Ex-“stream”-ly Enlightening Net Results

| July 2, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — A little over three weeks ago (6/8) in New York City, an uncommonly tight-knit community gathered for “TALKERS 2018,” making it the 21st chapter of talk media’s longest-running and most relevant national convention.

Panel discussions and gathering-area locations alike were abuzz with optimism about spoken-word formats and recent ratings success stories.

There was justifiable reason for the palpable upbeat “Full Speed Ahead!” attitude pervasive at this year’s confab, especially given that literally within 72 hours after founder/publisher Michael Harrison gaveled the seminar to adjournment, May 2018 PPM results were released.

Five news/talk outlets chalked up top-two results (6+): WSB-AM Atlanta (7.5, #1); KMOX, St. Louis (8.3, #1); WOKV, Jacksonville (9.3, #1); WISN, Milwaukee (7.7,  #2); and WKXW, Middlesex-Somerset-Union (6.0, #2).

An equal number of news properties finished no lower than second as well (6+): WTOP, Washington, DC (9.7, #1); WBBM-AM, Chicago (4.9, #2); KCBS-AM, San Francisco (5.4, #2); news – talk hybrid KFBK, Sacramento (6.7, #2); and KCBS-AM, San Jose (6.4, #2).

A half-dozen sports talk representatives placed in the top five (6+), including WFAN, Long Island (4.7, #3); KDKA-FM, Pittsburgh (7.4, #3); WFAN, New York (4.7, #5); WIP, Philadelphia (6.1, #5); WBZ-FM, Boston (5.7, #5); and WXYT-FM, Detroit (5.3, #5).

The May 2018 sweep included six instances of public news/talkers being (6+) pacesetters in their respective markets: KQED, San Francisco (8.1, #1); KPBS, San Diego (6.4, #1); KCFR, Denver (6.0, #1); KOPB, Portland (8.0, #1); KUT, Austin (8.2, #1); and KQED, San Jose (6.9, #1).

Email managing editor Mike Kinosian at Kinosian@TALKERS.com 

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Category: Analysis