Glenn Beck’s Bold Pioneering Media Station Draws Attention and Scrutiny from Consumer Media. Glenn Beck’s new two-hour live video program that is the lynchpin of his online media initiative is just two weeks old but it is garnering significant attention from the consumer press as talk media and TV practitioners rightfully watch with intense interest. Two important aspects of this stand out: the concept of a multi-media, specifically themed digital destination – a media station – once given thought as a quaint notion of what the future might hold is being developed by Beck full throttle; and the idea that everything on the internet must be free – because in a post-Napster world no one is willing to pay for any content on the internet – is being turned on its head. There are obviously others who are crafting media stations that provide video, audio, text and more and Glenn Beck is not necessarily the first talk media personality to pursue this model (Dial Global progressive talk host Thom Hartmann and the maverick Alex Jones have gone down this pioneering path as well, among others). However no one in the talk world with Beck’s media profile, large loyal following and tendency to get press is pushing this as zealously as he is. Beck is the subject of a recent piece by McKay Coppins at the Daily Beast that outlines for consumers some of the inside-the-business details that make GBTV a case study to watch. Since leaving Fox News Channel and launching GBTV, Beck has reportedly convinced some 230,000 P1s to pay $9.95 per year to view his content. Although that audience is a fraction of his former FNC audience, Beck grosses almost $2.3 million from the venture. If those subscriber numbers approach 1 million, Beck could be pulling in almost $10 million per year. As the Daily Beast story reveals, Beck has many more content ideas he’s developing. How many concepts make it to launch remains to be seen but it is clear that Beck’s Mercury Radio Arts company (a purposefully ironic name) is operating with the freedom to take Beck’s unique brand and run wild with it. And as media professionals debate the future of radio and television as we know it, Beck’s own words to the Daily Beast indicate he believes he’s creating something different. “What you see in the next 12 months on GBTV will transform the way news and information…is consumed,” Beck proclaims. It may appear Beck is foretelling the death of cable news/talk TV with that statement but it is more likely that Beck is at the forefront of a wave of content creators who are building a new business model for a medium that will co-exist alongside the older media – radio and television. And if that happens how long will they co-exist? Only time will tell. As TALKERS publisher Michael Harrison puts it, “Talk media practitioners should put their personal opinions about the political and social specifics of Glenn Beck’s content aside and focus on the mechanics and methodology ‘clinic’ that he is demonstrating. Regardless of whether or not he succeeds, what Beck is doing is a living example of where things are likely heading.”
Young Conservative Talk Up and Comer Andy Dean Joins Roster at Los Angeles Regional Talkers Forum. Premiere Networks syndicated newcomer Andy Dean is the latest high-profile talk star to join the stellar roster of more than 30 industry heavyweights set to speak at the forthcoming Los Angeles Regional Talkers Forum being presented in L.A. by TALKERS in conjunction with the Los Angeles Press Club on Thursday, October 20 between 9:00 am and 3:00 pm. The young Premiere Networks syndicated host will join such luminaries as Larry King, Norm Pattiz, Bill Handel, and dozens of other movers and shakers including the program directors of the region’s top talk radio stations at this groundbreaking event that is being described as a “Who’s Who of Southern California Talk Radio.” Dean’s remarks will be presented during his introduction of the panel “The State of Talk Radio in Southern California (and Slightly Beyond).” Although the LARTF is already filled to capacity, unregistered media professionals interested in attending can put their names on an active standby list. For complete details, click here.
TRN’s Michael Savage Clears in Chicago. Just two weeks after Joseph J. Gentile-owned WJJG, Chicago announced TRN-FM’s Mancow Muller was returning to the airwaves in the Windy City, the station adds Michael Savage to its lineup. WJJG general manager Matt Dubiel says the new lineup – beginning October 3 – will feature Mancow from 7:00 am to 10:00 am, Savage from 10:00 am to 12:00 noon and Mancow again from 1:00 pm to 4:00 pm. In a release, Dubiel says, “It’s interesting that Dr. Savage has been pigeon-holed as a political talk show host. Michael is an artist. He’s a best-selling author and a storyteller who’s as likely to discuss making rigatoni as he is the events of the day. We paint our radio shows and formats into a corner and then wonder why we struggle. Chicago listeners enjoy Michael Savage so we’re giving them Michael Savage. If Michael can sell millions of books, imagine what he can do for local businesses here!” WJJG is a daytimer with 760 watts at 1530 on the dial. Savage had aired on Salem Communications’ crosstown WIND but was dropped to make room for local personality Steve Cochran.
WBAP-AM/FM, Dallas General Manager Out as Cumulus Consolidates. The industry is waiting to see how Lew Dickey follows through on his promise to create “$50 million in synergies” and a first wave of job consolidation is starting. WBAP-AM/FM, Dallas general manager Keri Korzinewski is reportedly let go leaving Dan Bennett the sole manager for the six Cumulus properties in the Big D that also includes talk KLIF and sports KTCK-AM/FM.
John Gordon Calls Last Twins Game Tonight. John Gordon has been the voice of the Minnesota Twins for the past 25 years. At age 72, he’s hanging up his headphones to “see what’s outside the world of baseball” as he tells KARE-TV, Minneapolis. Gordon and partner Dan Gladden are heard on the Twins baseball network based out of Hubbard Radio’s flagship sports station KSTP.
GOP Presidential Hopefuls, Iran Naval Maneuvers and Obama Jobs Bill Among Top News/Talk Stories Yesterday (9/27). The cast of GOP candidates for president in 2012, Iran’s plan to send warships to the Atlantic Coast of America and President Obama’s jobs bill were some of the most-talked-about stories on news/talk radio yesterday according to ongoing research from TALKERS.