July 2020 PPM Ratings Takeaways – Round Four

| August 7, 2020

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July 2020 PPM Data – Information for the July 2020 ratings period has been released for Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford. Nielsen Audio’s July 2020 survey period covered June 18 – July 15. Managing editor Mike Kinosian (Kinosian@TALKERS.com) provides his “Takeaways” from these 12 PPM-markets.

Austin

Spoken-Word Formats – Stuck on 5.5 (6+) in May and June, Waterloo Media Group-owned KLBJ-AM “News Radio 590” picks up two-tenths to 5.7 (6+) and continues in third-place. Prior to forfeiting nine-tenths in May, KLBJ-AM posted four consecutive gains for a +2.8 (3.6 – 4.5 – 4.6 – 4.8 – 6.4, 6+). Flat at #26, Entercom’s KJCE “Talk Radio 1370” has a February 2020 through July 2020 topline of: .3 – .3 – .3 – .2 – .3 – .2 (6+).

Off a combined three-tenths in June/July (1.3 – 1.2 – 1.0, 6+), Genuine Austin Radio sports talk KTXX “The Horn” repeats at #22. The alternating March through July up/down sequence for iHeartMedia-owned/similarly-formatted KVET-AM “1300 AM The Zone” is 5 – .6 – .4 – .5 – .4 (unchanged at #25, 6+).

On top five survey periods in succession before segueing to the runner-up slot in June (where it remains in July), University of Texas at Austin-owned news/talk KUT is an overall -3.0 in four straight declines (10.3 – 9.8 – 8.5 – 7.8 – 7.3, 6+). Three successive increases yielded a +2.9, enabling KUT to hit double-digits for the first time in its PPM-history (7.4 – 8.9 – 9.5 – 10.3, 6+). Recent (6+) fluctuations include: -1.6 (June 2019); +.9 (July); +1.2 (August); +2.0 (October); -1.9 (“Holiday” 2019); +1.5 (January 2020); +.8 (March); -1.3 (May); and -.7 (June 2020).

Austin Music Formats – Not only is Waterloo Media Group adult hits KBPA a collective +1.1 via three straight bumps (8.1 – 8.4 – 8.5 – 9.2, 6+), “103.5 Bob-FM” repeats at #1 with its best 6+-stat since July 2019 (9.2, as well). Also notching a July 2020 increase of seven-tenths is Entercom adult contemporary KKMJ (5.7, fourth to third). “Majic 95.5 Better Music For A Better Workday” had been -1.4 as a result of three consecutive down or flat moves (6.4 – 5.2 – 5.0 – 5.0, 6+). In an alternating January 2020 through July 2020 down/up pattern that includes July’s increase of three-tenths, Waterloo Media Group’s KROX “101-X Alternative Austin” is: 3.5 – 3.4 – 3.8 – 3.2 – 3.3 – 2.7 – 3.0 (#14 to #12, 6+). Replicating June’s decline of six-tenths (5.5 – 4.9 – 4.3, 6+), iHeartMedia’s country-formatted KVET-FM remains in fifth-place. “The Austin Texas Original” was up nine-tenths in April/May (4.6 – 4.7 – 5.5, 6+) and had its best 6+-showing since last October (5.5, as well). Elsewhere in the country format, KVET-FM sibling KASE, which was off six-tenths in May/June (3.6 – 3.6 – 3.0, 6+), gains four-tenths to 3.4 (6+) and reenters the top ten (#12 to #10). In the six sweeps between “Holiday” 2019 and May 2020, “Austin’s #1 For New Country” logged a 3.6 (6+) four times (3.6 – 3.7 – 3.6 – 3.4 – 3.6 – 3.6, 6+). Genuine Austin Radio-owned KOKE-FM “Austin’s Country Alternative” has lost more than half (-1.2) its 6+ AQH share in three drops in succession (2.2 – 1.7 – 1.2 – 1.0, flat at #22, 6+). KOKE-FM was a combined +1.0 in March/April (1.2 – 1.3 – 2.2, 6+). Posting a gain of one-tenth the third time in a row (1.0 – 1.1 – 1.2 – 1.3, 6+),  Township Media triple A KTSN “Sun Radio – The Best Music Under The Sun” cracks the top twenty (#19). Meanwhile, The University of Texas at Austin-owned/similarly-formatted KUTX “The Austin Music Experience” is off one-half share in June/July and continues at #16 (2.4 – 2.0 – 1.9, 6+). Two Waterloo Media Group HD-2 channels regress by one-half share: Spanish contemporary KLZT-HD2 (1.2, #17 to #21, 6+) and triple A KGSR-HD2 (1.0, #20 to #22, 6+). KLZT-HD2 gained three tenths in three straight up or flat trends (1.4 – 1.4 – 1.5 – 1.7, 6+), while KGSR-HD2 garnered four-tenths in May/June (1.1 – 1.1 – 1.5, 6+).

Raleigh

Spoken-Word Formats – By notching a July spike of six-tenths to 6.8 (sixth to third, 6+), iHeartMedia news/talk WTKK “106.1 Stay Connected” snaps at four its consecutive string of decreases that resulted in an overall -1.4 (7.6 – 6.9 – 6.8 – 6.6 – 6.2, 6+). A collective -1.2 in three straight drops (2.7 – 2.2 – 1.8 – 1.5, 6+), Curtis Media Group’s WPTF “News Radio 680” is flat at #16.

Four-tenths behind WPTF and unchanged at #17 is Capitol Broadcasting sports talk WCMC “99.9 The Fan,” which logs a 1.1 (6+) the third time in the last four sweeps (1.1 – 1.2 – 1.1 – 1.1,  6+).   

Progressing from fourth to second, University of North Carolina at Chapel Hill news/talk WUNC “91.5 North Carolina Public Radio” notches its third straight gain for a collective +1.0 (6.1 – 6.7 – 6.8 – 7.1, 6+).

Raleigh Music Formats – Tacking on a hefty +1.2 to June’s increase of two-tenths (4.9 – 5.1 – 6.3, 6+), Curtis Media Group adult hits WBBB “96.1 BBB Your Life/Your Music” jumps from eighth to fourth with its best 6+-stat since last October (6.3, as well). In eight straight sweeps without an increase, CHR cluster-mate WPLW-FM lost roughly 48% (-2.5) of its 6+ AQH share (5.2 – 5.1 – 4.4 – 4.4 – 4.3 – 3.4 – 3.0 – 3.0 – 2.7, 6+). In July though, “Pulse FM” applies the brakes with a +.8 to 3.5 (#14 to #11, 6+). Following five consecutive gains that netted a +2.7 (7.2 – 8.7 – 8.9 – 9.2 – 9.7 – 9.9, 6+), Radio One urban AC WFXC is -1.1 in June/July (9.9 – 8.9 – 8.8, 6+). Nonetheless, “Foxy – Today’s R&B and Classic Soul” is #1 the seventh time in a row. On top four successive sweeps, WFXC shifted to the runner-up slot in “Holiday” 2019. January 2019’s +1.1 took “Foxy” to 11.0, its highest 6+-stat in the PPM-era. Up eight-tenths in May/June (6.1 – 6.7 – 6.9, 6+), iHeartMedia-owned WRDU “100.7 Raleigh’s Classic Rock” erodes by -1.1 to 5.8 (third to seventh, 6+). A collective +2.0 via three positive spikes in a row (5.3 – 6.1 – 6.2 – 7.3, 6+), Radio One gospel WNNL “The Light 103.9” forfeits exactly half that windfall (6.3, -1.0, second to fourth, 6+). In June, WNNL reached the seven-share level (7.3, 6+) for the first time since “Holiday” 2019 (7.0, 6+). After more than doubling (+2.4) its 6+ AQH share in seven consecutive up or flat moves (2.1 – 2.1 – 2.2 – 2.9 – 3.0 – 4.2 – 4.2 – 4.5, 6+), Educational Information Corporation’s WCPE “The Classical Station” relinquishes one-third of that increase (3.7, -.8, 6+) and exits the top ten (#10 to #11). Faltering by seven-tenths are Capitol Broadcasting adult contemporary WRAL “Mix 101.5 – The Variety That Makes You Feel Good” (5.8, fifth to seventh, 6+) and Radio One urban contemporary WQOK “K-97.5” (4.3, flat at #9, 6+). A combined -2.7 in March/April (7.5 – 6.6 – 4.8, 6+), “Mix” followed with a +1.7 in May/June (4.8 – 5.5 – 6.5, 6+). “Mix” was +2.2 (“Holiday” 2019) and -1.7 (January). Off nine-tenths in April/May, “K-97.5” picked up one-half share in June.

Indianapolis

Spoken-Word Formats – Stabilizing after May/June’s -2.9 (10.3 – 8.9 – 7.4, 6+), Emmis news/talk WIBC “Indy’s Mobile News 93.1” picks up one-tenth and one ranker (7.4 – to 7.5, fifth to fourth, 6+). WIBC previously logged four straight increases for a +4.9 (5.4 – 7.6 – 8.0 – 8.8 – 10.3, 6+).

Albeit off one-half share in June/July (2.5 – 2.2 – 2.0, 6+), sports talk cluster-mate WFNI “The Fan – Indy’s Sports Center” progresses from #16 to #15. After gaining two-tenths in back-to-back reports (1.0 – 1.2 – 1.4, 6+), iHeartMedia-owned WNDE “Indy’s Sports Station” has its 6+ AQH share sliced by 50% (-.7) in June/July (1.4 – 1.1 – .7, #18 to #19, 6+).

Three straight gains by Metropolitan Indianapolis Public Broadcasting news/talk WFYI yielded a +1.6 (3.7 – 4.6 – 4.8 – 5.3 , 6+); however, in four straight drops, it is -1.7 (5.3 – 4.0 – 3.9 – 3.7 – 3.6, tenth to ninth, 6+).

Indianapolis Music Formats – Tied for boasting the largest (6+) June 2020 – July 2020 increase (+1.9) by any station in these 12 PPM-markets is Emmis adult contemporary WYXB “B-105.7” (8.8 – 10.7, 6+). In addition to roaring back from June’s loss of eight-tenths WYXB is #1 the third time in a row. Its five most recent fluctuations are: +.6 (March); -1.2 (April); +1.3 (May); -.8 (June); and +1.9 (July). “B-105.7” had been on top five reports in succession prior to shifting to fourth in April. It was an overall +10.8 through three consecutive increases (7.4 – 8.8 – 10.2 – 18.2, 6+), but was then -9.3 in January/February (18.2 – 9.1 – 8.9, 6+). WYXB’s 18.2 (“Holiday” 2019) represents the strongest 6+-performance by any Indianapolis station in the PPM-era. Gaining eight-tenths each are Radio One urban AC WTLC-FM (5.9, eighth to seventh, 6+) and Cumulus Media hot AC WNTR “107.9 The Mix” (#15 to #10). WTLC-FM was down nine-tenths in May/June (6.0 – 5.9 – 5.1, 6+) and had its lowest 6+-share since last November (5.1, as well). Having had its 6+-stat carved by 75% (-2.1) in April/May (2.8 – 2.0 – .7, 6+), “The Mix” more than quadruples (+2.5) its 6+ AQH share in June/July (.7 – 2.4 – 3.2, 6+). Plummeting by a whopping -1.1 are iHeartMedia-owned WFBQ “Q-95 Indy’s Classic Rock” (third to fifth) and Emmis’ WLHK “Country 97.1 Hank FM” (fourth to sixth). WFBQ erodes by -3.2 in three consecutive dips (10.1 – 8.2 – 8.0 – 6.9, 6+) and has its lowest 6+-stat (6.9) since “Holiday” 2019’s 6.6. As a result of three drops in succession, “Hank” is -1.9 (8.3 – 8.2 – 7.5 – 6.4, 6+). A combined +.8 in May/June (3.1 – 3.3 – 3.9, 6+), Sarkes Tarzian-owned triple A WTTS “92.3 Experience The Music” relinquishes seven-tenths to 3.2 (ninth to tenth, 6+). Immediately prior to the May sweep, WTTS was -1.6 via three consecutive slips (4.7 – 4.0 – 3.8 – 3.1, 6+). In the market’s CHR tussle, Cumulus Media’s WZPL “99.5 ZPL” forfeits six-tenths (4.9, seventh to eighth, 6+), while Radio One’s similarly-formatted WNOW “100.9 Radio Now” is off one-half share (#14 to #15). WZPL was +1.2 in May/June (4.3 – 4.6 – 5.5, 6+), as was WNOW (1.3 – 1.8 – 2.5, 6+). Educational Media Foundation contemporary Christian WKLU posted a 3.4 (6+) in June 2019, but Indianapolis’ version of “Positive & Encouraging K-Love” is unlisted the 14th time in a row.

Milwaukee

Spoken-Word Formats – Directly after logging four straight spikes that accounted for a +5.3 (4.0 – 4.2 – 5.2 – 5.8 – 9.3, 6+), iHeartMedia’s WISN “News/Talk 1130” is a collective -2.4 in three straight declines (9.3 – 8.6 – 7.2 – 6.8, second to fourth, 6+). WISN was on top in April and May. Despite being without an increase the third time in a row for a net loss of eight-tenths (6.3 – 6.1 – 5.5 – 5.5, 6+), Good Karma Brands’ WTMJ “Wisconsin’s Radio Station” progresses from sixth to fifth. WTMJ was a combined +1.2 in March/April (5.1 – 5.7 – 6.3, 6+). The repetitive March 2020 through July 2020 topline for Alpha Media-owned WLIP “AM 1050 Kenosha’s News & Talk” is: .5 – .6 – .5 – .6 – .5 (#17 to #18, 6+).  

Once again, four Milwaukee sports talk stations are separated by three-tenths of a share; in July, they combine for a 1.5 (6+). The only one in the quartet not losing ground is iHeartMedia-owned WRNW “97.3 The Game – Milwaukee’s Sports Talk That Rocks” (flat at .6 and remaining at #17, 6+). Down one-tenth each are Good Karma Brands’ WKTI “94.5 ESPN” (.5 – .4, #19 to #20, 6+); Entercom’s WSSP “Sports Radio 105.7 The Fan” (.4 3 .4, flat at #21, 6+); and iHeartMedia’s WOKY “The Big 920,” which has its tenth straight sweep without an increase for a net loss of one-half share (.7 – .6 – .5 – .4 – .4 – .4 – .4 – .3 – .3 – .3 – .2, #22 to #23, 6+).

A combined -1.4 in May/June (5.0 – 4.1 – 3.6, 6+), University of Wisconsin news/talk WUWM picks up three-tenths to 3.9 (flat at #9, 6+). Off one-half share through three straight down or flat reports (1.4 – 1.4 – 1.0 – .9, 6+), Wisconsin Public Radio news/talk WHAD halts the skid with a +.1 to 1.0 (#15 to #16, 6+).    

Milwaukee Music Formats – Milwaukee’s top three July 2020 finishers are separated by seven-tenths of a share. One member of that trio is WLDB “B-93.3.” The Milwaukee Radio Alliance adult contemporary outlet was +6.2 through three straight boosts (5.2 – 5.7 – 6.8 – 11.4, 6+); then lost nearly 60% (-6.7) of its 6+ AQH share in five consecutive downturns (11.4 – 7.3 – 7.0 – 5.8 – 5.0 – 4.7, 6+); and is now +2.5 in June/July (4.7 – 5.7 – 7.2, fifth to second, 6+). This (7.2) is its highest 6+-stat since January’s 7.3. Alternative sibling WLUM “FM 102.1 Sounds Different” logs its seventh successive positive or neutral sweep for a +1.7 and crosses the five-share level (3.6 – 3.7 – 3.8 – 3.8 – 3.9 – 4.6 – 4.7 – 5.3, eighth to seventh, 6+). Highlighted by June’s mammoth +2.2, iHeartMedia-owned WMIL was an overall +2.7 in three spikes in a row (6.0 – 6.1 – 6.5 – 8.7, 6+). In July, “FM 106.1 Milwaukee’s Best Country” falters by nine-tenths to 7.8 (6+) but repeats at #1. Co-owned urban contemporary WKKV “V-100.7,” which was +1.1 via five reports in succession without a loss (4.7 – 4.9 – 4.9 – 5.0 – 5.5 – 5.8, 6+), stumbles by four-tenths to 5.4 (fourth to sixth, 6+). With their “Holiday” 2019 (6+) AQH share and market rank information in parentheses, the following Saga Communications stations are unlisted the seventh month in a row: WKLH “96.5 Milwaukee’s Hometown Rock” (5.6, fifth, 6+); WHQG “102.9 The Hog Everything That Rocks” (4.7, eighth, 6+); urban AC WJMR “Jammin’ 98.3” (3.2, #13, 6+); and rhythmic CHR WNRG “Energy 106.9” (1.5, #15, 6+).

Nashville

Spoken-Word Formats – Bouncing back from May/June’s -.8 (5.4 – 5.3 – 4.6, 6+) with a July gain of two-tenths to 4.8 (6+), Cumulus Media’s WWTN progresses from tenth to ninth. “Super Talk 99.7” was up seven-tenths in March/April (4.7 – 5.3 – 5.4, 6+). Unchanged at #17, iHeartMedia’s WLAC “Talk Radio 1510” was a combined +.5 in March/April (2.2 – 2.3 – 2.7, 6+), but is -1.0 in three downturns in succession (2.7 – 2.4 – 2.0 – 1.7, 6+).

Off three tenths in June – following May’s increase of eight-tenths – Cumulus Media-owned sports talk WGFX “104.5 The Zone” regains one-half share (2.4 – 2.9, #14 to #13, 6+). As a result of six straight sweeps without an increase, Cromwell Group-owned/similarly-formatted WPRT “102.5 The Game” has lost 70% (-.7) of its 6+ AQH share (1.0 – .6 – .4 – .4 – .3 – .3 – .3, #22 to #23, 6+).

After gaining three-tenths in June (3.7 – 4.0, 6+), Nashville Public Radio’s WPLN-FM “NPR News and Classical Music” is off two-tenths to 3.8 (6+) but remains at #11.

Nashville Music Formats – Not only is Midwest Communications-owned adult contemporary WJXA a collective +1.3 in three straight increases (8.1 – 8.2 – 8.4 – 9.4, 6+), “Mix 92.9 – Your Life, Your Music” repeats at #1. After spending five consecutive sweeps on top, WJXA shifted to #2 in April. “Mix” has been: -1.6 (October 2019); +2.2 (December); +6.1 (“Holiday” 2019); -5.5 (January 2020); +1.3 (February); -1.9 (March); -1.6 (April); and +1.0 (July). Nearly quintupling (+1.1) its 6+ AQH share in June/July (.3 – 5. – 1.4, 6+), Nashville Public Radio’s classical-formatted WFCL “91 Classical” cracks the top twenty (#21 to #18), hitting double-digits (1.4) for the first time since January’s 1.0. By gaining six-tenths to 2.9 (#15 to #13, 6+), Salem Media Group contemporary Christian WFFH “The Fish” pulls the plug on six successive negative or neutral reports that resulted in a -1.7 (4.0 – 3.2 – 2.6 – 2.5 – 2.5 – 2.4 – 2.3, 6+). After scoring back-to-back gains of eight-tenths (4.0 – 4.8 – 5.6, 6+), iHeartMedia CHR WRVW “107.5 The River” sputters by two-tenths to 5.4 (seventh to eighth, 6+). Meanwhile, similarly-programmed WRVW-HD2 debuts in print with a .6 (#21, 6+). The three latest (highly volatile) fluctuations by iHeartMedia-owned WNRQ “105.9 The Rock – Nashville’s Classic Rock” are: -1.6 (May); +2.7 (June); and -1.5 (7.8 – 6.3, third to fifth, July, 6+). Entering the May ratings period, “The Rock” more than doubled (+3.4) its 6+ AQH share in four straight spikes, including April’s +2.1 (3.3 – 3.8 – 4.0 – 4.6 -6.7, 6+). Continuing the theme of three most recent trends, co-owned WSIX has been: +1.2 (7.1 – 8.3, May, 6+); -1.2 (8.3 – 7.1, June, 6+); and -.7 (7.1 – 6.4, fourth to third, July, 6+). “The Big 98 – Nashville’s #1 For New Country” had a May-only stay on top and was off one-tenth in March/April (7.2 – 7.1 – 7.1, 6+). Elsewhere in the country format, Cumulus Media’s WSM-FM “95.5 Nash Icon” continues its alternating down/up pattern that commenced in December 2019 (5.5 – 4.7 – 5.0 – 4.7 – 5.2 – 4.8 – 5.6 – 5.2 – 5.5, eighth to sixth, 6+). Slipping from ninth to tenth, co-owned WKDF “Nash FM 103.3” records a March 2020 through July 2020 topline of: 4.2 – 5.0 – 4.8 – 4.9 – 4.6 (6+). Prior to May, “Nash FM 103.3” was a collective +1.7 through three straight increases (3.3 – 3.5 – 4.2 – 5.0, 6+). Meanwhile, the alternating down/up pattern in that same (March through July) timeframe for Educational Media Foundation contemporary Christian WLVU includes July’s loss of fourth-tenths: 1.8 – 2.3 – 2.2 – 3.2 – 2.8 (#13 to #15, 6+). In June, “Positive & Encouraging K-Love” reached the three-share level (3.2) for the first time since last September (3.5). Down or flat eight reports in a row for a -1.2 (1.3 – 1.1 – .9 – .7 – .5 – .2 – .1 – .1 – .1, 6+), TBLC Media’s Spanish contemporary WNVL “Activa” is unlisted the fourth month in a row.

Providence

Spoken-Word Formats – After more than doubling (+3.6) its 6+ AQH share in four straight up or flat trends (2.5 – 3.7 – 3.7 – 3.8 – 6.1, 6+), Cumulus Media-owned WPRO-AM “News Talk 630” is an overall -1.7 in three drops in succession (6.1 – 5.6 – 4.7 – 4.4, flat at #7, 6+).

Even though it returns the two-tenths it gained this time last month (1.2 – 1.4 – 1.2, 6+), iHeartMedia news/talk WHJJ “News Radio 920” continues at #16. Flat at .5 (6+), Cumulus Media’s WPRV “AM 790 Talk & Business” drops from #21 to #22. This immediately follows ten consecutive up or flat reports that netted four-tenths (.3 – .3 -.3 -.3 -.3 -.3 -.3 – .4 – .4 – .6 – .7, 6+).

In six straight down or flat survey periods, Entercom sports talk WVEI has essentially lost half (-2.1) its 6+ AQH share (4.1 – 3.4 – 3.1 – 2.4 – 2.4 – 2.1 – 2.0, 6+) yet advances from tenth to ninth.

A combined -.9 in April/May (2.2 – 1.5 – 1.3, 6+), iHeartMedia Boston’s WBZ-AM “News Radio 1030” repeats June’s AQH and market rank (1.5, #14, 6+).

Without an increase the fourth time in a row for a net loss of -1.3 (3.2 – 3.0 – 2.3 – 2.3 – 1.9, 6+), WGBH Educational Foundation Boston news/talk WGBH departs the top ten (#9 to #11). Flat at #12, Rhode Island Public Radio news/talk WNPN is down one-half share in three straight negative or neutral moves (2.1 – 1.6 – 1.6 – 1.6 , #12, 6+). After posting either a .6 (6+) or .4 (6+) February 2020 through June 2020 (.6 – .4 – .6 – .4 – .4, 6+), The Wheeler School-owned news/talk WELH “89.3 The Public’s Radio” slips to .3 (flat at #23, 6+).

Providence Music Formats – Over and above adding eight-tenths to June’s +.7 (9.4 – 10.1 – 10.9, 6+), Hall Communications’ WCTK “Cat Country 98.1” marches from second to first. Ousted from the top spot after six straight months at #1 is iHeartMedia-owned WHJY “94 HJY Providence’s Home of Rock & Roll” (10.6, -.1, 6+), which trades places with WCTK. WHJY was up one-half share in May/June (10.2 – 10.6 – 10.7, 6+). Prior to the April ratings period, it was an overall +2.6 through three successive increases (8.0 – 9.4 – 10.2 – 10.6, 6+). Without an increase five successive sweeps for a collective -1.4 (7.4 – 7.2 – 7.1 – 7.0 – 6.9 – 6.0, 6+), Cumulus Media CHR WPRO-FM “Today’s Hit Music 92 PRO-FM” applies the brakes with a half share gain to 6.5 (fifth to fourth, 6+). June’s 6.0 was its lowest 6+-stat since “Holiday” 2019’s 5.8. After netting a +1.3 as a result of four straight positive or neutral moves (4.8 – 5.2 – 5.2 – 5.8 – 6.1, 6+), iHeartMedia classic hits-oldies WWBB “B-101” surrenders nine-tenths to 5.2 (fourth to fifth, 6+). Unchanged in third-place, Cumulus Media adult contemporary WWLI is +1.2 in June/July (6.1 – 7.0 – 7.3, 6+). “Lite Rock 105” was -8.3 (16.8 – 8.9 – 8.5, January/February, 6+); +1.3 (8.5 – 9.8, March, 6+); -1.9 (9.8 – 7.9, April, 6+) -1.8 (7.9 – 6.1, May, 6+); and +.9 (6.1 – 7.0, June, 6+).

Norfolk

Spoken-Word Formats – Bouncing back from June’s half share loss with a July gain of three-tenths (1.5 – 1.0 – 1.3, 6+), Max Broadcast Group sports talk WVSP “ESPN Radio 94.1” climbs from #14 to #12. May’s increase of two tenths suspended seven straight down or flat reports that accounted for a net loss of nine-tenths (2.2 – 2.2 – 2.2 – 2.1 – 1.9 – 1.9 – 1.7 – 1.3, 6+).

Norfolk Music Formats – Negating June’s -1.0 with a +1.1 (13.2 – 12.2 – 13.3, 6+), Entercom urban AC WVKL “Smooth R&B from Yesterday & Today” makes it 20 consecutive times at #1. WVKL was –1.5 (February); +.7 (March); -1.0 (April); +.6 (May); -1.0 (June); and +1.1 (July). August 2018’s 15.5 holds the record for highest 6+-performance by any Norfolk station in the PPM-era. The alternating down/up pattern of iHeartMedia alternative WNOH (#12 to #14) includes July’s -.8, which took “Alt 105.3” below a one-share: 1.8 – 1.5 – 1.6 – 1.4 – 1.5 – .7 (6+). It is now part of iHeartMedia’s Black Information Network. Off one-half share each are Entercom adult contemporary WWDE “101.3 2WD” (4.6 – 4.1, third to fourth, 6+) and WNVZ “Z-104” (3.6 – 3.1, fifth to seventh). WWDE was +.9 in May and -1.1 in June. After losing more than 60% (-7.7) of its 6+ AQH share through three straight setbacks (12.4 – 5.2 – 5.2 – 4.7, 6+), “2WD” was +1.0 in April/May (4.7 – 4.8 – 5.7, 6+). “Z-104” posted an increase of seven-tenths in June. Prior to that, it was -1.0 in three successive drops (3.9 – 3.7 – 3.2 – 2.9, 6+). These three Saga Communications-owned properties are unlisted the sixth month in a row: WAFX “106.9 The Fox – Hampton Roads’ Classic Rock”; WNOR “FM 99 Rocks”; and adult standards WJOI “Joy FM – Great Songs/Great Memories.” WAFX was -1.5 in December/“Holiday” 2019 (7.3 – 6.7 – 5.8, #4, 6+); WNOR lost basically half (-4.5) its 6+ AQH share via four consecutive downturns (9.1 – 7.5 – 7.2 – 5.4 – 4.6, 6+), finishing fifth in “Holiday” 2019; and WJOI logged a .2 in “Holiday” 2019 (#17, 6+).

Jacksonville

Spoken-Word Formats – Three drops in a row by Cox Media Group news/talk WOKV-FM account for an overall -3.9 (13.4 – 10.4 – 9.9 – 9.5, 6+), but “104.5 Jacksonville’s News, Weather, and Traffic” remains in the runner-up slot. Immediately prior, it garnered a +5.3 in five consecutive increases (8.1 – 8.3 – 9.8 – 10.4 – 11.8 – 13.4, 6+).

Off three-tenths (.9 – .6, 6+), iHeartMedia sports talk WFXJ “930 The Game – Jacksonville’s Sports Leader” slips from #18 to #19. “The Game” was a combined +.6 in March/April (.8 – 1.2 – 1.4, 6+) but surrendered the entire increase in May.

Erasing back-to-back losses of seven-tenths (3.9 – 3.2 – 2.5, 6+) with a June/July +1.5 (2.5 – 3.7 – 4.0, 6+), public radio news/talk WJCT reenters the top ten (#12 to #10).

Jacksonville Music Formats – Owing to four straight setbacks, WEJZ “96.1 The Most Music For Your Workday” was -1.8 (12.0 – 11.1 – 10.8 – 10.7 – 10.2, 6+), but the Renda Broadcasting adult contemporary outlet pulls the plug with a +1.4 to 11.6 (6+) and is #1 the third time in a row. In addition, WEJZ notches double-digits the sixth consecutive sweep and eighth time in the last nine reports. WEJZ held the top spot from December 2019 through February 2020. Meanwhile, Cox Media Group’s similarly-formatted WEZI is down or flat the third time in a row for a -1.3 (5.6 – 4.9 – 4.9 – 4.3, seventh to eighth, 6+). “Easy 102.9” has its lowest 6+-stat (4.3) since “Holiday” 2019’s 4.1. As a result of three positive trends in a row, Renda Broadcasting’s WGNE “99.9 Jacksonville’s Hottest Country” is +2.0 (4.0 – 4.1 – 4.9 – 6.0, seventh to fifth, 6+). Conversely, iHeartMedia-owned WQIK “Jacksonville’s Country 99.1” falters by a full-share to 4.5 (fifth to seventh). WQIK was +1.9 in May/June (3.6 – 4.9 – 5.5, 6+), directly after being down or flat three reports in succession for a -1.0 (4.6 – 4.6 – 4.2 – 3.6, 6+). After logging a 6.3 (6+) in four of the last six survey periods (6.3 – 6.3 – 6.4 – 6.3 – 6.3 – 6.1, 6+), iHeartMedia urban AC WSOL “V-101.5” improves by one-half share to 6.6 (6+) and continues in fourth-place. Good Tidings Trust’s religious teaching WAYR “WAY Radio Jacksonville” pops on with a .6 (#19, 6+). In six straight sweeps without a loss, iHeartMedia CHR WKSL was a cumulative +1.7 (2.4 – 2.9 – 2.9 – 3.1 – 3.1 – 3.3 – 4.1, 6+), but “97.9 Kiss-FM” surrenders roughly half that windfall with a -.8 to 3.3 (6+) and exits the top ten (#10 to #12).

West Palm Beach

Spoken-Word Formats – Down or flat the third time in a row for a net loss of eight-tenths (4.7 – 4.6 – 3.9 – 3.9, 6+), iHeartMedia-owned WJNO “1290 The Palm Beaches’ News & Talk” drops from sixth to seventh. It previously posted four consecutive up or flat reports that generated an overall +1.9 (2.8 – 3.2 – 3.2 – 3.5 – 4.7, 6+). Co-owned news/talk WZZR “Real Radio 94.3 – Real Talk For The Palm Beaches,” which was up one-half share in March/April (1.7 – 2.0 – 2.2, 6+), regresses by three-tenths in three consecutive sweeps without an increase (2.2 – 2.0 – 1.9 – 1.9, flat at #12, 6+). Following six straight negative or neutral trends that resulted in a -1.4 (2.1 – 1.4 – 1.1 – 1.1 – .8 – .8 – .7, 6+), Hubbard Broadcasting’s WFTL “News Talk 850” answers with three straight improvements netting six-tenths (.7 – 1.1 – 1.2 – 1.3, #14 to #15, 6+). Locked on .7 (6+) in April and May, iHeartMedia Miami news/talk WIOD “610 News Radio” is now stuck on .6 (6+) in June/July (#20 to #19, 6+).

Hubbard Broadcasting’s WMEN “Fox Sports 640 AM South Florida” logs a .2 (6+) the third time in the last four reports (.2 – .7 – .2 – .2, #23 to #24, 6+).

Despite dropping one-tenth (3.5 – 3.4, 6+), Dade County School Board public radio news/talk WLRN advances from ninth to eighth. Prior to May’s loss of one-tenth, WLRN was an overall +.9 in four straight up or flat reports (2.0 – 2.5 – 2.9 – 2.9 – 2.9, 6+).

West Palm Beach Music Formats – On a roll, Hubbard Broadcasting urban AC WMBX “X-102.3” is a collective +2.8 (which includes July’s +1.4) as a result of four straight spikes (3.0 – 3.8 – 4.1 – 4.4 – 5.8, fifth to third, 6+). This (5.8) is its best 6+-stat since January’s 6.8. After faltering by six-tenths in June, iHeartMedia CHR WLDI “WiLD 95.5 The Palm Beaches’ #1 Hit Music Station” answers with a +1.0 (3.7 – 4.7, eighth to sixth, 6+). Prior to June’s decrease, WLDI was +1.0 in four straight up or flat reports (3.3 – 3.5 – 3.5 – 4.0 – 4.3, 6+). Adult contemporary cluster-mate WOLL “Today’s KOOL 105.5” remains in the runner-up slot and continues an alternating up/down pattern that includes July’s +.6: 7.6 – 7.7 – 6.7 – 7.2 – 6.9 – 7.5 (6+). Unlisted in April, May, and June, WAY Media contemporary Christian WAYF “WAY-FM” reappears with a 2.6 (#10, 6+). After logging a May +3.7 and a June -1.9, Hubbard Broadcasting hot AC WRMF “Variety from the 90s and Now” is up a modest three-tenths (8.3 – 8.6, 6+) and #1 the third straight time. Entering the May sweep, WRMF was -2.3 via three straight setbacks (8.8 – 8.7 – 7.7 – 6.5, 6+). It had been on top three months in a row before falling to third in April. After spending 12 ratings periods at #1, WRMF slid to #2 in “Holiday” 2019 (-1.5). A combined +1.2 in May/June (2.7 – 2.8 – 3.9, 6+), co-owned WIRK relinquishes 75% of that increase (3.0, -.9, sixth to ninth, 6+). Prior to May, “New Country 103.1” was an overall -2.8 in six straight down or flat reports (5.5 – 4.7 – 4.6 – 4.4 – 3.7 – 2.7 – 2.7, 6+). On the heels of June’s +1.2 (5.0 – 6.2, 6+), classic hits-oldies sibling WEAT “Sunny 107.9” sputters by eight-tenths to 5.4 (third to fourth, 6+). Part of a three-way March tie at #1, WEAT emerged in sole possession of the lead, but eroded by -2.2 in May. “Sunny” was up three-tenths in February/March (7.4 – 7.6 – 7.7, 6+) and then off one-half share (7.7 – 7.2, April, 6+). Dropping six-tenths each are iHeartMedia Miami CHR WHYI “Y-100” (1.7, #10 to #13) and Glades Media Spanish contemporary WWRF “AM 1380 Radio Fiesta” (1.2 – .6, #14 to #19, 6+). “Y-100” was a combined +1.0 in May/June (1.3 – 1.7 – 2.3, and had its best West Palm Beach showing (2.3, 6+) since last September (2.5, 6+). Before notching a +.8 in June, WWRF had a January 2020 through May 2020 topline of: .3 – .4 – .5 – .2 – .4 (6+). “AM 1380 Radio Fiesta” logged a +1.3 in December 2019 (.3 – 1.6, 6+), but forfeited the increase in its entirety the very next sweep (.3 – 1.3, “Holiday” 2019, 6+). A combined +1.5 in May/June (4.3 – 4.6 – 5.8, 6+), iHeartMedia-owned WKGR “98.7 The Palm Beaches’ Rock Station” forfeits one-third of that increase (5.3, -.5, fourth to fifth, 6+).

 Greensboro

 Spoken-Word Formats – An overall -1.4 via three straight drops (5.6 – 5.0 – 4.8 – 4.2, 6+), WPTI “94.5 Your News, Talk, & Sports Station” continues in ninth-place. The iHeartMedia news/talker had been a collective +2.6 via four consecutive gains (3.0 – 3.9 – 4.7 – 5.1 – 5.6, 6+).

Down one-tenth in May/June (-.5 – .5 -.4, 6+), Curtis Media Group sports talk WSJS “Triad Sports” gains two-tenths in July to .6 (flat at #15, 6+).

Adding one-half share to June’s +.3 (2.8 – 3.1 – 3.6, 6+), Wake Forest University news/talk WFDD carries on at #11. The December 2019 through July 2020 topline for University of North Carolina at Chapel Hill public radio news/talk WUNC is: 1.5 – 1.4 – 1.5 – 1.4 – 1.7 – 1.5 – 1.4 – 1.5 – 1.4 (#14 to #13,  6+).

Greensboro Music Formats – Sharing top honors with Emmis Indianapolis adult contemporary WYXB (see above) for registering the largest (6+) June 2020 – July 2020 increase (+1.9) by any station in these 12 PPM-markets, Entercom adult hits WSMW “98.7 Simon Says We Play Everything” (8.3 – 10.2, 6+) continues in the runner-up slot. Entering the May report, “Simon” was a collective -2.8 in three straight drops (10.4 – 8.9 – 8.1 – 7.6, 6+). Its recent (6+) fluctuations include: +1.4 (September 2019); +1.0 (November); -1.2 (December); -2.2 (“Holiday” 2019); +1.9 (January 2020); +1.2 (May); and +1.9 (July). Tacking on eight-tenths to June’s +1.3 (6.7 – 8.0 – 8.8, 6+), WMAG remains in third-place. In three straight declines, the iHeartMedia adult contemporary outlet was -1.4 (8.1 – 7.6 – 7.1 – 6.7, 6+). Four successive spikes delivered WMAG a +9.9 and a “Holiday” 2019-only stay at #1 (6.3 – 6.4 – 7.5 – 10.2 – 16.2, 6+). In January though, WMAG had its 6+ AQH share plummet by roughly 54% (16.2 – 7.4, 6+). After posting an 11.1 (6+) three times in a row, Entercom urban AC WQMG “97.1 QMG The Best R&B and Old School” slips two-tenths to 10.9 (6+), but is #1 the fifth successive sweep. The July slip suspended four consecutive up or flat trends that yielded a +1.2 (9.9 – 10.5 – 10.8 – 11.1 – 11.1 – 11.1, 6+), This directly follows three consecutive losses that resulted in a -1.1 (11.0 – 10.9 – 10.1 – 9.9, 6+). In 2019, WQMG was #1 in January, February, April, May, July, and December. The three most recent fluctuations by Curtis Media Group regional Mexican WYMY “La Ley 101.1” are: +.7 (1.8 – 2.5, May, 6+); -.6 (2.5 – 1.9, June, 6+); and -.9 (1.9 – 1.0, July, #13 to #14, 6+). Prior to May, WYMY had been without an increase four reports in a row for a net loss of one-half share (2.3 – 2.3 – 2.2 – 2.1 – 1.8, 6+). Including July’s loss of eight-tenths, Dick Broadcasting classic rock WKRR “Rock 92” is -1.7 in three straight decreases (8.3 – 7.5 – 7.4 – 6.6, flat at #4, 6+).

Memphis

Spoken-Word Formats – Off one-tenth (5.5 – 5.4, 6+), WREC “600 AM – Memphis’ News, Traffic, & Weather” slips from fifth to seventh. The iHeartMedia news/talker plummeted by -1.5 in May.

The March 2020 through July 2020 alternating up/down pattern for Entercom’s WMFS “ESPN Sports Radio” is: 2.3 – 1.8 – 2.4 – 1.8 – 2.0 (#14 to #13, 6+).

Memphis Music Formats – Improving by +1.0 and +.5, respectively, are Entercom’s WLFP “94.1 The Wolf” (steady at #12) and Cumulus Media-owned/similarly (country)-formatted WGKX “Kix 106 Today’s Best Country” (unchanged at #8). In the last three sweeps, “The Wolf” is +1.0 (2.2 – 2.2- 2.2 – 3.2, 6+), while “Kix 106” is +1.4 in the same period (3.3 – 4.1 – 4.2 – 4.7, 6+). Neither station was down in that stretch. Notching July 2020 increases of seven-tenths are: Cumulus Media’s WXMX “98.1 The Max – Maximum Rock” (6.0 – 6.7, steady at #4, 6+); adult contemporary sibling WRVR “104.5 The River” (seventh to sixth); and iHeartMedia’s WDIA “1070 The Heart & Soul of Memphis” (3.7, unchanged at #10, 6+). After crossing the six-share threshold by notching three straight increases for a collective +2.3 (4.2 – 5.5 – 5.7 – 6.5, 6+), “Max” relinquished one-half share in June. “The River” is +1.1 in June/July (4.6 – 5.0 – 5.7, 6+) and has its best 6+-showing since February (5.7, as well). Having more than doubled (+2.2) its 6+ AQH stat through five straight up or flat trends (1.9 – 1.9 – 2.2 – 2.7 – 3.0 – 4.1, 6+), WDIA forfeited half (-1.1) that increase in May/June (4.1 – 3.9 – 3.0, 6+). Up one-half share are WDIA’s gospel and classic rock cluster-mates WHAL “Hallelujah 95.7 – Memphis’ Inspiration Station” (steady at #5) and WEGR “Rock 103 – Memphis’ Classic Rock” (3.7, #10 to #11, 6+). In three bumps in succession, WHAL is +1.0 (5.2 – 5.3 – 5.7 – 6.2, 6+); WEGR was down nine-tenths in May/June (3.9 – 3.6 – 3.0 6+). Up eight-tenths in June/July (9.9 – 10.4 – 10.7, 6+), Cumulus Media urban-rhythmic oldies WRBO “103.5 The Best Mix of R&B” is #1 the fifth straight time. May’s -1.2 interrupted three consecutive improvements that generated a +2.8 (8.3 – 9.1 – 11.0 – 11.1, 6+) and enabled WRBO to hit double-digits (11.0) for the first time since November 2018 (10.7). Entering the January sweep, it was +1.4 in three improvements in succession (7.1 – 7.3 – 7.9 – 8.5, 6+). Three straight gains by iHeartMedia urban contemporary WHRK netted a +2.4 (6.8 – 7.3 – 8.1 – 9.2, 6+), but “K-97” is -1.8 in June/July (9.2 – 9.1 – 7.4, second to third, 6+). WHRK was a combined -1.0 in January/February (7.8 – 6.9 – 6.8, 6+). While it remains in the runner-up slot, urban AC cluster-mate KJMS  spirals by –1.1 to 8.0 (6+). In three straight sweeps without a loss “V-101” was up six-tenths (8.5 – 8.7 – 9.1 – 9.1, 6+). As a result of five straight survey periods without an increase, Mid-South Public Communications’ classical WKNO has lost half (-1.0) its 6+ AQH share (2.0 – 1.5 – 1.5 – 1.0 – 1.0 – 1.0, #17 to #16, 6+).

Hartford

Spoken-Word Formats – Following six successive up or flat moves that yielded a +2.1 (5.7 – 6.1 – 6.2 – 7.2 – 7.6 – 7.8 – 7.8, 6+), Entercom-owned WTIC-AM “News Talk 1080” craters by -1.7 to 6.1 (fourth to seventh, 6+). Having trended .7 – .8 – .7 (April – May – June, 6+), Red Wolf Broadcasting news/talk WDRC-AM “AM 1360 The Talk of Connecticut” dials up a gain of six-tenths to 1.3 (#14 to #13, 6+). Remaining at #15, iHeartMedia’s WPOP “News Radio 1410” logs a .2 (6+) the third time in a row. In 23 consecutive reports, WPOP recorded either a .1 (6+) or a .2 (6+) – then notched a .7 (April, 6+).

WPOP’s sports talk cluster-mate, WUCS “97.9 ESPN Hartford,” is down one-half share in June/July (1.4 – 1.1 – .9, #13 to #14, 6+).

Four successive reports without an increase by Connecticut Public Broadcasting Network news/talk WNPR “Connecticut’s Public Media Source for News & Ideas” resulted in a -2.0 (4.6 – 4.3 – 3.0 – 3.0 – 2.6, 6+); however, WNPR ends the slide with a gain of three-tenths to 2.9 (#11 to #10, 6+). Owing to six consecutive down or flat trends, University of Massachusetts-owned WFCR “New England Public Radio” has lost half (-.2) its 6+ AQH share (.4 – .3 – .2 – .2 – .2 – .2 – .2, flat at #15, 6+).

Hartford Music Formats – Stacking nine-tenths onto June’s improvement of seven-tenths, Entercom rhythmic CHR WZMX “Hot 93.7” crosses the seven-share level and inches up from fifth to fourth (6.0 – 6.7 – 7.6, 6+). June’s spike curtailed three straight modest dips that accounted for a net loss of four-tenths (6.4 – 6.3 – 6.1 – 6.0, 6+). Adult contemporary cluster-mate WRCH “Lite 100.5” is +1.8 via three straight upticks (8.9 – 9.4 – 9.9 – 10.7, 6+) and is #1 the third time in a row. A combined -2.1 in March/April (11.0 – 9.9 – 8.9, 6+), WRCH segued to the runner-up slot after 46 straight times at #1. “Lite 100.5” was a combined +8.6 in December/“Holiday” 2019 (9.8 – 11.5 – 18.4, 6+) and -7.7 in January; 18.4 is the best 6+-showing by any Hartford station since WRCH’s 18.0 in “Holiday” 2018. Recent (6+) WRCH shifts include: +1.7 (December); +6.9 (“Holiday” 2019); -7.7 (January 2020); -1.1 (March); -1.0 (April 2020); and +.5 (June). It shared the lead in May with Red Wolf Broadcasting classic rock WDRC-FM, which is -1.3 in June/July (9.4 – 9.3 – 8.1, 6+); “102.9 The Whale” repeats in the runner-up slot. Off three-tenths in February (6.8 – 6.5, 6+), WDRC-FM countered with a +2.4 in March/April (6.5 – 7.6 – 8.9, 6+). Following four reports in a row without a loss for a collective +1.4 (1.6 – 2.1 – 2.1 – 2.2 – 3.0, 6+), Spanish tropical sibling WMRQ-HD2 is -1.0 in June/July (3.0 – 2.8 – 2.0, #10 to #12, 6+). Down or flat the third time in a row for an overall -1.9 (9.8 – 8.4 – 8.4 – 7.9, 6+), iHeartMedia’s WWYZ “Country 92.5” continues in third-place. Red Wolf Broadcasting classic hits-oldies WNTY “Kool Radio – Good Times/Great Oldies” is without an increase the 13th time in succession for a net loss of three-tenths (.5 – .4 – .3 – .3 – .3 – .3 – .3 – .3 – .3 – .3 – .2 – .2 – .2 – .2, 6+) and carries on at #15.

Category: Ratings Takeaways

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