as well.

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Smidt: July 2017 PPM Review

| August 21, 2017

By Clark Smidt
Broadcast Advisor

 

BOSTON — Data sells, people tell.  It’s not so terrifying having new ways to receive “radio,” the scary part is not knowing if all listening is properly quantified.

Over the past couple of weeks, we saw published results from all 268 USA radio markets.  Major problem:  Only subscriber results are released, leaving out essential comparative data.

Understandably, subscription has its privileges but just one top line 12+ M-S 6a-12m number adds essential credibility and helps all concerned gain new business: radio, specific stations, different client sectors, entire markets, plus the statistic providers, themselves.

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#Conclave42

| July 28, 2017

By Holland Cooke
Media Consultant

 

MINNEAPOLIS — Each year, “The Conclave Summer Learning Conference” draws a largely Midwest crowd; so – with all the great radio in the region – it’s an opportunity to talk shop with genuinely enthused broadcasters.  Applause to Cumulus/Westwood One VP/social Lori Lewis, this year’s conference chair.

Opening Session: “Ask Me Almost Anything”

Did I say “enthused?”  Sound bites from the suits:

Greg Strassell, SVP/programming, Hubbard Radio

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June 2017 PPM Analysis: Hot AC

| July 26, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — We conclude our four-part series of extensive overviews of the June 2017 ratings period with a look at hot AC.

Previous such analyses were posted for public news/talk (Friday, 7/21); commercial news/talk (Monday, 7/24); and urban contemporary (yesterday, 7/25).

Breakouts shown here consist of data from hot ACs that rank in the top 20 in any PPM market (6+, June 2017).

Over and above that particular ratings caveat, Nielsen Audio only releases audience estimates for stations that subscribe to its services. Thus, ratings stats in this analysis are limited to facilities that pay Nielsen Audio for its data.

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June 2017 PPM Analysis: Urban Contemporary

| July 25, 2017

By Mike Kinosian,
Managing Editor
TALKERS

LOS ANGELES — A thorough examination of urban contemporary represents the third in our four-part series of June 2017 ratings overviews. Previously posted were June 2017 ratings summaries of public news/talk stations (Friday, 7/21) and commercial news/talk (yesterday, 7/24)

This urban contemporary analysis is comprised of PPM-market facilities that rank in the top 20 (6+) in the June 2017 ratings period, which covered May 25 – June 21.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. For that reason, ratings stats and information in the following charts are limited to stations that pay Nielsen Audio for its data.

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June 2017 PPM Analysis: News/Talk

| July 24, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES —The second in our four-part series of June 2017 ratings overviews deals with commercial news/talk outlets; our special feature summary of public news/talk stations was posted last Friday (7/21).

This analysis is comprised of PPM-market news/talk facilities that rank in the top 20 (6+) in the June 2017 ratings period, which covered May 25 – June 21.

In remarkably similar (6+) June 2017 profiles, the typical PPM-market commercial news/talk station has a Monday-Sunday average quarter hour share of 3.65 and finishes at #11.29, compared to a 3.37 AQH/#11.51 ranking for representative public news/talk stations in our sample.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive overview are limited to stations that pay Nielsen Audio for its data.

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June 2017 PPM Analysis:
Public News/Talk

| July 21, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The first of our four-part series of June 2017 PPM ratings overviews commences with a thorough look at public news/talk outlets.

This analysis is comprised of PPM-market public news/talk facilities that rank in the top 20 (6+) for the June 2017 sweep, which covered May 25 – June 21.

This is not an overview of all public outlets in PPM-markets, but rather a focus on those that are primarily news/talk.

Given that programming on public stations is generally multi-faceted, some on our “public news/talk” panel could incorporate music blocks (jazz, classical, folk, bluegrass, etc.); however, noncommercial public stations that are exclusively or principally music-reliant are purposefully excluded from this list.

One more noteworthy disclaimer: Nielsen Audio only releases audience estimates for facilities that subscribe to its services. For that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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May 2017 PPM Analysis: Mainstream CHR

| June 26, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — In our fourth and final May 2017 in-depth overview, we see that mainstream CHRs ranking in the top 20 in a PPM market typically have a 6+-share of 4.52 and finish #8.73.

With the exception of Riverside-San Bernardino-Ontario (Southern California’s Inland Empire), each of the 48-PPM markets has at least one “qualifying” mainstream CHR/top 40.

Nielsen Audio only releases audience estimates for stations that subscribe to its services. For that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

Already posted are our three previous May 2017 format scoreboards for all-news (Wednesday, 6/21); sports-talk (Thursday, 6/22); and adult hits (Friday, 6/23).

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May 2017 PPM Analysis: Adult Hits

| June 23, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — After focusing on two spoken-word formats, all-news (Wednesday, 6/21) and sports talk (Thursday (6/22), we turn our attention of in-depth overviews of May 2017 PPM results to adult hits.

In our sample, adult hits facilities typically finish eighth in May 2017 (#8.00, 6+) with a 6+-share of 4.98.

Scoreboards in the following overview consist of adult hits stations that rank in the top 20 in any of the 48 PPM-markets (6+, May 2017) and are Nielsen Audio subscribers; only Nielsen Audio subscribing stations can appear in print.

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May 2017 PPM Analysis: Sports Talk

| June 22, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The second of our four-part series of thorough May 2017 PPM overviews deals with sports talk and it is comprised of such facilities that rank in the top 20 (6+, May 2017) in any of the 48 PPM-markets.

A similar analysis of all-news operations was posted yesterday (Wednesday, 6/21) for the May 2017 ratings period, which covered April 27 – May 24.

Nielsen Audio only releases audience estimates for stations that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to properties that pay Nielsen Audio for its data.

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May 2017 PPM Analysis: News

| June 21, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The first in our series of May 2017 ratings recaps begins with the all-news format, where our qualifying panel did far better year-to-year (May 2016 – May 2017), versus month-to-month (April 2017 – May 2017).

The following (6+) scoreboards are comprised of all-news stations that appeared in any of the 48 PPM-markets in May 2017, a ratings period that covered April 27 – May 24.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services.

Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

Several facilities that are all-news throughout the day, but program extended talk blocks are designated by an asterisk (*).

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April 2017 PPM Analysis: Urban AC

| May 31, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES The fourth and final installment of our four-part series of April 2017 ratings overviews deals with urban AC.

Previous special feature analyses of the most recent PPM sweep have dealt with public news/talk (last Wednesday, 5/24); Major League Baseball flagships (Thursday, 5/25); and alternative or modern rock (Friday, 5/26)

This summary is comprised of PPM-market urban ACs that rank in the top 20 (6+) in the April 2017 ratings period.

Bottom-line: The typical PPM-market urban AC station meeting the above-stated ratings criteria in April 2017 registers a 6+-share of 5.29, the best among the four genres we examined so far.

Moreover, it is customary for a qualifying urban AC to rank seventh (#7.41), which is not only the strongest of these four categories but the only one under #10 (6+).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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April 2017 PPM Analysis: Alternative

| May 26, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES After having posted special feature April 2017 ratings overviews of public news/talk operations this past Wednesday (5/24) and Major League Baseball (MLB) flagships yesterday (Thursday, 5/25), we turn our attention to two music formats.

In today’s spotlight alternative or modern rock.

This summary is comprised of PPM-market alternative facilities that rank in the top 20 (6+) in the April 2017 ratings period.

Bottom-line matchup: The typical PPM-market alternative station in April 2017 notches a 6+-share of 2.98, the lowest of the three genres we have examined so far, and finishes at #13.45, which is better than the representative MLB flagship but not as good as the emblematic ranking for a public news/talker in that same sweep.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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April 2017 PPM Analysis: MLB Flagships

| May 25, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Much like umpires review a ballpark’s ground rules with a visiting manager on a team’s first visit of the year to that particular venue, we need to cover some logistics of our first ratings overview of 2017 for Major League Baseball’s radio flagships.

The following scoreboards are for each MLB team’s English-language – Nielsen Audio subscribing – key station.

While some MLB teams have a secondary outlet and/or an emergency alternative, we are not showing multiple stations for a team; rather, there is one designated hitter per team.

Key outlets of the two New York franchises (Mets and Yankees) appear in three PPM-rated markets (New York, Long Island, and Middlesex); the Angels’ flagship is listed in Los Angeles and Riverside; and key stations of the San Francisco and Oakland franchises (Giants and A’s) appear in San Francisco and San Jose.

In these instances, ratings information is limited to New York City for the flagships of the Mets (WOR) and Yankees (WFAN).

The only ratings stats used for the Angels’ key station (KLAA) is from the Los Angeles report.

Flagships for the two Bay Area teams – Giants (KNBR) and A’s (KGMZ) – have San Francisco ratings info only.

No ratings information is shown for the flagship for the American League East’s Toronto Blue Jays (CJCL).

Full-week, Monday-Sunday, 6:00 am – 12:00 midnight (6+) is the ratings data cited here – it is not limited to a specific day-part.

With the fine print concluded, it is time to throw out the first pitch for this exclusive, TALKERS overview of MLB flagships encompassing the April 2017 ratings period, which covered March 30 – April 26; the 2017 MLB season began on (Sunday) April 2.

Play ball.

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April 2017 PPM Analysis: Public News/Talk

| May 24, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The first of our four-part series of April 2017 PPM overviews commences with a thorough look at ratings results for public news/talk outlets in that sweep.

This analysis is comprised of PPM-market (public) news/talk facilities that rank in the top 20 (6+) for the April 2017 sweep, which covered March 30 – April 26.

This is not an overview of all public outlets in PPM-markets, but rather a focus on those that are primarily news/talk. By the very nature of being public stations, programming can be multi-faceted, meaning some on our “public news/talk” panel could incorporate music blocks (jazz, classical, folk, bluegrass, etc.).

Purposefully excluded from this list are noncommercial public stations that are exclusively or principally music-reliant.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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Moms & Media 2017

| May 12, 2017

By Holland Cooke
Media Consultant

 

BOSTON — Again this year, just in time for Mother’s Day, Edison Research and Triton Digital update their “Moms & Media” study.  Edison VP Melissa DeCesare led Thursday’s webinar through survey data from 248 moms – women with at least one child living at home – interviewed for her company’s ongoing “Infinite Dial” study.

Because Mom is The Secretary of The (family) Treasury, this sample is of real interest to radio:

  • 66% interviewed were 35+
  • 53% work full-time, 14% are employed part time, 19% are homemakers.

What we have come to expect from Mom?

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March 2017 PPM Analysis:
Adult Contemporary

| May 2, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — A thorough examination of adult contemporary concludes our four-part series of March 2017 ratings overviews.

This AC analysis is comprised of PPM-market facilities that rank in the top 20 (6+) in the March 2017 ratings period, which covered March 2 – 29.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. For that reason, ratings stats and information in the following charts are limited to stations that pay Nielsen Audio for its data.

Previously posted were March 2017 ratings summaries of all-news operations (Thursday, 4/27); news talk (Friday, 4/28); and classic hits-oldies (yesterday, 5/1).

Bottom-line: Among the two-aforementioned spoken-word formats and two music-intensive genres, our adult contemporary base boasts both the strongest 6+-share (5.56) and best average 6+-rank (#5.45). In each case, classic hits-oldies is the runner-up with 5.11 and #6.38, respectively.

An impressive 85% of the adult contemporary qualifying stations are in their respective markets’ top ten (March 2017, 6+).

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March 2017 PPM Analysis:
Classic Hits-Oldies

| May 1, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — After having posted special feature March 2017 ratings overviews of all-news stations (Thursday, 4/27) and news/talk outlets (Friday, 4/29), we turn our attention to classic hits-oldies.

This summary is comprised of PPM-market facilities that rank in the top 20 (6+) in the March 2017 ratings period, which covered March 2 – 29.

Bottom-line matchup: The typical PPM-market classic hits-oldies station in March 2017 generally notches a 6+-share of 5.11 and finishes in sixth-place (#6.38). Those (6+) rank and share stats are better than both of its aforementioned spoken-word counterparts.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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March 2017 PPM Analysis: News/Talk

| April 28, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES —The second in a series of March 2017 ratings overviews deals with news/talk outlets; our special feature summary of all-news stations was posted yesterday (Thursday, 4/27).

This overview is comprised of PPM-market news/talk facilities that rank in the top 20 (6+) in the March 2017 ratings period, which covered March 2 – 29.

Bottom-line matchup: The typical PPM-market news station in March 2017 tends to produce a 6+-stat that is more than a full-share higher (4.86 to 3.76, 6+) and finish roughly three rankers better (#7.76 versus #10.59, 6+) than the representative news/talk station in our sample.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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2017 NAB Show: Sound Bites from Sin City

| April 28, 2017

By Holland Cooke
Media Consultant

 

LAS VEGAS — It’s a wrap!  103,000+ of us are headed home, with lots to digest and implement.  Among the ideas I heard – and heard-repeated – here this week, these stand-out:

“We cannot ever, ever take our position for granted.”
Graham Media Group VP for Digital Media Catherine Badalamente, accepting the 2017 Digital Leadership Award at the NAB Show Technical Luncheon.

“The living room will be in the car.”

Scott Burnell, Ford Motor Company Global Lead for Business Development and Partner Management (translation: He’s leading his company’s “connected car” project).

Keynoting NAB’s Radio Luncheon, he explained: “People build their habits outside the vehicle, and we help them bring them into the vehicle,” via new-tech dashboards.

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March 2017 PPM Analysis: News

| April 27, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The first in our series of March 2017 ratings recaps begins with the all-news format, where nearly the same number of such outlets were up from February 2017 as were down.

The following (6+) scoreboards are comprised of news stations that appeared in any of the 48 PPM-markets in March 2017, a ratings period that covered March 2 – 29.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

Designated by an asterisk (*) are several facilities that are all-news throughout the day, but program extended talk blocks as well.

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2017 NAB Show: So WHAT IS ‘The M.E.T. Effect?’

| April 27, 2017

By Holland Cooke
Media Consultant

 

LAS VEGAS — Comfortable shoes, Day Three…

“Now that consumers have tasted freedom with regards to choosing their content, there’s no going back.”
Shira Lazar, who emceed Wednesday’s Ted Talk-style M.E.T. Effect presentations.  “Today our phones have become incredibly powerful communication tools and video/photo-capturing devices.  It’s now easier than ever to be both a creator and owner of content.”

Thus the way smart radio stations publish-to – promote-on – engage-with – and solicit-content-from smartphone-toting listeners.

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2017 NAB Show: Cars, Congrats, and Commish #1

| April 26, 2017

By Holland Cooke
Media Consultant

 

LAS VEGAS — At Tuesday’s Radio Luncheon, NAB Crystal Award Winners were announced.  And the winners are: KMOX, St. Louis; WREW-FM, Cincinnati; KRMG-FM, Tulsa; WTOP-FM, Washington; WBLS-FM, New York; WUBE-FM, Cincinnati; WDNS-FM, Bowling Green, KY; WYCT-FM, Pensacola; WHUR-FM, Washington; and WZUS-FM, Decatur, IL.

Also at the luncheon, we heard from jocular Scott Burnell, Ford Motor Company Global Lead for Business Development and Partner Management; or as he explained his job description: “I play with apps.”

“We create habits.”

“People build their habits outside the vehicle,” he explained, “and we help them bring them into the vehicle,” via new-tech dashboards.

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NAB Show: Cast Broader

| April 25, 2017

By Holland Cooke
Media Consultant

 

LAS VEGAS — Because it’s not just a radio show – not even just a broadcasting conference — I’m impressed to see so many radio people here.  They got (or wrote) the memo that just-spots-N-dots isn’t a business any more.

The very first words of Monday morning’s opening session underlined the necessity that broadcasters evolve, when CBS Sunday Morning host Jane Pauley quipped “I come from the 20th Century, when ‘multimedia’ meant 3 networks.”

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February 2017 PPM Analysis:
Rhythmic CHR

| April 3, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series reviewing February 2017 ratings performances concludes with a thorough examination of rhythmic CHR.

As was the case with the three other overviews that preceded this one, our rhythmic CHR analysis is comprised of data from PPM-market facilities that rank in the top 20 (6+, February 2017).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive rhythmic CHR breakdown are limited to stations that pay Nielsen Audio for its data.

The company’s February 2017 ratings period covered February 2 – March 1.

Archived here are our recaps of sports talk (Wednesday, 3/29); (commercial) news/talk (Thursday, 3/30); and mainstream rock (Friday, 3/31).

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February 2017 PPM Analysis: Rock

| March 31, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Thus far, we have reviewed the February 2017 ratings performance of two spoken-word formats – sports (Wednesday, 3/29) and (commercial) talk (Thursday, 3/30).

Mainstream rock grabs our attention today for the same February 2017 ratings period, which covered February 2 – March 1.

Mirroring what we did with all-sports and (commercial) talkers, this overview of mainstream rock outlets is comprised of PPM-market facilities that rank in the top 20 (6+, February 2017).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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February 2017 PPM Analysis: News/Talk

| March 30, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The second in our series of February 2017 ratings overviews deals with commercial news/talk outlets; our special feature summary of sports talk stations was posted yesterday (Wednesday, 3/29).

The February 2017 ratings period covered February 5 – March 1 and as is the case with our sports scoreboards for the same sweep, this overview is comprised of PPM-market facilities that rank in the top 20 (6+, February 2017).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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February 2017 PPM Analysis: Sports

| March 29, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our examination of PPM’s February 2017 ratings period, which covered February 2 – March 1, begins with a thorough look at results for the all-sports format.

This overview is comprised of PPM-market facilities that rank in the top 20 (6+, February 2017).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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Echo Chamber: Mad About Maddow

| March 22, 2017

By Holland Cooke
Media Consultant

 

BLOCK ISLAND, RI — Seen the flames?  Seen the numbers?

MSNBC’s Rachel Maddow scored the biggest ratings in the history of her show as she displayed a copy of Donald Trump’s 2005 tax return, anonymously mailed to a reporter.  Although many radio talkers – and some radio gurus – were quick to shrug it off as unsustainable, new news since is that Maddow has now beat rival Fox News Channel for a second straight week 25-54.

Admittedly, radio folk tend to do cartwheels when WE spike, and to diss other guys when THEY do.  Still, the social media backlash – from media people — was discouraging.  The unison damned Maddow for sustaining viewers’ attention for two whole quarter hours…as though that’s not how we too get paid.  “Big hype!  Big letdown!  Only two pages!”

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The Infinite Dial 2017

| March 10, 2017

By Holland Cooke
Media Consultant

 

BLOCK ISLAND, RI — 170-million Americans 12+ listen to online radio each month.  That’s 61% reach, according to the Edison Research/Triton Digital “2017 Infinite Dial Study” released yesterday, the latest installment in an series of surveys about consumer usage of media and technology, ongoing since 1998. 

This survey defines “online radio” as “listening to AM/FM radio stations online and/or listening to streamed audio content available only on the Internet” (i.e., Pandora/Spotify/Apple Music/etc). 

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January 2017 PPM Analysis: Classic Rock

| March 6, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Last week, spoken-word was the focus of our series of extensive recaps of January 2017 PPM results. We posted overviews of all-news (Wednesday, 3/1); commercial talk (Thursday, 3/2); and talk-oriented public outlets (Friday, 3/3).

Classic rock is in the spotlight today as we shift to the music side.

Parameters used for these classic rock scoreboards are that facilities must appear in the top 20 in a PPM market (6+, January 2017).

Given that Nielsen Audio only releases audience estimates for subscribers to its services, ratings stats in this exclusive classic rock overview are limited to stations that pay Nielsen Audio for its data.

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January 2017 PPM Analysis:
Talk-Oriented Public

| March 3, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — This week’s earlier posts illustrated exceptionally strong January 2017 PPM rebounding by all-news (Wednesday, 3/1) and commercial talk (Thursday, 3/2) properties.

Continuing the positive “Holiday” 2016 – January 2017 ratings trend is a group of stations we are designating “talk-oriented public.”

To be clear, this is not an overview of all public outlets in PPM-markets, but rather a focus on those that are primarily information-intensive.

By the very nature of being public stations, programming can be multi-faceted, meaning some on our “talk-oriented public” panel could incorporate music blocks (jazz, classical, folk, bluegrass, etc.).

Purposefully excluded from this list are noncommercial public stations that are exclusively or principally music-reliant.

The following (6+) “talk-oriented public” scoreboards are comprised of stations that appeared in the top 20 in any of the 48 PPM-markets in January 2017, a ratings period that covered January 5 to February 1.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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January 2017 PPM Analysis: Talk

| March 2, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our series of extensive recaps of January 2017 PPM results commenced yesterday with all-news outlets (Wednesday, 3/1).

We continue with commercial talkers, whose average January 2017 6+ share is 4.03 compared to all-news’ 4.92, while the typical commercial talk station in our sample finishes at #9.91, versus #8.22 for all-news.

Parameters used for these talk scoreboards are that facilities must appear in the top 20 in a PPM market (6+, January 2017).

Included as well is a list of commercial talk stations that ranked below #20 (6+) in January 2017, although their stats are not incorporated in any charts in this analysis.

Given that Nielsen Audio only releases audience estimates for subscribers to its services, ratings stats in this exclusive talk overview are limited to stations that pay Nielsen Audio for its data.

Keep in mind that this January 2017 PPM overview/analysis deals only with commercial talk outlets.

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January 2017 PPM Analysis: News

| March 1, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — A new presidential administration about to assume office coupled with the conclusion of all-Christmas music by FM music stations led to a perfect January 2017 ratings storm for all-news outlets to post some particularly strong rebound numbers (compared to “Holiday” 2016 stats).

The following (6+) scoreboards are comprised of news stations that appeared in any of the 48 PPM-markets in January 2017, a ratings period that covered January 5 to February 1.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

Several stations on this list that are primarily news throughout the day but program daily talk blocks are designated by an asterisk (*).

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“Holiday” 2016 PPM Analysis: Sports

| February 20, 2017

 By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES —In advance of the release of January 2017 ratings information, here is a thorough look at PPM results for all-sports outlets in the “Holiday” 2016 ratings period which covered December 1, 2016 through January 4, 2017.

As is the case with our adult contemporary (Monday, 2/6), hot AC (Tuesday, 2/7), and country (Thursday, 2/16) scoreboards for the same sweep, this overview is comprised of PPM-market facilities that rank in the top 20 (6+, “Holiday” 2016).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive TALKERS analysis are limited to stations that pay Nielsen Audio for its data.

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“Holiday” 2016 PPM Analysis: Country

| February 16, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our in-depth overview of “Holiday” 2016 PPM results concludes with a summary of country.

Previous similar spotlights focused on adult contemporary (Monday, 2/6) and hot AC (Tuesday, 2/7).

An overwhelming majority of adult contemporary stations played all-Christmas music the majority of this sweep. It is therefore hardly surprising that, among these three formats, AC claims the most prolific (6+) market rank (#3.15) and boasts the strongest (6+) share (10.12). In an especially stunning stat, 83% of ACs in our sample rank in their respective markets’ top five (6+).

Meanwhile, hot AC (#9.41 and 4.11, 6+) edges out country (#10.04 and 3.85, 6+) for second-place in (6+) market rank and market share, respectively.

Even though it has the largest sample size, country is the only one of these three formats without a #1 representative in any of the 48 PPM-markets (“Holiday” 2016, 6+): AC is #1 in an astonishing 38 cases, while a hot AC ranks first in three PPM-markets (6+, “Holiday” 2016).

Breakouts below consist of data from country outlets that rank in the top 20 in any PPM market (6+, “Holiday” 2016).

Over and above that particular ratings caveat is another parameter: Nielsen Audio only releases audience estimates for stations that subscribe to its services. For that reason, ratings stats in this analysis are limited to stations that pay Nielsen Audio for its data.

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“Holiday” 2016 PPM Analysis: Hot AC

| February 7, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Following yesterday’s summary (Monday, 2/6) of the “Holiday” 2016 performance by adult contemporary facilities in PPM markets, we turn our attention to hot AC outlets in the same ratings period.

Breakouts shown here consist of data from hot ACs that rank in the top 20 in any PPM market (6+, “Holiday” 2016).

Over and above that particular ratings caveat, Nielsen Audio only releases audience estimates for stations that subscribe to its services. Thus, ratings stats in this analysis are limited to facilities that pay Nielsen Audio for its data.

For this specific “Holiday” 2016 ratings period, adult contemporary-formatted properties tend to have a (6+) market ranking that is more than six positions greater than its hot AC counterparts (#3.15 versus #9.41) and a (6+) market share nearly two-and-a-half times loftier (10.12 compared to 4.11).

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“Holiday” 2016 PPM Analysis: Adult Contemporary

| February 6, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES— This is the industry’s most extensive and comprehensive overview of a “Holiday” ratings sweep and, of course, it’s for adult contemporary – the format leading the way for the all-Christmas music programming strategy.

While some hot AC, classic hits-oldies, contemporary Christian, country, and urban AC outlets engage in wall-to-wall Christmas music, adult contemporary was the originator and, by an overwhelming majority, it remains the most common proponent.

Not every adult contemporary station listed here, however, plays all-Christmas music during “Holiday” sweeps and, as you’ll see, some ACs register a December 2016 – “Holiday” 2016 decline. Whether or not they program all-Christmas music roughly between Thanksgiving and Christmas Day, adult contemporary facilities that rank in the top 20 in a PPM-market (6+, “Holiday” 2016) comprise the following scoreboards.

Another parameter is that Nielsen Audio only releases audience estimates for stations that subscribe to its services. Owing to that reason, ratings information in this “Holiday” 2016 report are limited to stations that pay Nielsen Audio for its data.

In “Holiday” 2016, an adult contemporary station is #1 (6+) in nearly eight of every ten PPM-markets (79%) and one AC outlet has once again reached the 20-share threshold (6+).

Especially noteworthy as well are the format’s “Holiday” 2015 – “Holiday” 2016 stats.

To add perspective throughout this analysis, we are including several “Rewind” ratings comparisons from previous “Holiday” sweeps.

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AC Augments Audience in Philly, Tampa, Dallas

| January 9, 2017

By Mike Kinosian
Managing Editor
TALKERS

kinosian-2LOS ANGELES Just over two weeks after Christmas and nine days into the new year, admittedly, doesn’t provide much of a sample to gauge an industry “trend.”

At the very least though, it is worth noting three interesting top 20 market developments that contain a common thread.

The last time a major market station transitioned to adult contemporary was in April 2016, when iHeartMedia San Francisco’s urban-rhythmic oldies KISQ became “The Breeze.

Now that the all-Christmas music has come to an end, however, there are three new players under the AC banner.

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December 2016 PPM Analysis: Mainstream CHR

| January 5, 2017

By Mike Kinosian
Managing Editor
TALKERS

kinosian-2chr-artLOS ANGELES — The following December 2016 in-depth overview of mainstream CHR/top 40 indicates that such facilities that rank in the top 20 in a PPM market (6+, December 2016) typically have a 6+-share of 4.49 and finish #8.65.

ppm_125Nielsen Audio only releases audience estimates for stations that subscribe to its services. For that reason, ratings stats in this exclusive Talkers-RadioInfo analysis are limited to stations that pay Nielsen Audio for its data.

With the exception of Riverside, each of the 48-PPM markets has at least one “qualifying” mainstream CHR.

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2017 CES: It’s Getting Hard to Find a Computer Here

| January 5, 2017

By Holland Cooke
Media Consultant

 

cookewriterLAS VEGAS — There are 1,000 more media people here than covered the last Olympics, according to Consumer Technology Association Chief Analyst Shawn Dubravac. And most nod nonchalantly when he says things like “increasingly intelligent systems connecting diverse objects.”

Translation: Little things that we would rather not do and happily let a device handle. “Connections and computations,” he calls it, asking “When’s the last time you changed the temp in you fridge?”  Techy new LG refrigerators on display here monitor temperature-and-humidity – inside-and-outside – constantly adjusting, as needed “so your ice cream is always the consistency you want it.”

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2017 CES: ‘At Home, At Work, in Your Car’

| January 4, 2017

By Holland Cooke
Media Consultant

 

cookewriterLAS VEGAS — Hot buzzwords here at the Consumer Electronics Show are “The Internet of Things,” meaning devices-talking-to-each-other; often referred to as “connected” or “smart” devices. Sensors and software in your home, even your clothing, monitor your environment and your health, and fulfill your needs.

Maybe your washing machine isn’t yet auto-ordering detergent, based on how many loads you’ve run, but new washers already can. Amazon, Sam’s Club, Target, and others are setting up subscription delivery, based on your use patterns. It’s a new-tech throwback to the milkman leaving-and-retrieving bottles from your grandparents’ porch in olden times. And it’s a curveball for the traditional retail advertising broadcasters sell.

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December 2016 PPM Analysis

| January 3, 2017

By Mike Kinosian
Managing Editor
TALKERS

kinosian-2ppmunitLOS ANGELES — Several particularly significant occurrences make Nielsen Audio’s December 2016 PPM ratings period (November 3 – November 30) perhaps the most unique one in calendar year 2016.

It is noteworthy for news and/or talk stations, in that, the period began five days before the highly spirited (to say the least) presidential election; for sports stations, it not only transitions from the MLB post-season, it includes a good chunk of the NFL’s regular season.

Meanwhile in the music-radio realm, the December 2016 sweep reflects a mainly mid-November start by some stations (the overwhelming majority of which are adult contemporary) of a flip to all-Christmas music, which continues to remain a highly successful programming strategy.

So – what happened?

Clearly, the big ratings winners in December 2016 were stations engineering the aforementioned temporary format adjustment to seasonal all-holiday tunes.

The following indicates the margin of those increases and which formats – if indeed applicable – were most impacted.

Nielsen Audio releases audience estimates for stations that subscribe to its services. Owing to that reason, ratings stats in this exclusive Talkers analysis are limited to outlets that pay Nielsen Audio for its data.

We begin with the 64 stations that gain at least eight-tenths of a share (6+) between November 2016 and December 2016.

Depicted are those facilities by format; 6+ increase; November 2016 6+-share; December 2016 6+-share; November 2016 market rank; and December 2016 6+ market rank.

For example, iHeartMedia Jacksonville’s country-formatted WQIK increases its November 2016 6+-share of 6.8 by +4.5 to 11.3, lifting it from fifth (November 2016, 6+) to first (December 2016, 6+).

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Corpse Blinks: AM Radio Isn’t Dead

| December 8, 2016

By Mike Kinosian
Managing Editor
TALKERS

kinosian-2radioLOS ANGELES — There’s simply nothing groundbreaking about naysayers writing an obituary for AM radio.

This facet of the medium was supposed to be killed years ago by television and FM, or most recently by satellite radio, the internet, or time in general.

Many who claim AM radio has already passed away also choose to believe that all of terrestrial radio is a ghost or soon will be, but that’s another story entirely.

It would be ridiculous to the point of one existing in extreme denial and/or total lunacy to foolishly proclaim AM radio has never been in better shape, but at the same time, despite its plethora of detractors – the AM band is not in the morgue just yet, either.

An AM radio-geared item that appeared in yesterday’s TALKERS (Wednesday, 12/7) struck a nerve.

Quoting from the TALKERS story, “The Multicultural Media, Telecom and Internet Council is presenting what it calls 12 imperatives to the Trump Administration that ‘address the persistent challenges in closing the digital divide, and advancing multicultural commercial ownership opportunities to create voices and participation in the telecommunications industry.’ Of those 12 imperatives, #12 is ‘Create a Glide Path for the Short-Term Survival and Long-Term Humane Decommissioning of the AM Band in a Manner that Preserves Minority Ownership.’ It states, in part, that the FCC’s future policies ‘should facilitate the preservation of AM radio’s program services when the AM band disappears.’”

A link was provided that included the 12 imperatives and two lines, in particular, jumped out (just as the last five words above did): “AM listenership is on a steep decline, and AM radio stations are feeling the brunt of it. Realistically, AM may disappear in 30 years or less.”

That could very well be the case, although we might note that roughly 30 years ago, AM Stereo was being called the only salvation for AM operators. There are some rare exceptions (see below) but music on AM radio generally did not make it, whereas spoken-word on that band continues to be viable in many markets as we head into 2017.

As far as the revenue side is concerned, according to BIA/Kelsey, four of radio’s top ten 2015 billing properties were AM stations. They are CBS Radio New York all-news WCBS-AM (#5, $45 million); co-owned, similarly-formatted WBBM-AM, Chicago (#6, $43.8 million); all-news New York sibling WINS (#9, $39.5 million); and iHeartMedia talker KFI, Los Angeles (#10, $37.8 million).

It is true the aforementioned stations are from the top three markets, but at the same time, AM stations do in fact comprise 40% of the top ten list of the country’s highest billers.

Extremely curious to see the true temperature of AM radio, we isolated stations that finished in the top 15 in all 48 Nielsen Audio PPM-markets KFI (November 2016, 6+).

Results appear below and it’s a pretty healthy list, with the lone hard-and-fast rule being only Nielsen Audio subscribers are allowed to be in print.

It should also be noted that some of these AM stations have an FM partner, but in all cases, the primary Nielsen Audio ratings listing is the AM.

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October 2016 PPM Analysis: MLB Flagships

| November 11, 2016

By Mike Kinosian
Managing Editor
TALKERS

kinosian-2LOS ANGELES — Now that the Chicago Cubs have ended their 108-year-old drought by beating the Cleveland Indians to win the 2016 World Series, we can circle the bases and head for home with the final 2016 ratings roundup for 29 of the 30 Major League Baseball teams’ primary, 162-game English-language (Nielsen Audio subscriber) flagships. No ratings data is shown for CJCL, the key station of the Toronto Blue Jays.

Unless otherwise noted, all stats cited in these scoreboards are for the total week (Monday-Sunday, 6:00 am – 12:00 midnight, 6+, October 2016).

Ratings information for the flagships of the Mets (WOR) and Yankees (WFAN) is limited to New York City.

Only Los Angeles ratings stats are used for the key stations of the Dodgers (KLAC) and Angels (KLAA).

Flagships for the two Bay Area teams – Giants (KNBR) and A’s (KGMZ) – have San Francisco ratings info only.

With those fine-print parameters out of the way, let us see how the flagships performed.

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NAB Show New York

| November 10, 2016

Convention notes by consultant Holland Cooke

 

By Holland Cooke
Media Consultant

 

cookewriterNEW YORK — It felt eerie stepping into The Javits Center during morning tear-down after Hillary Clinton’s non-celebration the night before.  But two levels down, the place was buzzing.  NAB Show/New York, now in its second year, is not a radio conference, but as media morph there’s plenty here that radio broadcasters need to hear.

“Primetime is now all the time.”

How does Bob Gruters fit his whole title on a business card?  He’s Facebook’s U.S. Group Lead, Tech/Telco, Entertainment, Restaurants, and Multicultural.  He defined a term that’s easy to relate to:  “Nomobiphobia:” the fear of being without your mobile device.  “Mobile has changed us” and “mobile has changed business” he proclaimed.  When he shared that the average person looks at his/her smartphone 30 times a day — and young people 127 times – I felt young again.

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September 2016 PPM Analysis: MLB Flagships

| October 10, 2016

By Mike Kinosian
Managing Editor
TALKERS

kinosian-2LOS ANGELES September 2016 information shown here is for 29 of the 30 Major League Baseball teams primary, 162-game English-language (Nielsen Audio subscriber) flagships.

No ratings data is shown for CJCL, the key station of the Toronto Blue Jays, which last night defeated the Texas Rangers to proceed to the American League Championship Series.

The other six teams remaining in the playoffs are the Boston Red Sox; Cleveland Indians; Washington Nationals; Chicago Cubs; Los Angeles Dodgers; and San Francisco Giants.

All stats cited in these scoreboards are for the total week (Monday-Sunday, 6:00 am – 12:00 midnight, 6+, September 2016).

Ratings information for the flagships of the Mets (WOR) and Yankees (WFAN) is limited to New York City; only Los Angeles ratings stats are used for the Angels’ key station (KLAA); and flagships for the two Bay Area teams – Giants (KNBR) and A’s (KGMZ) – have San Francisco ratings info only.

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The Local Media Company of the Future

| September 28, 2016

By Holland Cooke
Media Consultant

 

cookewriterNASHVILLE — Each year, there’s one session at the NAB/RAB Radio Show I reckon that – alone – was worth the trip.  Researcher Gordon Borrell nailed it this year with his presentation “Reach Beyond Radio: The Local Media Company of the Future.”

He began with a-whack-on-the-side-of-the-head, saying “It’s as if it’s 100 years ago, and we’re blacksmiths, watching our customers ride by in cars.”  Instead, “be in the transportation business.”

Admittedly, I’m a fan of Borrell’s work, and he and I share some client stations.  But the future he described isn’t conjecture.  Specific action steps he detailed flow from proprietary survey data including interviews with 7,500+ of the small businesses radio wants on-air.

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Radio Show Wrap-Up

| September 23, 2016

By Holland Cooke
Media Consultant

cookewriterNASHVILLE – 2,272 of us came to Music City, up from the 2,170 attendees at 2015’s Radio Show in Atlanta, the biggest crowd since the RAB partnered-into NAB’s event in 2010.

If you missed them, here are:

Below: My notes from sessions I attended on Thursday.  And first things first.  Want some money?

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A Snapshot of Where the Radio Industry Is At

| September 22, 2016

By Holland Cooke
Media Consultant

 

cookewriterNASHVILLE — Even after a night-before in Music City, the double Omni meeting room was packed for Wednesday’s Broadcast Finance Forecast 2016 Leadership Breakfast.  Sponsored by Pillsbury Winthrop Shaw Pittman, this perennial session always buzzes.  And Wells Fargo Director of High Yield Media, Cable and Telecommunications research Davis Herbert didn’t disappoint as he ticked-off data and surmise:

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RAIN Summit Nashville 2016

| September 21, 2016

By Holland Cooke
Media Consultant

 

cookewriterNASHVILLE — The NAB/RAB Radio Show is underway today in Music City, but several hundred of us arrived a day early for Tuesday’s Radio And Internet News event.  Some attendees I spoke with came only for the RAIN conference, a full day agenda on state of the art in Internet-delivered audio.

“Embrace the future!”

RAIN publisher Kurt Hanson’s State of the Industry presentation summarized Edison Research and other data I’ve covered here; and he urged that broadcasters show up everywhere listeners now use to consume audio.  Use is migrating from “single-purpose AM/FM receivers to multi-purpose connected devices.”  1 of every 5 audio minutes are now heard via smartphone.

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August 2016 PPM Analysis: MLB Flagships

| September 12, 2016

By Mike Kinosian
Managing Editor
TALKERS

kinosian-2LOS ANGELES — August 2016 information shown here is for 29 of the 30 Major League Baseball teams primary, 162-game English-language (Nielsen Audio subscriber) flagships; no ratings data is shown for CJCL, the key station of the American League East’s Toronto Blue Jays.

All stats cited in these scoreboards are for the total week (Monday-Sunday, 6:00 am – 12:00 midnight, 6+, August 2016).

Ratings information for the flagships of the Mets (WOR) and Yankees (WFAN) is limited to New York City; only Los Angeles ratings stats are used for the Angels’ key station (KLAA); and flagships for the two Bay Area teams – Giants (KNBR) and A’s (KGMZ) – have San Francisco ratings info only.

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July 2016 PPM Analysis: MLB Flagships

| August 17, 2016

By Mike Kinosian
Managing Editor
Talkers

kinosian (2)1280px-Major_League_Baseball.svg (2)LOS ANGELES With the non-waiver trade deadline having passed the first of this month, we turn attention to July 2016 ratings data.

Information shown here is for 29 of the 30 Major League Baseball teams primary, 162-game English-language (C subscriber) flagships; no ratings information is shown for CJCL, the key station of the American League East’s Toronto Blue Jays.

All stats cited in these scoreboards are for the total week (Monday-Sunday, 6:00 am – 12:00 midnight, 6+, July 2016).

Ratings information is limited to New York City for the flagships of the Mets (WOR) and Yankees (WFAN).

Only Los Angeles ratings stats are used for the Angels’ key station (KLAA).

Flagships for the two Bay Area teams – Giants (KNBR) and A’s (KGMZ) – have San Francisco ratings info only.

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June 2016 PPM Analysis: MLB Flagships

| July 19, 2016

By Mike Kinosian
Managing Editor
TALKERS

kinosian (2)MLB Logo2LOS ANGELES — Notwithstanding that last Tuesday’s (7/12) MLB All Star game is already in the books with the AL once again prevailing, it is time to review June 2016 ratings data.

Information shown here is for 29 of the 30 Major League Baseball teams primary, 162-game English-language (Nielsen Audio subscriber) flagships; no ratings information is shown for the key station of the American League East’s Toronto Blue Jays (CJCL).

All stats cited in these scoreboards are for the total week (Monday-Sunday, 6:00 am – 12:00 midnight, 6+).

Key outlets of the Mets and Yankees appear in three PPM-rated markets (New York, Long Island, and Middlesex).

The flagship of the Los Angeles Angels (of Anaheim) is listed in Los Angeles and Riverside.

Meanwhile, the lead stations of both the San Francisco Giants and Oakland A’s appear in San Francisco and San Jose ratings reports.

In these instances, ratings information is limited to New York City for the flagships of the Mets (WOR) and Yankees (WFAN). Only Los Angeles ratings stats are used for the Angels’ key station (KLAA), while flagships for the two Bay Area teams – Giants (KNBR) and A’s (KGMZ) – have San Francisco ratings info only.

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May 2016 PPM Analysis: News

| July 1, 2016

By Mike Kinosian
Managing Editor
TALKERS

kinosian (2)LOS ANGELES — It was revealed three months ago (TALKERS, 3/30) that Hubbard Broadcasting-owned news outlet WTOP, Washington (D.C.) was the country’s leading biller last year (2015).

Further data from BIA/Kelsey noted that three other all-news facilities placed in the top ten: WCBS-AM, New York at #5; Chicago sibling WBBM-AM (#6); and co-owned WINS, New York at #9.

Given that the exceptionally intriguing, highly-charged presidential contest is about to enter the convention phase, we thought it was an appropriate time to present a thorough overview of all-news stations to see how the format performed in PPM-markets in the most recent (May 2016) ratings period.

The following scoreboards list every news station that appears in a PPM-market report (6+, May 2016); there are no minimum ratings criteria for this particular overview.

Nielsen Audio only releases audience estimates for stations that subscribe to its services; owing to that reason, ratings stats in this exclusive TALKERS analysis are limited to outlets that pay Nielsen Audio for its data.

KRLD-AM, Dallas; WBZ-AM, Boston; and KFBK, Sacramento are “news” most of the day and “talk” the remaining hours.

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May 2016 PPM Analysis: MLB Flagships

| June 24, 2016

By Mike Kinosian
Managing Editor
TALKERS

kinosian (2)MLB Logo2LOS ANGELES — The following May 2016 ratings scoreboards are for 29 of the 30 Major League Baseball teams primary, 162-game English-language (Nielsen Audio subscriber) flagships; no ratings information is shown for the key station of the American League East’s Toronto Blue Jays (CJCL).

Not limited to specific day-parts, all stats cited here are Monday-Sunday, 6:00 am – 12:00 midnight (6+).

Key outlets of the Mets and Yankees appear in three PPM-rated markets (New York, Long Island, and Middlesex).

The flagship of the Los Angeles Angels (officially the Los Angeles Angels of Anaheim) is listed in Los Angeles and Riverside.

Meanwhile, the lead stations of both the San Francisco Giants and Oakland A’s appear in San Francisco and San Jose ratings reports.

In these instances, ratings information is limited to New York City for the flagships of the Mets (WOR) and Yankees (WFAN). Only Los Angeles ratings stats are used for the Angels’ key station (KLAA), while flagships for the two Bay Area teams – Giants (KNBR) and A’s (KGMZ) – have San Francisco ratings info only.

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Riding Along in My Automobile

| June 23, 2016

Connected Mobility Conference notes by consultant Holland Cooke

 

cookewriterNEW YORK — Cabbies hate Uber but auto makers love Car-Sharing and Ride-Sharing, and eventually their dealers will too.  As I’m digesting research presented at CE Week here, the little voice in my head keeps thinking “What does this mean for car radio?”

Face it, AM/FM’s king-of-the-car status was under fire even before dashboards looked like iPad.

  • A dozen years ago, iPod plugged-into Aux jacks. More recently, research tells us, in-car podcast consumption is big (21% of on-demand TSL, and growing).
  • And all along, radio has sold against newspaper, outdoor, TV, and Yellow Pages as “closer-to-the-cash-register,” because – even with e-commerce – most shopping still involves driving to the point of purchase. So dashboard disruption threatens radio dollars.

There are entire conferences dedicated to radio’s struggle to maintain in-car use; although those discussions seem to focus on remaining conspicuous on new hardware, even as radio continues to downgrade its unique software, the local programming that in-car apps don’t offer.

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Analysis: More Hivio Highlights

| June 7, 2016

By Mike Kinosian
Managing Editor
TALKERS

 

kinosianlgLOS ANGELES — The third and final installment of our recap of last week’s Hivio 2016 conference sums up three of the 17 sessions presented Thursday (6/2) and Friday (6/3) on Hollywood’s Sunset Strip, literally steps away from the famous Comedy Store.  Most of the agenda featured one-on-one interviews conducted by event co-organizer Mark Ramsey, who declares, “Contests on radio are pathetic.” The “attraction to listen,” he notes, is “a one in a million chance to win something.” That incentive to listen, Ramsey stresses, “makes no sense” and the San Diego-based media advisor-strategist/research analyst seamlessly utilizes that statement to introduce Omaze co-founder/co-chief executive officer Ryan Cummins, who Ramsey comments has a “different – better – way [that] will change the way you view contesting.”

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Analysis: Hivio 2016 Day 2

| June 6, 2016

By Mike Kinosian
Managing Editor
TALKERS

 

kinosianlgLOS ANGELES — After presenting a full slate of activity Thursday afternoon (6/2), San Diego-based media advisor-strategist/research analyst Mark Ramsey returned the following morning (Friday, 6/3) with another packed schedule as part of Hivio 2016. Kicking things off was a one-on-one discussion with Panoply Media chief content officer Andy Bowers, who has been working on Slate podcasts since 2005. The former, 14-year NPR correspondent joined Slate in April 2003 when it was working on various internet projects. “By magazine standards, we jumped in pretty early,” he recalls. “It proved to be one of the most popular things Slate did.” By 2014, they realized other magazines would most likelybowersandy get into the business as well and Bowers opines, “We could either compete [against them] or we could try to form a network and help teach them what we had learned.” That was the idea behind Panoply, a full-service podcast network that “connects sophisticated listeners with top publishers and thinkers,” which was started approximately 16 months ago. “We are trying to be a ‘one-stop shop’ for media brands, authors, and people we think should be doing a podcast,” Bowers told Ramsey.

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Analysis: Hivio 2016 Conference

| June 3, 2016

By Mike Kinosian
Managing Editor
TALKERS

 

kinosianlgLOS ANGELES — “Radio isn’t radio; radio is life.”  Noted international talk radio consultant Valerie Geller stressed that point yesterday (6/2) during the kickoff of the two-day Hivio confab in Los Angeles.  The “labor of love” event organized by San Diego-based media advisor-strategist/research analyst Mark Ramsey and Slacker Radio director/content initiatives Jaime Solis concludes today (6/3).

Ten people – including Geller – were interviewed in one-on-one “Q&A” sessions with Ramsey, or they madegellervalerie individual presentations. Emphasizing that on-air talents and podcasters are all in the story business, Geller states, “It is all about how to powerfully communicate your story. The real secret is how does it matter to you?” She reasons that, if the talent does not care, there is no reason to think the audience will either. “You are an actor playing the part,” she remarks. “Radio – audio – is magical – you are in someone’s head.”

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The Podcast Consumer 2016

| May 27, 2016

By Holland Cooke
Media Consultant

Holland Cookewebster, tomBLOCK ISLAND, RI — On yesterday’s webinar, Edison Research VP Tom Webster surmised, “It’s safe at this point to call podcasting ‘mainstream media.’”

It’s always puzzled me how talk radio demonizes that term, while sales reps have been telling prospects that their stations ARE mainstream.  What advertiser wants to utilize FRINGE media?

edison-logo-300x137Admittedly, when I started attending podcasting conventions a dozen years ago, the medium did seem, shall we say, unconventional.  Not any more, according to data culled from the ongoing Edison/Triton “Infinite Dial” research series, and Edison’s “Share of Ear”™ studies, which Webster presented.

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April 2016 PPM Analysis: MLB Flagships

| May 26, 2016

By Mike Kinosian
Managing Editor
TALKERS

kinosianlgMLB Logo2LOS ANGELES — Listed below are April 2016 6+-ratings results for Major League Baseball flagship stations.

The following MLB scoreboards are for English-language flagships that are Nielsen Audio subscribers appearing in print.

In addition to their main flagship, some MLB teams have a secondary outlet and/or an emergency alternative. Rather than showing multiple stations, however, we have chosen each team’s primary, 162-game flagship.

Key outlets of the two New York franchises (Mets and Yankees) appear in three PPM-rated markets (New York, Long Island, and Middlesex); the Angels’ flagship is listed in Los Angeles and Riverside; and key stations of the San Francisco and Oakland franchises (Giants and A’s) appear in San Francisco and San Jose.

In these instances, ratings information is limited to New York City for the Mets (WOR) and Yankees (WFAN) flagships; only Los Angeles ratings stats are used for the Angels’ key station (KLAA) ; and flagships for the two Bay Area teams – Giants (KNBR) and A’s (KGMZ) – have San Francisco ratings info only.

No ratings information is shown for the flagship for the American League East’s Toronto Blue Jays (CJCL).

Ratings data cited here is Monday-Sunday, 6:00 am – 12:00 midnight (6+, April 2016) and is not limited to a specific day-part.

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Think Radio Is Challenged? Try TV

| May 16, 2016

By Holland Cooke
Radio Consultant

 

cookewriterBLOCK ISLAND, RI — It’s tempting to credit “House of Cards” for inventing binge watching.  But Netflix, Amazon, Hulu, Roku, and YouTube are following – not leading – consumers’ on-demand expectation, and their appetite for more than just more-of-the-same.

Radio is late to the party, playing catch-up as podcast TSL swells, and radio dollars leak to digital.  Ask any GM about car dealers; and how corporate is barking for more digital revenue.

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2016 Moms & Media

| May 6, 2016

By Holland Cooke
Radio Consultant

 

cookewriterBLOCK ISLAND, RI — A mother employed full time is a heavier media user than the population overall.  And as Secretary of The [family] Treasury, she means a lot to stations and advertisers.

  • She’s making purchasing decisions for herself and the entire household.
  • Her lifestyle is mobile, allowing for engagement at any time or anywhere.
  • She is very active on social media, using multiple sites.
  • As a multi-tasker, Mom will find time for new media in her day.

So, just in time for Mother’s Day, Melissa DeCesare — VP of the Edison Research unit “The Research Moms” – anddecesaremelissa herself “a mom of two daughters” – walked webinar attendees through her firm’s 6th annual “Moms & Media” study, sponsored by Triton Media.  It’s a national telephone survey, conducted in January; and “Mom” is defined as a woman having a child under 18 living in her household.

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March 2016 PPM Analysis:
MLB Flagships

| April 29, 2016

By Mike Kinosian
Managing Editor
TALKERS

kinosian (2)LOS ANGELES With April drawing to a close, it is time for us to again list the performance of MLB’s radio flagships.

Factor in pre-game and post-game shows, as well as a variety of sales-driven programming features, and it becomes crystal-clear how a MLB flagship can wind up devoting a sizeable chunk of its programming day and year to its hometown franchise.

The following scoreboards are for English-language flagships that are Nielsen Audio subscribers appearing in print.

In addition to their main flagship, some MLB teams have a secondary outlet and/or an emergency alternative. Rather than showing multiple stations, however, we have chosen each team’s primary, 162-game flagship.

Key outlets of the two New York franchises (Mets and Yankees) appear in three PPM-rated markets (New York, Long Island, and Middlesex); the Angels’ flagship is listed in Los Angeles and Riverside; and key stations of the San Francisco and Oakland franchises (Giants and A’s) appear in San Francisco and San Jose.

In these instances, ratings information is limited to New York City for the Mets (WOR) and Yankees (WFAN) flagships; only Los Angeles ratings stats are used for the Angels’ key station (KLAA) ; and flagships for the two Bay Area teams – Giants (KNBR) and A’s (KGMZ) – have San Francisco ratings info only.

No ratings information is shown for the flagship for the American League East’s Toronto Blue Jays (CJCL).

Ratings data cited here is Monday-Sunday, 6:00 am – 12:00 midnight and is not limited to a specific day-part.

With the fine print concluded, it is time to throw out the first pitch and play ball for this exclusive TALKERS overview of MLB flagships encompassing the March 2016 ratings period, which covered February 25 – March 23, when teams were in spring training mode. The 2016 MLB season began on (Sunday) April 3.

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NAB Show: ‘Broadcasting knits us together’

| April 21, 2016

By Holland Cooke
Radio Consultant

 

cookewriterLAS VEGAS — FCC Chairman Tom Wheeler recalled his boyhood, listening to his transistor radio, on his bike, humming newspapers onto lawns along his route.  And he says we still have his ear at work: “I keep the radio on in my office all day long.”

“I’m an NPR guy,” Wheeler smiled; telling us he also has SiriusXM in-car, for “72, The Broadway Channel.  I love Broadway music!”  And – segueing to the topic of AM radio – he added, “If an AM station were to go all-Broadway, I’d listen to that too”

“Technology changes.”

“The question,” the Chief Commish shrugged, “ is whether those managing technology will change with it.”  Meantime, he reports – and several of my clients confirm – that the FCC is briskly turning around AM stations’ translator applications: “Since we opened the window, we have processed over 500 ‘new stations.”

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NAB Show: Radio Uniquely Advantaged in Digital Age

| April 20, 2016

By Holland Cooke
Radio Consultant

 

cookewriterLAS VEGAS — Visualize the sprawling exhibit hall here, acres and acres of hardware and software.  There’s an entire pavilion of drones!  And you can’t find a content-related conversation here that doesn’t involve digital content and social media.  So one Tuesday session I attended was conspicuous…

How Local Broadcasters Engage and Win in the Digital Age

In three words?  “Local, Local, Local.”

Katz Media Group EVP Strategy, Analytics & Research Stacey Lynn Schulman recalled visionary digital financier John Doerr’s mantra “SoLoMo:”   Social — Local – Mobile.

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NAB Show: ‘Unleashed’

| April 19, 2016

By Holland Cooke
Radio Consultant

 

cookewriterLAS VEGAS — Strictly speaking, the National Association of Broadcasters’ mission is to represent the interests of AM/FM/TV licensees before regulators.  But transmitter distribution is just part of what’s on the agenda here this week, at a convention with the mantra “Unleashed” and conference subtitles “Content is King: Storytelling Across Platforms” and “Expand Your Vision.”

Walking-the-walk, NAB is live-streaming video “of select conference sessions as well as interviews with leading industry experts and vendors,” at BroadcastBeat.com

“Broadcasting is still the only way into every home in the USA.”

Ben Sherwood, president, Disney/ABC Television Group, keynoting the NAB Show Opening Session.

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Analysis: RAIN Summit West 2016

| April 18, 2016

By Holland Cooke
Radio Consultant

 

cookewriterLAS VEGAS — Although the National Association of Broadcasters’ convention ramps up today, several hundred radio attendees arrived here Saturday, to be in place for the RAIN Summit West 9:00 am Sunday start.

“Sometimes ideas need a little time to ripen, sometimes decades.”

RAIN kicked off with a keynote by Hubbard Radio chair & CEO Ginny Morris, who recounted how her broadcast-pioneering grandfather and father had been notoriously early adopters.  In 1948, theirs was “the first TV station between New York and Los Angeles.”

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February 2016 PPM Analysis:
Talk (Part Two)

| April 4, 2016

By Mike Kinosian
Managing Editor
TALKERS

kinosian (2)LOS ANGELES — To help ascertain how all-news (Thursday, 3/31) and commercial talk (Friday, 4/1) properties are faring in this bizarre presidential election year, we posted two thorough ratings overviews of those formats last week.

We conclude our three-part series with a category that has more than its share of caveats.

Every station on the following breakouts is a noncommercial, public facility that tends to broadcast a great deal of talk programming.

Upfront, we acknowledge that, given the nature of their “public radio” status, some outlets here combine talk with music programming, such as classical, jazz, and/or bluegrass.

Furthermore, public and/or noncommercial stations that have a greater lean to one specific music format such as classical, jazz, triple A, urban AC, or contemporary Christian are not part of this analysis.

“Public/talk” facilities that rank in the top 20 (6+, February 2016) comprise the following scoreboards.

Nielsen Audio only releases audience estimates for stations that subscribe to its services; owing to that reason, ratings stats in this exclusive TALKERS analysis are limited to outlets that pay Nielsen Audio for its data.

All-news stations in February 2016 typically place seventh/eighth (#7.72) with an average share of 4.85 (6+).

Commercial talkers generally finish tenth/eleventh (#10.75) with a 3.81 (6+).

Comparable averages for “public/talk” are the weakest of the three categories at #11.78 and 3.12 (6+).

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February 2016 PPM Analysis: Talk

| April 1, 2016

By Mike Kinosian
Managing Editor
TALKERS

kinosian (2)LOS ANGELES “Hillary.”

“Trump.”

“Bernie.”

“Cruz.”

Today’s talk radio programmer will cheerfully put his or her own personal political preferences aside for the chance to relish blockbuster ratings potential that these polarizing presidential candidates (add “Kasich” as well) are capable of generating.

There is, however, a multi-million dollar question: Is this occasionally contentious; sometimes childish; often times entertaining; and very seldom boring race for the White House actually translating into big numbers for our nation’s talk radio properties?

The only way to ascertain that is to tear into the numbers of PPM-market talk outlets.

Facilities that rank in the top 20 (6+, February 2016) comprise the following talk scoreboards.

Nielsen Audio only releases audience estimates for stations that subscribe to its services; owing to that reason, ratings stats in this exclusive TALKERS analysis are limited to outlets that pay Nielsen Audio for its data.

In order to keep our February 2016 talk radio overview as meaningful as possible, commercial and public outlets have been separated.

Batting leadoff is a look at commercial talk properties; public stations with a strong talk component will be addressed separately.

Compared to similar results with an all-news panel, our talk radio station base is lower by one full-share (3.81 to 4.85, February 2016, 6+) and typically finishes three rankers behind its all-news counterpart (#10.75 to #7.72, February 2016, 6+).

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February 2016 PPM Analysis: News

| March 31, 2016

By Mike Kinosian
Managing Editor
TALKERS

kinosian (2)LOS ANGELES A news item posted yesterday (TALKERS, Wednesday, 3/30) indicated that Hubbard Broadcasting-owned news outlet WTOP, Washington (D.C.) reigns as the country’s leading biller for 2015.

Further data from BIA/Kelsey notes that three other all-news facilities placed in the top ten: WCBS-AM, New York at #5; Chicago sibling WBBM-AM (#6); and co-owned WINS, New York at #9.

As a follow-up, and especially in light of the exceptionally intriguing, highly-charged presidential contest, we present a thorough overview to see how news stations performed in PPM-markets in the most recent (February 2016) ratings period.

Facilities that rank in the top 20 in a PPM market (6+, February 2016) comprise the following news scoreboards.

Nielsen Audio only releases audience estimates for stations that subscribe to its services; owing to that reason, ratings stats in this exclusive TALKERS analysis are limited to outlets that pay Nielsen Audio for its data.

An asterisk (*) designates stations that are “news” most of the day and “talk” the remaining hours.

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Narcissism and Talk Radio

| March 25, 2016

By Renee Kohanski, MD
TALKERS
Contributor

 

kohanskiwriterNORWICH, CT — What a narcissist!  How many times have we heard this of late?  With the fury of the elections upon us and certainly with the richness of material to draw upon, the subject of narcissistic personality is as much a part of daily conversation in the talk radio business as is corporate debt.  That being said, the autistic spectrum disorders we are all blessed and cursed with are varying degrees of narcissism.

Or are we?

Let me take you into the world of pathological narcissism, “healthy narcissism” and contrast it to high self-esteem.  You may consider where you are in this range and where is the figure upon whom you are commenting?  In a society that has become consumed with the need for exhibitionistic/voyeuristic self-expression and self-validation it may be hard to remember a spectrum exists.  For you, maybe a spectrum doesn’t exist.  Life is simply black and white and what I am saying makes no sense at all.

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2016 Infinite Dial

| March 11, 2016

Smartphones drive ‘mainstreaming + mass-adoption of’ Internet audio; in-home AM/FM has ‘hardware concerns.’

TALKERS’ analysis of Edison Research/Triton Digital “Infinite Dial 2016” study

By Holland Cooke
Radio Consultant

 

cookewriterBLOCK ISLAND, RI — Issued perennially since 1998, it’s “the longest-running survey of digital media consumer behavior,” tracking mobile, Internet radio, podcasting, and social media.

Edison VP/strategy & marketing Tom Webster and Triton president/market development John Rosso walked a well-attended webinar though a slide deck which you can download – free and in its entirety – here.  And if you work in AM/FM radio, you should.

In January and February, they surveyed 2,001 Persons 12+, “as representative of the USA population as possible.”  Grab the arm rest:

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CES 2016 Wrap Up

| January 8, 2016

By Holland Cooke
Radio Consultant

 

cookewriterLAS VEGAS — Like guns, wireless phones now outnumber people in the USA. 70+% are smartphones.

Ask any professional photographer, “What’s the best camera?” He or she will tell you “the one you have with you!” And this past year the worldwide population of photographers surpassed 4 billion, because of smartphones.

  • It’s yet another reason smart radio people are podcasting, and using social media to invite click-to-listen. That everything-thing-we-used-to-call-a-phone is already in the user’s hand.
  • And having that camera in YOUR hand enables you to make the station’s website more about your market and your listeners, who will share interesting shots you post there, and in social media (especially if they’re shots of them).

Cameras – without a phone built-in – are still big at CES, because even the high-quality cameras in smartphones have shutterbugs stepping-up to more-fully-featured cameras (without a phone built-in). Some of the cameras getting lots of ooohs and ahhhs at CES were airborne…

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CES 2016: Disrupt, or Be Disrupted

| January 7, 2016

By Holland Cooke
Radio Consultant

 

cookewriterLAS VEGAS — “Our industry is literally changing the world,” Consumer Technology Association CEO Gary Shapiro proclaimed in his opening keynote, forecasting his to be a $287 billion industry in USA alone in 2016.

“We champion The Sharing Economy,” he declared, noting how his organization helped make Uber and Lyft available in Las Vegas. Almost every time I jump in a cab in New York or Washington, an irked driver is railing against Uber; and, when I ask, admits that fellow drivers are defecting. Disrupt or be disrupted.

“Sharing is green” Shapiro reckons, because “now anyone can be an entrepreneur, by offering unused resources.” Like Airbnb, some of whose members say the extra income “has allowed them to stay in their homes.” And he cited 3D-printing accomplishments: a broken tool cloned aboard the International Space Station, prosthetic limbs, and rapid prototyping for inventors. Other innovations he boasted of include “a smartphone app they’re using in Rwanda that can diagnose HIV in 15 minutes.”

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CES 2016: Home and Health

| January 6, 2016

By Holland Cooke
Radio Consultant

 

cookewriterLAS VEGAS — Many of 20,000+ new tech products on display here relate to two key radio listening venues. Yesterday’s column described a car less-futuristic than you might think, and a dashboard many broadcasters find intimidating.  ICYMI, click here.

Keys are now obsolete.

Among (literally) acres of smart-home products:

  • The Schlage Sense Smart deadbolt lets you tell Siri to unlock your door.
  • Fenotek’s “Hi” is a video doorbell – HD of course – with a motion sensor and alarm.  So you can greet and admit visitors from anywhere in the world, on your smartphone.  It’s one of a bunch of “virtual butlers” on display here. Some let you sign-for-deliveries remotely.
  • Products like these deepen users’ bond with smartphones, where smart broadcasters are also publishing.

Once inside the house, you’ve entered “The Internet of Things,” meaning devices-talking-to-each-other.  The number of things-connected-to-the-internet exceeded the-number-of-people-on-the-planet back in 2008; and by 2024, more than 50% of Internet traffic to homes will be from appliances and devices.

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CES 2016: Radio vs Robots

| January 5, 2016

By Holland Cooke
Radio Consultant

 

cookewriterLAS VEGAS — Robots are all-over-the-place here…but don’t picture humanoids walking around. Most sit still, waiting to help, like ATMs or supermarket self-checkout or movie theater ticket kiosks we’re accustomed to.

Seen the TV commercials for Amazon’s Echo? Ask Alexa…anything. News, sports, weather, or other radio staples; including music you’d like her to play…anything at all. She’ll read you an audiobook, or look-up information you need; so you’ll be spending lots of time with her.

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Nielsen Audio Client Conference Wrap-Up

| December 7, 2015

By Holland Cooke
Radio Consultant

 

cookewriterNATIONAL HARBOR, Md. — Last week’s two-day Nielsen Audio Client Conference was time well-invested.  ICYMI, you can read my notes from the Thursday morning sessions here and the Thursday afternoon sessions here.  And here’s what was on Friday’s agenda:

Talking Politics with Stephanie Miller

This is one daffy gal, and I speak from amused experience, having occupied the on-screen box next to her several times on MSNBC.  She’s quick and witty and her energy is contagious.

Interviewed on-stage by Edison Research president Larry Rosin, she swatted back when he asked about the “liberal mainstream media” so many radio talkers deride.  “The media is so scared of being called ‘liberal’ that they go in the opposite direction!  Could you imagine Hillary getting away with one iota of what Donald Trump has?”

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More from the Nielsen Audio Client Conference

| December 4, 2015

By Holland Cooke
Radio Consultant

 

cookewriterNATIONAL HARBOR, Md. — Tell someone you’re going to a two-day conference on audience measurement, and you’ll see how inconspicuously she can yawn with her mouth closed.  But what happened before lunch on day one was, alone, worth the trip.  ICYMI, find yesterday’s report here.

Here are my notes from Thursday afternoon sessions:

“The smartphone is universal, understand that.”

Nielsen VP measurement innovation Dr. Ed Cohen — with University of Florida Professor of Telecommunication Dr. Sylvia Chan-Olmsted — presented “The Class of 2015: Four Years in the Lives of Digital Natives.”

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Nielsen Audio Client Conference

| December 3, 2015

By Holland Cooke
Radio Consultant

 

cookewriterNATIONAL HARBOR, MD — What used to be called Arbitron’s “Consultant Fly-In” had evolved into the annual “Client Conference,” and was always a high-ROI experience.  It took a year off after Nielsen acquired Arbitron in 2013.  So I wasn’t surprised by the big turnout for this year’s meeting — another warm, collegial gathering of enthused people with genuine passion for what Nielsen Audio’s Jon Miller calls “the listener experience.”

“Cassettes were supposed to kill radio.”

Cox Media Group/Atlanta Tony Kidd VP/programming reckons “it’s a fight and it isn’t over.  We fought in the past to overcome all these challenges.  We are always at war, just get used to it.”

So, Nielsen’s Jon Miller asks, “How do we keep radio a critical part of everyone’s media life?”  From his “Ratings Year in Review” presentation:

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State of American Podcasting

| November 19, 2015

By Holland Cooke
Radio Consultant

 

cookewriterBLOCK ISLAND, RI — AM/FM broadcasters enjoy inherent advantages, are confronting formidable challenges, and should be further along exploiting obvious opportunities.

  • This year, radio hit an all-time high: Nielsen says 245 million in the USA (P12+) listen each week.
  • And word got around, as that news reverberated throughout the business press nicely. We winced when Forbes’ otherwise flattering write-up was titled, “Radio: The All-But-Forgotten Medium With The Biggest Reach.”  Often we sound too defensive, with well-intentioned messages like “Radio still matters.”
  • Meanwhile, AM/FM’s most habitual users are becoming less-prominent economically. By 2017 Generation Y will out-spend Baby Boomers.  USA 20-somethings already spend $1.2 trillion.
  • Broadcasters aren’t up-to-speed on digital, the new media where this new audience talks to each other (and recommends things to each other). I hear too many promos announcing THAT-the-station-has-an-app, and too few about WHY-to-use-it.

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‘C.T.A.’ in Santa’s Sleigh

| November 12, 2015

By Holland Cooke
Radio Consultant

 

cookewriterNEW YORK — Elves are running the tech conveyor belt full blast, according to the just-released and always-anticipated Annual CE Holiday Purchase Patterns Study, from what used to be called the Consumer Electronics Association.   

Now – as technology is transforming our lives – CEA is renaming itself the Consumer Technology Association.  president and CEO Gary Shapiro notes the impact of non-gadget-makers like Google, Uber, and Expedia.  “We’ve gone beyond ‘consumer electronics,’” he declares, though his research numbers demonstrate increasing demand for devices:  

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Radio Talent: Do What Cable Is Doing

| November 11, 2015

By Holland Cooke
Radio Consultant

 

cookewriterNEW YORK — I should clarify.  I don’t mean do what cable news channels are doing — contrived political arguments.  That’s being done to death there, and has become an unfortunate “Talk Radio” caricature.  When there’s a-war-on…the-war-on…The War on Christmas – and there’s feigned outrage about under-decorated cardboard coffee cups — you know they’re running out of things to talk about.

I’m saying do what you see on basic cable channels and so-called “Over The Top” (OTT) TV such as Netflix.  And as I listened to Sony Pictures Television chairman Steve Mosko, the little voice in my kept whispering “podcasting.”

Mosko calls himself “a studio guy” whose independent shop has 35 shows on 18 different networks, “the largest programming provider to OTT services.” He was interviewed by author and veteran journalist Bill Carter (SiriusXM’s “The Bill Carter Interview”) at NAB Show/New York* this week.

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October 2015 PPM Analysis:
MLB Flagships

| November 2, 2015

By Mike Kinosian
Managing Editor
TALKERS


kinosian (2)MLB Logo2LOS ANGELES — In case you missed it from Sunday night (spoiler alert!): The Kansas City Royals bested the New York Mets in five games to capture the 2015 World Series.

You deserve a raucous home plate reception worthy of a series-ending walk-off homer if – in April – you correctly predicted that the “Elite Eight” competing for this year’s Fall Classic would be the Astros, Blue Jays, Rangers, Cardinals, Cubs, Dodgers, and the aforementioned Mets and Royals.

That walk-off HR is a grand slam, by the way, if you also prognosticated bonus information of the Yankees and Pirates making it to post-season as wildcard entries, only to be eliminated in “play-in” games (by the Astros and Cubs, respectively).

So, notwithstanding we know who won it all, the scenario is set for this exclusive TALKERS October overview of MLB flagships.

The October 2015 rating period covered September 13 – October 7.

Ratings data cited here is Monday-Sunday, 6:00 am – 12:00 midnight and is not limited to a specific day-part.

Listed is each team’s primary, 162-game English-language flagship; however, that station must be a Nielsen Audio subscriber.

Key outlets of the two New York City franchises (Mets and Yankees) are found in three PPM-rated markets (New York, Long Island, and Middlesex).

Los Angeles Angels’ flagship KLAA is listed in Los Angeles and Riverside.

Key stations of the San Francisco Giants (KNBR) and Oakland A’s (KGMZ) appear in the San Francisco and San Jose reports.

In these instances, radio homes for the Mets (WOR) and Yankees (WFAN) have New York City ratings info only; Los Angeles ratings stats are used for the Angels’ key station (KLAA); and data for flagships of the two Bay Area teams comes strictly from the San Francisco report.

Thus, in all cases (not just the ones noted above), each team is shown with one flagship in just one PPM-market.

PPM information for the flagship of the Toronto Blue Jays (sports CJCL) was unavailable for this overview.

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FAQ: PD?

| October 22, 2015

By Holland Cooke
Radio Consultant

 

cookewriterBLOCK ISLAND, RI — A client (station group owner) asks: “What does it take to be a great PD for 2015 to 2020?”

1972: I was a DJ and Budd Clain was my PD at WSPR, Springfield, MA, a stand-alone AM.  His wife told me that, one Saturday afternoon, he dozed-off on the living room sofa.  She tip-toed-in and turned off the radio…and he woke up.

Fast-forward to present day: Post-consolidation scale dictates that general managers become market managers.  And GSM to DOS was logical, especially with NTR and digital.  But the biggest casualty of the way consolidation re-packed middle management was when program directors disappeared.  Stations are now “managed” rather than “programmed,” because:

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September 2015 PPM Analysis:
MLB Flagships

| October 8, 2015

By Mike Kinosian,
Managing Editor
TALKERS

kinosian (2)MLB Logo2

LOS ANGELES — You deserve a raucous home plate reception worthy of a series-ending walk-off homer if – in April – you correctly predicted that the elite eight competing for this year’s Fall Classic would be the Astros, Blue Jays, Rangers, Royals, Cardinals, Cubs, Dodgers, and Mets.

That walk-off HR is a grand slam, by the way, if you also prognosticated bonus information of the Yankees and Pirates making it to post-season as wildcard entries, only to be eliminated in “play-in” games (by the Astros and Cubs, respectively).

The scenario is set and this exclusive TALKERS overview of MLB flagships encompasses the September 2015 ratings period, which covered August 13 – September 9.

Ratings data cited here is Monday-Sunday, 6:00 am – 12:00 midnight and is not limited to a specific day-part.

Listed is each team’s primary, 162-game English-language flagship; however, that station must be a Nielsen Audio subscriber that appears in print.

Key outlets of the two New York City franchises (Mets and Yankees) are found in three PPM-rated markets (New York, Long Island, and Middlesex).

Los Angeles Angels’ flagship KLAA is listed in Los Angeles and Riverside.

Key stations of the San Francisco Giants (KNBR) and Oakland A’s (KGMZ) appear in the San Francisco and San Jose ratings reports.

In these instances, flagships for the Mets (WOR) and Yankees (WFAN) have New York City ratings info only; Los Angeles ratings stats are used for the Angels’ key station (KLAA); and data for flagships of the two Bay Area teams comes strictly from the San Francisco report.

Thus, in all cases (not just the ones noted above), each team is shown with one flagship in just one PPM-market.

PPM information for Toronto Blue Jays flagship (sports) CJCL was unavailable for this overview.

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Cooke: Radio Show Wrap-Up

| October 2, 2015

Cash, Cars, and (one) Commish’
NAB/RAB Radio show coverage by consultant Holland Cooke

 

By Holland Cooke
Radio Consultant

cookewriterATLANTA — Even after night-before conventioneering, a big crowd was lined up when the doors opened before 7:30 for Thursday’s Advertiser Breakfast session, featuring decision makers for radio’s biggest advertiser, The Home Depot.  RAB president/CEO Erica Farber interviewed affable VP/integrated media Michael Hibbinson, and agency hands Diane Fannon from The Richards Group and Ed Gorman of Carat USA. all of whom are bullish on radio.

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Cooke: 2015 Radio Show Report

| October 1, 2015

“Radio is in a position to grow profoundly in years to come.”
NAB/RAB Radio show coverage by consultant Holland Cooke

 

By Holland Cooke
Radio Consultant

cookewriterATLANTA — That statement, from Entercom’s David Field, underlines this year’s Radio Show theme, “Bold Ideas: Turn it UP.”  Field was among oh-so-quotable CEOs at Wednesday’s opening session…

“Pillsbury’s Financing the Future of Radio”

That’s Pillsbury Winthrop Shaw Pittman LLP, the Washington law firm.  But make no mistake, this session packed a well-catered ballroom with dough boys.

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